The way a presentation is made can be a deal striker or a deal breaker. It's important to realize what aspects can play a major role in the success or failure of a presentation so that enough focus can be given to important aspects.
RACHEL-ANN M. TENIBRO PRODUCT RESEARCH PRESENTATION
Gain the Edge with your presentation
1. How The presentation becomes YOUR
Competitive tool
Gain the Edge with YOUR
Presentation
2. NOT ANOTHER Boring Presentation
Pedagogy : The method and practice of teaching,
especially as an academic subject or theoretical concept.
Andragogy : The method and practice of teaching adult
learners; adult education.
Synergogy : Systemic approach to learning in which
members of small teams learn from one another. through
structured interactions, thus the idea of synergy in
learning
3.
4. Discussion Points
Revise what we Know about Presentation / Communication (25 mins)
Customizing your presentation – Discussion (15 mins)
Common Business Communication Tools (30 mins)
Design Thinking
Business Model Canvas
Customer Journey Mapping
5. Revise what we Know about
Presentation / Communication
Revisit Unlearn Learn
6.
7. Golder Rule of Communication
Tell them what you are going to tell them (Executive Summary)
Tell them (Body)
Tell them what you told them (Summary and Next steps)
Listeners only remembered 50% of what was said. By the next day that had dropped to 25%, and a
week later it was 10%.
8. Elements of a Presentation
Purpose
Know your Audience
Customized Fundamental Presentation
Structure
Visual
Vocal
Verbal
9. Purpose
To Inform
To Instruct
To Entertain
To Inspire/ Motivate
To Activate/ Stimulate
To Persuade
12. Structure
Opening Facts Benefits Evidence Close
Example :
If a structure is given as a Guideline stick to the structure
The Problem What we did
What we
found
What that
means
What
we need
to do
Example :
13. Visual
Body Language
Posture
Gesture
Eye Movement
Facial Expressions
Perceptions are formed by the audience way before you utter your first word
14. Vocal
Emphasis
Pauses
Pace
Pitch
Volume
Modulation
Emotion
Expression
Action
Listeners only remembered 50% of what was said. By the next day that had dropped to 25%, and a
week later it was 10%.
15. Triangle & Circles of Communication
Can
Should
Must
WHAT
HOW
WHY
What MUST be said ? What SHOULD be said ? What CAN be said?
16. The 10Cs of Effective Communication
CONFIDENT
CANDID
CLEAR
CONCISE
COMPLETE
CORRECT
CONTINUOUS & COHERENT
CREDIBLE
COMPETENCE
COURTEOUS
17. Adapt to the Style of your Audience
ACTION STYLE AUDIENCE
• Get to the point immediately
• Elaborate
• Be brief
• Talk quickly
• Talk decisively
• Talk with confidence
• Be prepared to answer
• Debate the merits
ENERGY STYLE AUDIENCE
• Speak quickly and spontaneously
• Build social and business relationships
• Make connections with ideas and interests
• Talk about possibilities
• Use animated tone, gestures and passion
• Show the difference you can make
• Show your team to resolve the issues
THINK STYLE AUDIENCE
• Be well organized and systematic
• Be detailed; precise and straightforward
• Get down to business quickly
• Talk slowly and methodically
• Use facts, figures and data
PEOPLE STYLE AUDIENCE
• Show sincere interest
• Find common interests
• Ask questions patiently
• Draw out personal views and goals
• Listen and be responsive
• Present views quietly and politely
• Engage in small talk before getting in
• Explain how you can help achieve the goal
Assertive
High
Low
Expressive HighLow