BBDO<br />MEET<br />By: Justin Raymond <br />Ian West <br />Nichele Mims <br />Sherrie Wilson <br />Jaryd Dubin <br />
Agenda <br />Company Overview <br />Clients & Differentiation <br />Work Examples <br />BBDO in the News <br />
Company Overview <br />Founded in 1928<br />George Batten Co. and Barton, Durstine & Osborn merged to form BBDO<br />Serves under Omnicom <br />Known for creativity and awards<br />287 offices <br />79 countries <br />15000 employees<br />Estimated $1.1 billion in 2009 <br />
Clients & Differentiation <br />Services Offered:<br /><ul><li>Develops and executes marketing and communications plans for many brands internationally.
Creative development services for brands to use.
These development services utilize television, print, and other forms of media.
BBDO Worldwide also provides campaign planning, management services, and brand promotion services for all of its clients.
Interactive marketing services in North America and it also develops brand identities and marketing campaigns.</li></li></ul><li>Clients & Differentiation <br /><ul><li>Notable Client List:
BBDO in the News<br />Most Awarded Agency Network <br />The Big Won <br />Guinness beer; “Surfer” <br />AT&T 'Hands' Advertising Campaign Voted 'America's Favorite Magazine Ad' by Consumers<br />
Awards<br />For the second year in a row BBDO New York won the most awards with a Best of Show Broadcast for an eBay campaign <br />Phil Dusenberry Public Service Award for the Ad Council effort on behalf of the Iraq and Afghanistan Veterans of America (IAVA).<br />Agency of the Year Award at the 14th Annual Webby Awards( Internet’s Highest honor)<br />