Online Marketing for Small Biz: Social Media (Part 3 of 4)

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Ramon Ray, Editor & Technology Evangelist, Smallbiztechnology.com - Adult School of Montclair class, "Online Marketing for Small Businesses"

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Online Marketing for Small Biz: Social Media (Part 3 of 4)

  1. 1. Online Marketing for Small Businesses<br />Social Media 101<br />
  2. 2. Three Things To Do With Social Media<br />
  3. 3. Current Online Tools…<br />
  4. 4.
  5. 5. Social Media<br />
  6. 6. Content Is King<br />
  7. 7. Why Is Content King<br />
  8. 8. Why Content Should Be Your King<br />
  9. 9. How Content Is King - Entertainment<br />“Entertain” and Reinforce Your Brand<br />
  10. 10. How Content Is King - Learn<br />
  11. 11. 5 Keys To Social Media<br />
  12. 12. Conversation<br />
  13. 13. Give, Give, Give, Take<br />
  14. 14. Giving People Never Need To Take<br />People Give To Them (Shhh)<br />
  15. 15. My Friend Shashi<br />Social Media Swami For Network Solutions<br />
  16. 16.
  17. 17. Be Authentic<br />
  18. 18. Measure<br />
  19. 19. What To Communicate?<br />
  20. 20. 4 Social Media Concepts<br />
  21. 21. Social Media Strategy<br />
  22. 22. TWITTER 101<br />
  23. 23.
  24. 24.
  25. 25.
  26. 26. TWITTER USES<br />
  27. 27. FACEBOOK 101<br />
  28. 28. FACEBOOK USES<br />
  29. 29. LINKED IN 101<br />
  30. 30. <ul><li>Twitter Is for Farming
  31. 31. Facebook is for Farming and Hunting
  32. 32. LinkedIn Is for Hunting</li></li></ul><li>Social Media Tools<br />
  33. 33. Tools<br />
  34. 34. TWEETDECK<br />
  35. 35. Google.com/reader<br />
  36. 36. Klout (influence)<br />
  37. 37.
  38. 38.
  39. 39. Bit.ly – link shortener and tracking<br />

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