The document summarizes the recruitment and selection process for a call center. It defines recruitment as identifying potential job candidates and encouraging them to apply. The goals of recruitment are to attract highly qualified individuals and provide equal opportunity. Selection is described as differentiating between applicants to identify the most likely to succeed. It involves choosing suitable candidates and rejecting unsuitable ones. The goals of selection are to systematically collect information to meet position requirements, select a successful candidate, and engage in inclusive hiring practices.

1. RECRUITMENT AND SELECTION PROCESS
In Call Centre(Bharti Airtel)
Synopsis
Submitted By:
Parmod Kumar Thakur
Unv. Roll no. 1174861
Submitted to:
Mr. O.P. Midda
Under the guidense of
Ms. Sangeeta Taneja
In the partial fulfillment of the degree of
Master Of Business Administration
Rayat and Bahra institute of management , Mohali
Punjab Technical University

2. Introduction:
Recruitment is the process concerned with the identification of sources from where the personnel
canbe employed and motivating them to offer themselves for employment. Recruitment is the
process ofsearching for prospective employees and stimulating them to apply them for jobs in the
organization. Whenmore persons apply for jobs then there will be a scope for recruiting better
persons. The job-seekers too, onthe other hand, are in search of organizations offering them
employment. Recruitment is a linkage activitybringing together those with jobs and those
seeking jobs. According to Flippo, “Recruitment is the process of searching for prospective
employees andstimulating and encouraging them to apply for jobs in an organization”. Werther
and Davis have defined this as follows; “Recruitment is the process of finding and
attractingcapable applicants for employment. The Process begins when new recruits are sought
and ends when theirapplicants are submitted. The result is of applicants from which new
employees are selected.” Lord has defined, “Recruitment is a form of competition. Just as
corporations compete to develop,manufacture, and market the best product or service, so they
must also compete to identify, attract and hirethe most qualified people. Recruitment is a
business, and it is big business.” Thus, recruitment process is concerned with the identification of
possible sources of human resourcesupply and tapping that source. It is the process which
prompts people to offer for selection in anorganization. This involves locating sources of
manpower to meet job recruitments.GOALS OF RECRUITMENT To attract highly qualified
individuals. To provide an equal opportunity for potential candidates to apply for vacancies.
Selection can be conceptualized in terms of either choosing the fit candidates, or rejecting the
unfitcandidates, or a combination of both. Selection involves both because it picks up the fits and
rejects unfits.In fact, in Indian context, there are more candidates who are rejected than those
who are selected in most ofthe selected processes. Therefore, sometimes, it is called a negative
process in contrast to positive programof recruitment. Stone has given a formal definition;
“Selection is the process of differentiating between applicants inorder to identify (and hire) those
with a greater likelihood of success in a job.”According to dale Yoder, “Selection is the process
in which candidates for employment are divided into twoclasses-those who are to be offered
employment and those who are not”. Thus, the selection process is a tool in the hands of
management to differentiate between thequalified and unqualified applicants by applying various
techniques such as interviews, tests etc. In thissense, it is a negative process of employment in
which only a few who qualify for job are offeredemployment and others are denied the
opportunities. A sound selection policy ensures the selection ofsuitable candidates.GOALS OF
SELECTION To systematically collect information about to meet the requirements of the
advertised position. To select a candidate that will be successful in performing the tasks and
meeting the responsibilities of the position. To engage in hiring activities that will result in
eliminating the under utilization of women and minorities in particular departments. To
emphasize active recruitment of traditionally under-represented groups, i.e. individuals with
disabilities, minority group members, women, and veterans.

3. Review of Literature: