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                EDITING
11 March 2012   Rhonda Bracey
It’s not as easy as it looks…
2



    “Editing is just as difficult as writing.
    Probably even more difficult.
    Editing is a balancing act [between]
    cleaning up a piece of writing while keeping
    [it] true to its intentions.”
    From: http://scottnesbitt.net/weblog/2010/02/22/editing-the-secret-to-good-writing/



    © CyberText Consulting Pty Ltd                                          11 March 2012
@ashleyfullstop’s Tweet from this
                                   morning’s Adobe session:
                                  “Anku Jain: An editor's true
                                  value is in enhancing and
3          Role of the           editor incontent – not in
                                  improving UA
                                  being the grammar police!”
           Takeaways:
            Editors assist the writer/developer by fixing
              errors and/or suggesting improvements
            Editors make the UA easier for the reader to

              understand/navigate



© CyberText Consulting Pty Ltd                               11 March 2012
Three C’s of communication
4




                       Clarity


                                       Reduce
                Consistency
                                     CONFUSION


                Conciseness
    © CyberText Consulting Pty Ltd               11 March 2012
What can you edit?
5



                                     • e.g. online Help, UI text, error messages,
     User assistance                   screencasts


     Marketing                       • e.g. website, white papers, feature lists, blog
     communications                    posts, social media profiles/content


     Developer/Business
                                     • e.g. specifications, project plans
     Analyst doco

     Internal policies and           • e.g. employee handbooks, disaster recovery
     procedures                        procedures


    … in fact, anything for your internal and external customers!
    © CyberText Consulting Pty Ltd                                              11 March 2012
In the UA, an editor can identify…
6


        Incorrect grammar, spelling, and punctuation

             Unclear or potentially misunderstood user prompts and error messages

                 Illogical task flows

                  Inconsistently labeled buttons, icons, fields, dialog boxes

                 Inconsistently placed buttons, icons, fields, dialog boxes

             Required or unnecessary tasks, fields, dialog boxes

        Inconsistencies between dialog boxes
                       (Adapted from: http://writeorrevisedaily.wordpress.com/2012/01/04/add-value-to-gui-design/)

    © CyberText Consulting Pty Ltd                                                                 11 March 2012
7          Types of UA editing
           Takeaways:
            Rules-based (aka copy editing)

            Analysis-based (aka content editing or
              substantive editing)
            Technical editing




© CyberText Consulting Pty Ltd                        11 March 2012
‘Rules-based’ editing
8


        Uses internal/external standards and guidelines to
         make the UA correct, consistent, accurate, and
         complete; e.g.:
             spelling, grammar, punctuation, capitalization, hyphenation
             adherence to legal requirements (e.g. copyright, trademarks)
             design consistency (e.g. typography, layout).


        Editor’s role: Fix
                            (Adapted from Jean Weber: http://techwhirl.com/articles/working-with-a-technical-editor/)


    © CyberText Consulting Pty Ltd                                                                   11 March 2012
But…
9




                                       Rules-based
                                       editing is not
                                       enough—the
                                      UA can still be
                                      inappropriate
                                     for the intended
                                         audience
    © CyberText Consulting Pty Ltd                      11 March 2012
‘Analysis-based’ editing
10


         Evaluates UA to make it more functional and
          appropriate for its readers
         Looks at concept, content, organization, flow, style

         Editor’s role: Suggest improvements rather than
          make corrections

       (Adapted from Jean Weber: http://techwhirl.com/articles/working-with-a-technical-editor/)




     © CyberText Consulting Pty Ltd                                                11 March 2012
Technical editing
11


         Involves testing every step of every procedure in
          the UA/Help against the software/hardware
          product
         Must suspend existing knowledge of product and
          follow documented steps exactly
         Can take a LOT of time for a complex product

         Editor’s role: Report mismatches, inaccuracies to
          author for correction
     © CyberText Consulting Pty Ltd                    11 March 2012
12          UA editing tasks
            Takeaways:
             Editing comprises many tasks, which require

               several passes to cover all items on checklist
             Editing is tiring—take regular breaks




 © CyberText Consulting Pty Ltd                          11 March 2012
It’s not a one-off task
13


         Several passes—one for
          each group of elements
          (e.g. spelling, layout,
          capitalization, legal, styles,
          abbreviations…)
         Tackle one or only a few
          issues at a time
         Editing is tiring—take
          breaks, refocus your eyes

     © CyberText Consulting Pty Ltd        11 March 2012
Example copy editing tasks
14


     Check for:
                  Spelling errors, typos

                        Duplicated words

                          Missing words

                          Incorrect/missing punctuation

                        Grammatical errors (e.g. subject/verb mismatch)

                  Poor formatting

     © CyberText Consulting Pty Ltd                                  11 March 2012
Example content editing tasks
15


     Check for:
               Overall logic/structure; logical flow within/btwn sentences/paragraphs

                    Consistent terminology

                       Consistent tense

                        Short sentences/paragraphs

                       Active voice, where possible

                    Parallel structure

               Redundant/unnecessary words

     © CyberText Consulting Pty Ltd                                         11 March 2012
Example…
16




     © CyberText Consulting Pty Ltd   11 March 2012
Edits showing tracked changes
17



     • Shall vs will
       (delete it if
       already
       occurring)

     • Parallel
       structure: -ing
       verbs

     • Unnecessary
       words




     © CyberText Consulting Pty Ltd   11 March 2012
Tighten up!
18

     Before                  After             Comments
     …in close               …close to…       • proximity is a synonym for nearness, so close
     proximity to…           …near…             proximity is redundant. It is simpler to say close to
                             (or even better,   or near – and easier for your readers to
                             be specific        understand.
                             about the        • These terms are very fuzzy – does close
                             distance)          proximity/close to/near mean 10 inches, 10 yards,
                                                10 miles? If you can, be specific as to the distance.
     The major               The major        • Often, summarised below (and the following) can
     systems … are           systems … are:     be deleted from a bullet list intro without affecting
     summarised                                 meaning.
     below:

(From: http://cybertext.wordpress.com/2011/11/10/tighten-up-your-writing-by-removing-redundantunnecessary-words/)

     © CyberText Consulting Pty Ltd                                                            11 March 2012
About editing procedures
19

     Check for:
                                      • Numbered steps in correct order, with sub-
      Logic and sequence                bulleted options
                                      • Easier to read (skim/scan), understand, navigate

                                      • Speaks directly to/instructs the reader
      Active voice                    • Implies ‘you do this’—e.g. Click OK.

                                      • List serious consequences before the action
      Serious consequences              (e.g. use To reformat your computer, click OK.
                                        NOT Click OK to reformat your computer.)


      Multiple steps in one           • Each action should have its own step

                                      (Adapted from: http://www.jeanweber.com/newsite/?page_id=44)
     © CyberText Consulting Pty Ltd                                                11 March 2012
20   But beware of being over-pedantic
     Perfection is the holy grail, but it is not achievable and
     should never trump 'getting it done'
     © CyberText Consulting Pty Ltd                       11 March 2012
21          Checklists and style sheets
            Takeaways:
             Use checklists and style sheets—you can’t

               remember to check everything, every time
             Style sheets help maintain consistency




 © CyberText Consulting Pty Ltd                     11 March 2012
Checklists
22


         Use checklists to avoid missing anything
         Share them with your team so they know what you
          do/look for




     © CyberText Consulting Pty Ltd                11 March 2012
Style sheets
23


         Use a style sheet to document decisions that:
              differ from style guide authority (e.g. CMOS, MMOS)
              are unique to product/company
         Very useful for product- /company-specific terminology
          (e.g. NetForms, Netforms, Net Forms, Net forms)
         Help maintain consistency of spelling, capitalization,
          hyphenation, punctuation etc.
         Detail treatment of UA-specific elements—dialog box
          names, field names, menu paths, user-entered data, etc.

     © CyberText Consulting Pty Ltd                                  11 March 2012
Example corporate style guide
24




     © CyberText Consulting Pty Ltd   11 March 2012
Example editorial style sheet
25




                                      From: Snooks & Co. Style
                                      Manual for authors editors
                                      and printers. 6th ed.
                                      Commonwealth of
                                      Australia, 2002. (p265)

     © CyberText Consulting Pty Ltd               11 March 2012
26          Tools and resources
            Takeaways:
             Tools may be useful, but …

             Your eyes and brain are the best tools you
               have!




 © CyberText Consulting Pty Ltd                       11 March 2012
About Word add-ins
27


         Many specialist editing tools are add-ins for
          Word only
         May have to publish content to Word, run the
          tool, then either republish changed Word file to
          the required output OR make suggested changes
          in authoring tool
         May be too hard! Use trial versions to see if
          worth it


     © CyberText Consulting Pty Ltd                   11 March 2012
StyleWriter
28


         Strengths:
          grammar,
          sentence
          structure,
          excellent
          Help/writing
          guide
         Word add-in

                                      From: http://editorsoftware.com; $150
     © CyberText Consulting Pty Ltd                                    11 March 2012
PerfectIt
29


         Strengths: punctuation,
          abbrev. inconsistencies
         Word add-in
         From:
          http://intelligentediting
          .com; $79 pro; free web
          option



     © CyberText Consulting Pty Ltd   11 March 2012
EditTools
30


         Strengths: time-
          saving macros; e.g.
          wildcard
          find/replace,
          custom lists of
          words to ignore
         Word add-in
         From:
          http://wordsnsync.
          com; $69 pro

     © CyberText Consulting Pty Ltd   11 March 2012
AP StyleGuard
31


         Strengths: checks against AP Style
         Word add-in
         From:
          http://www.apstylebook.com/?do=product&pid=
          style-guard; from $50 per user (annual subs)




     © CyberText Consulting Pty Ltd              11 March 2012
Other
32


         Spelling and grammar checkers
         Track Changes (Word)
         PDF comments/markup (Acrobat)
         Spellcheckers, link checkers, validators, for HTML
          (e.g. CSE HTML Validator)
         Style guides (general and specialist)
         Dictionaries, glossaries (general and specialist)


     © CyberText Consulting Pty Ltd                     11 March 2012
“Don’t uninstall your brain”
33

     "...tools can become crutches if they supplant rather than
     supplement human judgment. Spell-checking and grammar-checking
     programs ... and similar innovations to come will never replace the
     writer’s own critical eye (or an objective second opinion)...
     ...there is some evidence that using [tools] can cause [your] editing
     skills to deteriorate. Not only that, but less skilful writers can over
     rely on such tools, accept their sometimes flawed corrections
     without question, and otherwise ignore their shortcomings...
     ... By all means, buy [product] if it suits your needs. But don’t
     uninstall your brain."
                                      (From: http://www.dailywritingtips.com/ap-styleguard-and-the-death-of-editing/)


     © CyberText Consulting Pty Ltd                                                                  11 March 2012
Helpful links
34




         Editing tips, techniques and checklists:
          http://www.jeanweber.com/newsite/?page_id=5

         Working with a technical editor:
          http://techwhirl.com/articles/working-with-a-
          technical-editor/



     © CyberText Consulting Pty Ltd                  11 March 2012
35          Thank you…then exercises
            Any questions?

            Contact me:
             rhonda.bracey@cybertext.com.au

             http://www.cybertext.com.au

             http://cybertext.wordpress.com


 © CyberText Consulting Pty Ltd                11 March 2012

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Editing

  • 1. Twitter hashtags: @cybertext #writersUA EDITING 11 March 2012 Rhonda Bracey
  • 2. It’s not as easy as it looks… 2 “Editing is just as difficult as writing. Probably even more difficult. Editing is a balancing act [between] cleaning up a piece of writing while keeping [it] true to its intentions.” From: http://scottnesbitt.net/weblog/2010/02/22/editing-the-secret-to-good-writing/ © CyberText Consulting Pty Ltd 11 March 2012
  • 3. @ashleyfullstop’s Tweet from this morning’s Adobe session: “Anku Jain: An editor's true value is in enhancing and 3 Role of the editor incontent – not in improving UA being the grammar police!” Takeaways:  Editors assist the writer/developer by fixing errors and/or suggesting improvements  Editors make the UA easier for the reader to understand/navigate © CyberText Consulting Pty Ltd 11 March 2012
  • 4. Three C’s of communication 4 Clarity Reduce Consistency CONFUSION Conciseness © CyberText Consulting Pty Ltd 11 March 2012
  • 5. What can you edit? 5 • e.g. online Help, UI text, error messages, User assistance screencasts Marketing • e.g. website, white papers, feature lists, blog communications posts, social media profiles/content Developer/Business • e.g. specifications, project plans Analyst doco Internal policies and • e.g. employee handbooks, disaster recovery procedures procedures … in fact, anything for your internal and external customers! © CyberText Consulting Pty Ltd 11 March 2012
  • 6. In the UA, an editor can identify… 6 Incorrect grammar, spelling, and punctuation Unclear or potentially misunderstood user prompts and error messages Illogical task flows Inconsistently labeled buttons, icons, fields, dialog boxes Inconsistently placed buttons, icons, fields, dialog boxes Required or unnecessary tasks, fields, dialog boxes Inconsistencies between dialog boxes (Adapted from: http://writeorrevisedaily.wordpress.com/2012/01/04/add-value-to-gui-design/) © CyberText Consulting Pty Ltd 11 March 2012
  • 7. 7 Types of UA editing Takeaways:  Rules-based (aka copy editing)  Analysis-based (aka content editing or substantive editing)  Technical editing © CyberText Consulting Pty Ltd 11 March 2012
  • 8. ‘Rules-based’ editing 8  Uses internal/external standards and guidelines to make the UA correct, consistent, accurate, and complete; e.g.:  spelling, grammar, punctuation, capitalization, hyphenation  adherence to legal requirements (e.g. copyright, trademarks)  design consistency (e.g. typography, layout).  Editor’s role: Fix (Adapted from Jean Weber: http://techwhirl.com/articles/working-with-a-technical-editor/) © CyberText Consulting Pty Ltd 11 March 2012
  • 9. But… 9 Rules-based editing is not enough—the UA can still be inappropriate for the intended audience © CyberText Consulting Pty Ltd 11 March 2012
  • 10. ‘Analysis-based’ editing 10  Evaluates UA to make it more functional and appropriate for its readers  Looks at concept, content, organization, flow, style  Editor’s role: Suggest improvements rather than make corrections (Adapted from Jean Weber: http://techwhirl.com/articles/working-with-a-technical-editor/) © CyberText Consulting Pty Ltd 11 March 2012
  • 11. Technical editing 11  Involves testing every step of every procedure in the UA/Help against the software/hardware product  Must suspend existing knowledge of product and follow documented steps exactly  Can take a LOT of time for a complex product  Editor’s role: Report mismatches, inaccuracies to author for correction © CyberText Consulting Pty Ltd 11 March 2012
  • 12. 12 UA editing tasks Takeaways:  Editing comprises many tasks, which require several passes to cover all items on checklist  Editing is tiring—take regular breaks © CyberText Consulting Pty Ltd 11 March 2012
  • 13. It’s not a one-off task 13  Several passes—one for each group of elements (e.g. spelling, layout, capitalization, legal, styles, abbreviations…)  Tackle one or only a few issues at a time  Editing is tiring—take breaks, refocus your eyes © CyberText Consulting Pty Ltd 11 March 2012
  • 14. Example copy editing tasks 14 Check for: Spelling errors, typos Duplicated words Missing words Incorrect/missing punctuation Grammatical errors (e.g. subject/verb mismatch) Poor formatting © CyberText Consulting Pty Ltd 11 March 2012
  • 15. Example content editing tasks 15 Check for: Overall logic/structure; logical flow within/btwn sentences/paragraphs Consistent terminology Consistent tense Short sentences/paragraphs Active voice, where possible Parallel structure Redundant/unnecessary words © CyberText Consulting Pty Ltd 11 March 2012
  • 16. Example… 16 © CyberText Consulting Pty Ltd 11 March 2012
  • 17. Edits showing tracked changes 17 • Shall vs will (delete it if already occurring) • Parallel structure: -ing verbs • Unnecessary words © CyberText Consulting Pty Ltd 11 March 2012
  • 18. Tighten up! 18 Before After Comments …in close …close to… • proximity is a synonym for nearness, so close proximity to… …near… proximity is redundant. It is simpler to say close to (or even better, or near – and easier for your readers to be specific understand. about the • These terms are very fuzzy – does close distance) proximity/close to/near mean 10 inches, 10 yards, 10 miles? If you can, be specific as to the distance. The major The major • Often, summarised below (and the following) can systems … are systems … are: be deleted from a bullet list intro without affecting summarised meaning. below: (From: http://cybertext.wordpress.com/2011/11/10/tighten-up-your-writing-by-removing-redundantunnecessary-words/) © CyberText Consulting Pty Ltd 11 March 2012
  • 19. About editing procedures 19 Check for: • Numbered steps in correct order, with sub- Logic and sequence bulleted options • Easier to read (skim/scan), understand, navigate • Speaks directly to/instructs the reader Active voice • Implies ‘you do this’—e.g. Click OK. • List serious consequences before the action Serious consequences (e.g. use To reformat your computer, click OK. NOT Click OK to reformat your computer.) Multiple steps in one • Each action should have its own step (Adapted from: http://www.jeanweber.com/newsite/?page_id=44) © CyberText Consulting Pty Ltd 11 March 2012
  • 20. 20 But beware of being over-pedantic Perfection is the holy grail, but it is not achievable and should never trump 'getting it done' © CyberText Consulting Pty Ltd 11 March 2012
  • 21. 21 Checklists and style sheets Takeaways:  Use checklists and style sheets—you can’t remember to check everything, every time  Style sheets help maintain consistency © CyberText Consulting Pty Ltd 11 March 2012
  • 22. Checklists 22  Use checklists to avoid missing anything  Share them with your team so they know what you do/look for © CyberText Consulting Pty Ltd 11 March 2012
  • 23. Style sheets 23  Use a style sheet to document decisions that:  differ from style guide authority (e.g. CMOS, MMOS)  are unique to product/company  Very useful for product- /company-specific terminology (e.g. NetForms, Netforms, Net Forms, Net forms)  Help maintain consistency of spelling, capitalization, hyphenation, punctuation etc.  Detail treatment of UA-specific elements—dialog box names, field names, menu paths, user-entered data, etc. © CyberText Consulting Pty Ltd 11 March 2012
  • 24. Example corporate style guide 24 © CyberText Consulting Pty Ltd 11 March 2012
  • 25. Example editorial style sheet 25 From: Snooks & Co. Style Manual for authors editors and printers. 6th ed. Commonwealth of Australia, 2002. (p265) © CyberText Consulting Pty Ltd 11 March 2012
  • 26. 26 Tools and resources Takeaways:  Tools may be useful, but …  Your eyes and brain are the best tools you have! © CyberText Consulting Pty Ltd 11 March 2012
  • 27. About Word add-ins 27  Many specialist editing tools are add-ins for Word only  May have to publish content to Word, run the tool, then either republish changed Word file to the required output OR make suggested changes in authoring tool  May be too hard! Use trial versions to see if worth it © CyberText Consulting Pty Ltd 11 March 2012
  • 28. StyleWriter 28  Strengths: grammar, sentence structure, excellent Help/writing guide  Word add-in From: http://editorsoftware.com; $150 © CyberText Consulting Pty Ltd 11 March 2012
  • 29. PerfectIt 29  Strengths: punctuation, abbrev. inconsistencies  Word add-in  From: http://intelligentediting .com; $79 pro; free web option © CyberText Consulting Pty Ltd 11 March 2012
  • 30. EditTools 30  Strengths: time- saving macros; e.g. wildcard find/replace, custom lists of words to ignore  Word add-in  From: http://wordsnsync. com; $69 pro © CyberText Consulting Pty Ltd 11 March 2012
  • 31. AP StyleGuard 31  Strengths: checks against AP Style  Word add-in  From: http://www.apstylebook.com/?do=product&pid= style-guard; from $50 per user (annual subs) © CyberText Consulting Pty Ltd 11 March 2012
  • 32. Other 32  Spelling and grammar checkers  Track Changes (Word)  PDF comments/markup (Acrobat)  Spellcheckers, link checkers, validators, for HTML (e.g. CSE HTML Validator)  Style guides (general and specialist)  Dictionaries, glossaries (general and specialist) © CyberText Consulting Pty Ltd 11 March 2012
  • 33. “Don’t uninstall your brain” 33 "...tools can become crutches if they supplant rather than supplement human judgment. Spell-checking and grammar-checking programs ... and similar innovations to come will never replace the writer’s own critical eye (or an objective second opinion)... ...there is some evidence that using [tools] can cause [your] editing skills to deteriorate. Not only that, but less skilful writers can over rely on such tools, accept their sometimes flawed corrections without question, and otherwise ignore their shortcomings... ... By all means, buy [product] if it suits your needs. But don’t uninstall your brain." (From: http://www.dailywritingtips.com/ap-styleguard-and-the-death-of-editing/) © CyberText Consulting Pty Ltd 11 March 2012
  • 34. Helpful links 34  Editing tips, techniques and checklists: http://www.jeanweber.com/newsite/?page_id=5  Working with a technical editor: http://techwhirl.com/articles/working-with-a- technical-editor/ © CyberText Consulting Pty Ltd 11 March 2012
  • 35. 35 Thank you…then exercises Any questions? Contact me:  rhonda.bracey@cybertext.com.au  http://www.cybertext.com.au  http://cybertext.wordpress.com © CyberText Consulting Pty Ltd 11 March 2012