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Dec - Quick! collaborate! how the dec launched its fastest ever appeal
Dec - Quick! collaborate! how the dec launched its fastest ever appeal
Dec - Quick! collaborate! how the dec launched its fastest ever appeal
Dec - Quick! collaborate! how the dec launched its fastest ever appeal
Dec - Quick! collaborate! how the dec launched its fastest ever appeal
Dec - Quick! collaborate! how the dec launched its fastest ever appeal
Dec - Quick! collaborate! how the dec launched its fastest ever appeal
Dec - Quick! collaborate! how the dec launched its fastest ever appeal
Dec - Quick! collaborate! how the dec launched its fastest ever appeal

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Dec - Quick! collaborate! how the dec launched its fastest ever appeal

Jun. 28, 2019••
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Marketing

Dec - Quick! collaborate! how the dec launched its fastest ever appeal Barney Guiton, Content Manager, DEC

Raw London
Raw London
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Dec - Quick! collaborate! how the dec launched its fastest ever appeal

  1. QUICK! COLLABORATE! HOW THE DEC LAUNCHED ITS FASTEST EVER APPEAL Barney Guiton, Content Manager, DEC Thursday 13 June 2019
  2. ff
  3. ff
  4. ff
  5. https://www.youtube.com/watch?v=UGzNKlUh9BA
  6. ff HOW? ➢ Long hours ➢ Agile, collaborative model ➢ Pop-up team - creative agencies, freelancers, seconded staff ➢ Cloud-based infrastructure (aka Google Drive)
  7. ff COLLABORATIVE MODEL ➢ All-staff kick-off meeting ➢ Daily content meeting ➢ Input from different teams ➢ Wired-in agencies = streamlined sign-off ➢ Thorough review process
  8. ff NEW WAYS OF USING CONTENT ➢Shorthand ➢StoryMap
  9. ff THANKS! @decappeal @barneyguiton
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