The RayChel Realty Group
            Home Selling System
Selling your home for all it’s worth...

The RayChel Realty Group - Marketing Your Home For All Its Worth

Client Advocacy...
We take great pride in our negotiating strengths. A
strong negotiator can add thousands of dollars to
your ne...
The RayChel Realty Group -
                              The Right Choice
                             at The Right Price!...
Two More
Reasons to
List with Us!...                                         And...
                Easy Exit Listin...
Frequently Asked Questions
Q: Why should we list our home for sale with The RayChel             emotions and reactions to ...
Q: If we list with you, will we be on the Multiple Listing     Q: Once I have reviewed your Stress Free Home Listing
Q: There are a couple of people who are interested in         Q: How long is your listing agreement for?
buying my home. I...
Don’t Just
Take Our
Word for It!...                       Client Testimonials
Powerful Internet Marketing
98% of all buyers start their search for homes on the Internet. When
 you list with The RayChe...
Where do we promote?
Every Major Real Estate Website!

                              ...and more!
Raymond Stoklosa and

   The                                     Delivers...

About Raymond Stoklosa...

 Raymond Stoklosa has been exceeding his client’s real estate expectations since 1978. He is th...
The RayChel Realty Group
         Telephone (650) 655-2500
  Blog: www.LivingWellin...
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What You Can Expect When You Sell Your San Mateo Home with The RayChel Realty Group


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What can you expect when you list your home with The RayChel Realty Group in San Mateo? Advocacy, technical expertise, 30 years experience and a powerful internet marketing program to get your San Mateo home sold in the fastest time for top dollar.

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What You Can Expect When You Sell Your San Mateo Home with The RayChel Realty Group

  1. 1. The RayChel Realty Group Home Selling System Selling your home for all it’s worth... Telephone (650) 655-2500 Blog: Dept. of Real Estate # 00657178
  2. 2. The RayChel Realty Group - Marketing Your Home For All Its Worth Client Advocacy... Technical Expertise... Professional Advice Communication Traditional Marketing We listen by seeking first to understand. We believe We utilize every appropriate method of traditional open and direct communication is the key to under- marketing --- 3 multiple listing services, strategic list- standing. We explore your needs, wants and values. ing placement with multiple photographs, advertised Particular time and attention is spent determining open houses, broker preview, agent tours, color flyers, your concerns and expectations. We listen to discover print media, direct mail, door hangers, flyer boxes, what is really important to you, and craft strategies sign riders, yard signs, and talking house boxes. Our and tactics to ensure that you have the best real es- time, money and efforts are studied, well-directed tate experience possible. and results oriented. Feedback Price Counseling We want you to know what’s going on and what we’re Real estate markets are shifting all the time. The price doing. We provide you with regular feedback to keep you set for your home is the most critical decision you abreast of what’s happening throughout the pro- you will be asked to make. We know how to price cess. Using a weekly showing results survey, monthly homes and we will guide you to select the best price market summaries, and state-of-the-art agent follow to achieve your goals. Our Seller Information Guide up tools, we keep you informed. We continuously explains many important concepts and principles ap- monitor and apprise you of shifting market condi- plicable to the pricing decision question and our staff tions and emerging trends so you may use the market is always here to assist you as you evaluate options. forces in your favor. Market Analysis Internet Marketing As a Certified Real Estate Appraiser (CREA), Raymond We are an aggressive Internet-based target mar- Stoklosa is especially well-prepared to evaluate keter of residential real estate. Industry studies show and interpret the state of the residential real estate that today’s home buyer is an Internet buyer. 98% marketplace. All real estate is local. Using reliable of home buyers use the Internet as their primary data, we prepare a thorough Competitive Market search and information gathering tool. Our marketing Analysis (CMA) showing recent sales, pending sales, program is designed to reach today’s sophisticated current competitive listings, and expired/cancelled home buyer efficiently, and in the ways they are most listings to give you the most accurate view of the lo- comfortable, such as, Craigslist, Google, Yahoo, Zillow, cal housing market. Movoto,, Email blasts, blogs and Home And, we’ll present Buyer’s Scouting Report. We publish a unique domain you with a regular specific website and virtual tour just for your home update of activity to show and tell the web world about your home. so we may adjust to Internet marketing gets your home sold faster and for market changes in a more money. timely fashion and help you make an informed financial decision. Our MarketWATCH surveys market activ- ity, conditions and emerging trends in the Peninsula housing market.
  3. 3. Negotiations We take great pride in our negotiating strengths. A strong negotiator can add thousands of dollars to your net proceeds. We never forget that promoting your best interests is our overriding duty throughout the transaction. Our negotiating skills alone are worth every penny of our fee. As your advocate, we will pro- mote and protect your interests ahead of all others including ours. Oversee the Details We carefully oversee all the details of the entire sales and marketing process. From our initial consulta- tion through close of escrow...and beyond, we are there for you. Every transaction has as many as 150 phone calls and emails to deal with. Each one of them Local Knowledge loaded with critical details. The difference between With 3 decades of experience in San Mateo/Santa a successful closed escrow and a failed transaction is Clara County and Bay Area real estate market, we skillful transaction management. Our team of highly can provide special insights and local knowledge trained and dedicated professionals adeptly manages only learned by experience. Nowhere is the quality the details of your transaction and knows how to ad- of life more diverse than the Peninsula with its 288 vance your sale in a business-like fashion. As a team, micromarkets. It is the most unique, competitive and we all succeed. expensive real estate marketplace in America. Many prospective home buyers experience both “culture shock” and “sticker shock” upon first considering Legal Compliance home ownership. We have a vested interest in keep- ing this community valuable and we use our expe- We live in an increasingly litigious society. California “Protect rience to add perspective, balance and a sense of law has become a constantly stability to home ownership on the Peninsula. changing maze of complex Thy Client” rules and regulations. It is criti- cally important to reduce your risk and protect against po- is our Marketing Plan A marketing plan is akin to a battle plan. Strategy and tential legal liability. Failure to guard against the legal pitfalls mantra. tactics must be designed. Logistics must be coordi- nated. Specialists must be mobilized. Every piece of can be an expensive oversight. the plan must be implemented in a precise, well-or- There are as many as 98 different kinds of disclosures, chestrated manner to maximize productivity. We have advisories and representations that a seller must pro- created a proven, time-tested, detail-rich marketing vide in the typical residential real estate transaction. plan designed to get your home sold for top dollar, “Protect Thy Client” is our mantra. in the shortest time with the fewest problems. Our marketing plan presents a step-by-step formula for successful home selling. Your Bottom Line For each offer, we provide you with a detailed ex- pense analysis showing your “bottom line.” We care- Professional Advice fully assess your costs and know which expenses We use our training, skills and expertise to help you may be passed on to the buyer. We prepare a “Seller’s achieve the best home selling experience possible. Net Sheet” so you know how much you’ll put in your We promise not to tell you what you want to hear - pocket at closing. We know how important your we do promise to tell you what you need to hear. We money is to you, and we treat your money just like it’s are committed in all things to putting your interests our own money. first --- always.
  4. 4. The RayChel Realty Group - The Right Choice at The Right Price! Try this Special Risk Free Offer... Most brokers will charge you the same fee, no matter what they did to find the buyer. Our variable commission structure allows you to choose your level of service and involvement with the transaction – getting you the most value for your money. 4% We find the buyer and write the contract. There is no other agent involved. Our commission is just 4%. 1% You find the buyer and there is no other agent involved. We write the contract, and walk it through escrow for you. Our commission is 1%. 6% Another agent represents the buyer. Our commission is 3% and the other agent also receives 3%. 0% You find the buyer and there is no other agent involved. You don’t want our assistance. You pay nothing. Don’t pay for service you don’t need! Buying and Selling? You are eligible for our Client Rewards Bonus. Call for details. Offered Exclusively by Raymond Stoklosa and The RayChel Realty Group. (650) 655-2500
  5. 5. Two More Great Reasons to List with Us!... And... Easy Exit Listing The Stress Free Agreement Home Listing Afraid to get locked Home in when selling Marketing your home? System Announcing The RayChel Realty Group’s Easy Exit The Stress Free Home Listing Marketing System is Listing Agreement proven to sell your home for top dollar, in the shortest time, with the least hassle. What’s your biggest fear when you list your home with a real estate agent? It’s simple. You probably worry about being locked into a lengthy listing agree- Our system is the simplest, most effective plan on the ment with a less than competent real estate agent, market. Why?... costing you valuable time and opportunity lost as your home languishes on the market. ♦ Fair Commissions Well, worry no more. The RayChel Realty Group takes We believe you should only pay us for the work we ac- the risk and fear out of listing your home. How is tually do! While most brokers will charge you the same that? By offering you the Easy Exit Listing Agreement. fee, regardless of who sells your home, we only charge When you list your home with The RayChel Realty you for the work we actually do. The Stress Free Home Group’s Easy Exit Listing Agreement you can cancel Marketing System, exclusively from Raymond Stoklosa your listing at any time! No hassles. It’s that easy. and The RayChel Realty Group, offers the fairest com- mission plan on the market. ♦ You can cancel your listing at any time with 24 hours written notice ♦ Cancel Anytime ♦ You can relax knowing you won’t be locked into a The RayChel Realty Group takes the risk and fear out of lengthy listing contract working with the wrong Agent. How is that? We take away your fear of being locked in with a non-perform- ♦ You deserve to enjoy the caliber of service confi- ing agent by offering you the Easy Exit Listing Agree- dent enough to make this offer ment. When you work with The RayChel Realty Group you can cancel your agreement at any time! No hassles. It’s that easy. The RayChel Realty Group has strong opinions about real estate service. We believe that if you are un- ♦ “No Pressure” Presentation happy with the service you receive, you should have We never allow our clients to be pressured by a buyer’s the power to fire your agent. It takes an unwavering agent. All offers will be emailed, faxed or delivered to commitment to service and confidence in our abil- our office, and will be presented to you so that you can ity to deliver value-plus service to make this offer, make your decisions privately without pressure. but Raymond never settles for less than the highest professional standards from himself and his staff. He ♦ No Advance Fees is confident you will be happy with his performance and results. That’s the simple truth. You only pay our fee if we procure an offer that is ac- ceptable to you. We work for free until you agree to accept an offer to purchase your property. The RayChel Realty Group always stands behind our commitment to value-plus service.
  6. 6. Frequently Asked Questions Q: Why should we list our home for sale with The RayChel emotions and reactions to another agent. That can cost a Realty Group? seller money. A. You should hire us for the same reason that other sellers Sadly, there are many agents who need the deal have used us over and over again for more than 30 years. (sometimes more than you do). The weakest negotiator They know that they can depend on us to get them the in any transaction is the one who has to have the deal. most money, in the shortest amount of time, with the least We are in the fortunate position of having enough clients amount of stress. that any one deal won’t make us or break us. Therefore the negotiations are really about getting you the most money Our Stress Free Home Listing Marketing System offers for your home. Period. If the offer doesn’t make sense, you benefits that the ordinary agent does not. Our program can count on us to tell you so. offers flexible commissions to put more money in your pocket, a client reward program when both buying and In addition to these points above, with our sliding scale selling, a cancel anytime policy, and the right to sell your commission (6% - 4% - 1% - 0%) and our Client Reward home yourself and pay us nothing. Program, our fees in many cases are even less than the limited service broker. Over 50% of agents have been in business for less than 5 years. In that time, the Peninsula real estate market has been robust and marketing efforts did not require extensive knowledge or a well-conceived approach. Our Q: How do you sell homes? team, with more than 30 years of experience in all types of A. Due to our extensive targeted marketing campaigns, markets, brings the knowledge, training and expertise to where we direct our marketing efforts at the people who help you use the shifting market forces in your favor. When really sell homes and the places where almost every buyer hiring anyone to perform a job for you, experience should is searching. Additionally, experience, product knowledge, weigh heavily in that decision. Who doing the little things right, effective marketing programs, really wants to be the surgeon’s first patient? Our Stress and our skilled team all add up to positive results. Every field has people who, through their drive and passion, Let’s examine one of our program FreeHome manage to excel. benefits; we allow you to cancel the listing at anytime. Most agents will not give the consumer this right. You might Marketing Q: Tell me about your marketing plan. ask yourself why agents need to “lock you up” for four to six months. Why System A. The exposure your home gets while listed with us is second to none. Our powerful internet presence and savvy would they be afraid to give you the targeted marketing approach exposes your home to the right to cancel? Our philosophy is that we would rather strive to earn your offers people that really matter. 98% of the prospective Bay Area home buyers use the Internet as their primary search and business every day. We are confident that we can provide a superior level of benefits information resource. Our efforts are intensively directed at reaching these most likely prospects. Our tools include service and care. If we don’t, we don’t deserve your business. It is that simple. that the the “Talking House”, Dedicated Property-Specific Web Page, Agent-to-Agent Email Blast, Virtual Tours and web site presence on more than 30 consumer search engines Q: I heard that there are limited ordinary and 3 Internet-based Multiple Listing Services. There are over 26,000 agents that we want to think of us first when service agents who charge less. Why shouldn’t I hire the cheapest agent? agentdoes preparing to show properties to their clients. A. Sellers don’t need an agent just to sell their house. They need an agent to not. Q: If we list with you, will my home be on the internet? sell their house for more! If your property would sell for the A. Absolutely! All of our yard signs prominently feature same price no matter who sells it – it probably would be our website address. Your home will also be prominently in your best interest to sell the home yourself. In that case, featured on and, the number why pay any agent? one and two real estate website in the world, as well as The fact of the matter is we can sell your home for more. and According to the National We have the track record we do because we are experts Association of Realtors Profile of Home Buyers and Sellers, at pricing the property (using a specific supply-demand over 70% of home buyers nationally used the internet analysis prior to even looking for “comps”) and experts at when starting their home search process. In the Bay Area, creating the greatest amount of exposure of your property. 98% of prospective home buyers use the Internet as their primary search and information gathering resource. Even at contract presentation, we do not follow the pack. We do not permit other agents to pressure you into a rash decision. The contract will be presented to you by us alone with your permission. This specific action (especially when there are multiple offers) gets significantly more dollars for our sellers. It is very difficult for a seller not to transmit
  7. 7. Q: If we list with you, will we be on the Multiple Listing Q: Once I have reviewed your Stress Free Home Listing Service (MLS)? Marketing System, then what? A. Again, absolutely! Any agent who does not place your A. Contact our office by email or phone, and we will set home on MLS is doing you a huge disservice. With over up an appointment to have one of our listing specialists 26,000 agents in the Bay Area, it is important to tap into meet with you. We will tour the home, go over recent that agent base of buyers. Also, if you are not on MLS you market activity in your area to educate you on values, and cannot appear on make recommendations for maximizing your profit and increasing your speed of sale. Q: Why should I use a team vs. a single agent? Q: How long does it take to get my home on the market? A. Because times have changed. No one agent can be everywhere at the same time. Let’s suppose an agent has A. Once we have a signed listing agreement and a spare a relocation buyer in town. For three or four days they key, we can have your home on the market within 24 have to be with just that one buyer, a dream scenario hours. However, it usually takes a day or two for the sign for the agent, but not so for you. They are unavailable to company to professionally install the sign. show your home, they are unavailable to get feedback from the showing agents, they are unavailable to negotiate contracts or inspection reports, and so on. Also, most agents are either great at people skills or great at If you are Q: Can I saveyou? money if I buy and sell through more paperwork. Rarely will they excel at both. Unfortunately, today’s real estate marketplace demands that the agent selling A. Absolutely! Ifor plan to both more you are selling possess all of these skills. than one house sell and Under a team scenario such as ours, we have more more than our Client Rewards Program. We will buy (new or resale), ask for a copy of resources to utilize. Simply, we can and do provide a higher level of service to our clients than most agents can even one house mail or email it to you immediately! conceive of providing. Imagine that you’re a quarterback of a football team. Would you rather have one player on your team or the power of multiple agents that you have with or plan to Q: Do I need an appraisal? our team? both sell A. getmost cases, it prior to sale. There In is not necessary to an appraisal are three different types of appraisals: Q: Do other agents offer the Stress Free Home Marketing and buy, FHA,mostand conventional. Currently, the VA, common appraisal is the Program? A. No! We have developed our system after thirty years ask for a home is under contract, the lender conventional appraisal. Once your in Bay Area real estate. To receive the benefits of our for the buyer will determine what experience and The Stress Free Home Listing Marketing System, you need to contact the RayChel Realty Group copy of appraiser they will allow to docan be the appraisal. A current appraisal directly at (650) 655-2500. our Client unusable right “type” of appraisaleven if it is the by the buyer’s lender - - because the appraiser is not approved Q: Shouldn’t I pick an “area specialist” to sell my home? Rewards by the lender. Or if the seller orders a conventional appraisal, and the buyer A. There are agents who focus primarily in one geographic area or neighborhood. But buyers come from all over Program. is getting an FHA loan, here again the conventional appraisal is unusable. So including many different countries, not just from that ordering an appraisal prior to sale can end up being an small neighborhood. So an area specialist usually really unnecessary seller expense. means a “listing agent” in the area trolling for new listings. Many years ago the real estate business was However, when a property is so unique that pricing can successfully composed of lots of small “boutique” offices be difficult, an appraisal can guide sellers towards proper - where companies did specialize in a certain, specific pricing. We say “guide” towards proper pricing, since we area primarily because of the structure of the local real have seen many homes sell above as well below appraisal estate board or Multiple Listing Service. But computers, price. If you have a question on whether you should obtain the Internet, email and cell phones have changed the an appraisal on your home, please feel free to contact us nature and structure of the real estate business. Now the for counsel. important points in selecting an agent are experience, track record, and marketing skills. Raymond Stoklosa’s 30 plus years of experience in all types of markets goes a long Q: How do you set the price for my home? way in helping you have the best home selling experience possible. A. We will meet with you to review a complete market analysis of your home, evaluate supply and demand for the area, identify trends and opportunities, and examine the property’s condition. At that point, we can guide you to the correct range of pricing.
  8. 8. Q: There are a couple of people who are interested in Q: How long is your listing agreement for? buying my home. If they buy it, do I have to pay you a commission? A. For ease of paperwork, we typically use a four month period. But remember, unlike most agents, you are free to A. Absolutely not. There is no commission due for any cancel anytime. buyer you find, before or while you have your home listed with us, as long as that buyer is not an Agent or working with an Agent. With most agents, if you have your home Q: I am currently listed with another agent and want to listed with them and find your own buyer, you owe them cancel. Can you get me out of my listing agreement with the full commission. How would you feel if this happened? them? With us, unless you want our assistance, there is no commission due. A. Unfortunately no we cannot, if you signed a listing agreement with another agent, you are bound by that agreement, and we are ethically bound to respect that Q: I’m out of town. Can you handle the transaction for me relationship. You certainly can approach the broker or or will I need to come back to town? agent to address your unresolved issues. Our “cancel anytime” policy towards listings does not give us the A: We can take care of all the details from start to finish authority to cancel other agent’s listings. without you needing to come to town. We have handled sales with clients living as far away as Italy and Great Britain. We simply We offer, Q: What if my plans change and I don’t need to sell my need a key, your fax number and email house? address to get started. inaddition A. You may cancel your listing at anytime. There is no charge and no hard feelings. Stress Free! Q: I need to sell my home right away. to our Will you buy it? A. We offer, in addition to our traditional Q: Will you make a flyer for my house? A: Yes. We prepare a high quality, multiple photo, full color traditional home selling service, a guarantee buyout program. If your home flyer on your home and place flyers outside the home in a property qualifies, we can purchase “take one” box. We always place the flyer inside the home it and close it in less than 30 days. selling to highlight the home’s unique features and as a visual reminder for the buyer. However, it is rarely in your best interest financially to select that path. We typically can obtain up to 20% more service, a value for your home if we put it on Q: Can I have my sign as well as yours on the property? the open market. So the guarantee guarantee A. The only marketing right you give up when you list buyout is really for people for whom time is more important than money. Just contact us and we will show buyout with us is your own for sale sign. Having another sign, besides our RayChel Realty Group sign, could potentially interfere with agent showings. In order to comply with the you the best path for your particular circumstances. program. Association of Realtor rules, we can only have one sign on the property. Q: My home needs some repairs. Do you know any service people that can help? Q: If I list with you, can I still run an ad in the paper or hold an Open House? A. We have a number of service people whom we have used in the past and are happy to recommend to you. A. Yes. The ONLY marketing right you give up when you list with us is your personal yard sign. If you find a Buyer who is not an agent, and who isn’t working with an agent, you have the option of calling and letting us know you’ve sold Q: I don’t have any money to fix up my home. Can you the property. We will then cancel the listing at no charge to still sell it in its current condition? you. Or, if you would like us to represent you in the sale, we A. Absolutely! Just like any home, we will simply evaluate will write the contract and handle all the various details to the condition issues, supply/demand in the neighborhood, ensure a successful closing. You pay just 1%! and pricing relative to those factors. Ask us for a free Market Analysis and find out what your home is worth.
  9. 9. Don’t Just Take Our Word for It!... Client Testimonials Raymond Stoklosa’s professionalism and hard work brought us peace of mind throughout the home-buying process. Anyone hoping to buy real estate on the Peninsula needs an experienced advocate, and we could not have asked for anyone better than Raymond. Laurie & Mark, Foster City, CA He helped us find the perfect house for our needs and guided us through the inspection and financing processes. We learned a lot from Raymond about real estate above and beyond our home search. We highly recommend Raymond to our friends and hope to work with him again in the future. Julie & Marcel, Belmont, CA Raymond took the time to understand what our level of comfort was financially; what type of home we needed & wanted; the neighborhoods we We learned a lot liked and the future value of our investment. His attention to detail on every home we visited was incredible. We won the bid on the house even though we didn’t have the highest offer. We later found out that Raymond’s organization and thoroughness of the paperwork gave the seller the confidence in our from Raymond ability to close on the home despite our lower offer. Mark, San Jose, CA about real estate Raymond assisted us with the purchase of our two last homes. When it comes to real estate transactions, you need to trust the person representing you. Raymond not only won our trust, he also connected us to the right people for our financing needs. above and Alexander, San Carlos, CA I fondly recall nervously buying my first home ever -- I thought it was nearly impossible for a single woman to buy a home in the Bay Area, but with your beyond our home help, I did it! Joanne, Redwood Shores, CA search. We highly Raymond skillfully and patiently guided us through all the complex steps involved in a real estate transaction. He was an effective advocate and made us feel that our desires and needs were always his first priority. With his expert assistance and knowledge of Peninsula real estate, we were able to purchase recommend the perfect home at the perfect price. To anyone considering a real estate purchase, be it their first or their hundredth, we have only this to say: you cannot do better than to place your trust in Raymond Stoklosa. Raymond to our Anne & Peter, San Carlos, CA We are new homeowners thanks to Raymond. Our first-time home shopping experience was a challenging yet positive one because Raymond Stoklosa was friends and hope our agent…we had a really great experience. David & Renée, San Mateo, CA Raymond, thank you again for everything you’ve done for us. You are a true to work with him professional and gentleman. Remo & Kate, Woodside, CA again in the future.
  10. 10. Powerful Internet Marketing 98% of all buyers start their search for homes on the Internet. When you list with The RayChel Realty Group, your home will be featured on every major real estate website... ...have its own dedicated URL ...complete with a virtual tour well as being promoted and monitored by email
  11. 11. Where do we promote? Every Major Real Estate Website! ...and more!
  12. 12. Raymond Stoklosa and The Delivers... Advocacy We put your interests first --- Always. Technical Expertise We apply our training, knowledge, skills and experience for your benefit. Professional Advice We guide you to an informed home sale. Professional Advice dedicated to the timeless maxim... Protect thy Client. Our Mindset To Always Care Our Mission To Put Our Client’s Interests First Our Values We believe satisfaction starts with exceptional service We believe no transaction is worth our reputation We believe who we are in business with really matters We believe in personal growth through education We believe in helping others achieve their goals We believe in family first, then business Our Beliefs Win-Win ---Or no deal Integrity - Do the right thing Customers - Always come first Commitment - In all things Communication - Seek first to understand Creativity - Ideas before results Teamwork - Together everyone achieves more Trust - Starts with honesty Success - Results through people Our Vision To exceed the expectations of our clients so they will confidently refer us to their family, friends and co- workers.
  13. 13. About Raymond Stoklosa... Raymond Stoklosa has been exceeding his client’s real estate expectations since 1978. He is the Co-Owner with his wife, Chela, and Managing Broker of The RayChel Realty Group…learning-based real estate consultants. The RayChel Realty Group represents home buyers and home sellers in San Mateo and Santa Clara Counties. Having a reservoir of experience in all types of markets, he is adept at tailoring transactions to achieve the best real estate experience possible for his clients and their referrals. With credentials indicative of professional commitment and accomplishment, Raymond is a Certified Residential Specialist (CRS), Certified Real Estate Appraiser (CREA), Accredited Buyer Representative (ABR), Certified Real Estate Buyer’s Broker (CREBB®), and is e-PRO Certified. He is a member of a select group of REALTORS who have developed the specialized skills and expertise to earn these elite designations. As a Certified Real Estate Appraiser, he is especially well-prepared to evaluate real property. Education is the cornerstone of his professional skills. Raymond has taught a variety of consumer protec- tion and professional development courses including “Real Estate Valuations”, “Real Estate Taxation and Exchanges”, “1stTime Home Sellers”, and “Smart, Savvy and Successful Home Buying” at the College of San Mateo and De Anza/Foothill College and other community education programs, corporations, consumer rights advocate organizations, adult education programs, senior citizens groups and community colleges throughout California. For real estate professionals, Raymond presents: “Seller Financing: The Ins and Outs” and “BUYER REPRESENTATION: The Art and Craft of Buyer Agency”. The author of two real estate books used by the California Community College System, A Consumer Guide to Residential Real Estate Transactions and Real Estate Valuations and Investments, Raymond has researched and written on a wide range of real estate issues important to consumers and professionals alike. He is the former host of the KCBS Newsradio 74 “Real Estate News” show, a listener call-in radio program focusing on real estate topics which was heard throughout northern California. Raymond is an active member of the San Mateo County Association of REALTORS (SAMCAR), MLSListings, Inc. Multiple Listing Service, California Association of REALTORS, the National Association of REALTORS, National Association of Real Estate Buyer’s Brokers, Real Estate BUYER’S AGENT Council (REBAC) of the Na- tional Association of REALTORS and the Residential Sales Council of the NAR. Coaching Clients Since 1978.
  14. 14. The RayChel Realty Group Telephone (650) 655-2500 E-Mail: Blog: Dept. of Real Estate # 00657178 ©Copyright 2009 Raymond Stoklosa • The RayChel Realty Group • (650) 655-2500