It is not what you know, it is who you know


 the power of career networking

Rashad Bayramov
CBSolutions 2009
what is networking?

networking is getting to know and
  keeping the relationship with people
  who can help you
 develop...
why network?
Ask yourself:
What is your life goal? What do you want to achieve?
   What is your vision? What is important ...
who to network with
   Past or present co-workers
   Friends you're in touch with regularly
   Old friends from univers...
where to network
   your current / past workplace
   conferences / seminars/ workshops
   charity /volunteer events
  ...
networking step by step



 before (preparation)
 during (action)

 after (follow up)
before
   Think about your image. The image you project comes directly from
    the inner image you have of yourself
   ...
Networking card
Networking card
Elevator speech formula
   Who am I? (introduce yourself)
   What business/ industry am I in?
   What position am I in?...
Elevator speech samples
Insurance Agent
   “I'm a money man with a plan: I make sure the money keeps flowing when
    you...
during – part1
   First impressions count. Always stay sharp. Remember: it takes
    only 30 seconds to build an impressi...
during – part2

   Be assertive. Don't be afraid to promote yourself and give the
    impression that you are confident.
...
during - working the room
   Arrive 10-15 min earlier
   Identify an open group to join
   Speak when acknowledged
   ...
after
   Say ‘thank you’. Send your new contact a
    short email the following day. This will keep
    you in the front ...
online networking
   post your resume at job search
    websites
   create your own website/blog
   create a profile at...
Thank you for listening


      Have great networking!
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Getting to Know the Right People: the Power of Networking

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Whether you are looking for a job right away or developing as a professional in your current position, your success will depend on not only what you know but also who you know (and who knows you). The presentation provides a brief look at the process of networking from A to Z, shows you the right approach and warns you of potential pitfalls.

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Getting to Know the Right People: the Power of Networking

  1. 1. It is not what you know, it is who you know the power of career networking Rashad Bayramov CBSolutions 2009
  2. 2. what is networking? networking is getting to know and keeping the relationship with people who can help you  develop your career  do your job better  make your life more rewarding/easier
  3. 3. why network? Ask yourself: What is your life goal? What do you want to achieve? What is your vision? What is important for you?  75-90% of job vacancies never reach the job market  job vacancies may take a long time to be advertised  Employers prefer active networkers
  4. 4. who to network with  Past or present co-workers  Friends you're in touch with regularly  Old friends from university / school  Customers, clients, vendors, and suppliers  Members of professional organizations  Members of your religious community  Peer volunteers  Your relatives, neighbors
  5. 5. where to network  your current / past workplace  conferences / seminars/ workshops  charity /volunteer events  non-governmental organizations  parties  sports clubs / special interest clubs  airplanes  online
  6. 6. networking step by step  before (preparation)  during (action)  after (follow up)
  7. 7. before  Think about your image. The image you project comes directly from the inner image you have of yourself  Do your homework. Research your contacts before meeting them.  Find common ground. Find out recent projects they've been working on and get introductions from suppliers or past employers  Set a specific goal for an event. “I'll make at least three contacts that will help me … or who are …and stick to it  Create a networking card. Beyond your contract information it can include your degrees, certifications, schools, accomplishments, industry expertise, past employers, link to your online resume  Rehearse your ‘elevator speech‘. This is your self networking pitch – 30sec-2 min presentation about yourself: who you are, what you do and what key thing you want people to know about you
  8. 8. Networking card
  9. 9. Networking card
  10. 10. Elevator speech formula  Who am I? (introduce yourself)  What business/ industry am I in?  What position am I in? In what capacity do I serve?  What is my Unique Selling Proposition? What makes me different from the competition?  What benefits can employers derive from skills, based on my proven accomplishments?
  11. 11. Elevator speech samples Insurance Agent  “I'm a money man with a plan: I make sure the money keeps flowing when your income stops. (pause) Somewhere along the line, for one reason or another, you will no longer be working. My plans insure that individuals and their families are prepared for that day when it comes. (another pause) Let's review your plan to make sure the money flows unabated. I'm Mark Eckhout with MML Investors Services.” Lawyer for Non-profits  “I'm saving the people who are saving the world! (pause and smile) I'm Alice Anderson, a lawyer for non-profits. My company, Anderson Non-Profit Strategies, based in the San Francisco Bay Area, specializes in helping non- profits keep their fund-raising legal. Communications Specialist  For every dollar earned by the company, one is lost because of break-downs in communication. (pause) My role is to make sure these break-downs never happen. The messages I design always reach the audience and cause the intended effect. My name is Rashad Bayramov and I am a specialist in external and internal communications. I am happy to talk on how your business can save its dollars by communicating effectively.
  12. 12. during – part1  First impressions count. Always stay sharp. Remember: it takes only 30 seconds to build an impression of someone you meet.  Smile. Smile. Smile  Who starts the conversation? You! You can comment about the last speaker, or the book in the person's hand, or the information on their name badge, the weather, the recent news you have read/watched. You don’t have to talk about your business  Always ask the name of the person. Using the name builds rapport  When ice is broken, ask a question and build another on the answer  Talk less, listen more. Stick to the 80/20 rule – 80% listening and 20% talking. Listen to what people say instead of planning your next line. Show genuine interest to their stories  Do your ‘elevator’ speech only when you feel appropriate
  13. 13. during – part2  Be assertive. Don't be afraid to promote yourself and give the impression that you are confident.  Beware of non-verbal language. Your eye contact, nodding, posture should signal “I am listening to you carefully”  Use your business/networking cards. Give a card to every person that you speak with and get theirs too – the more cards you collect the better.  Ask for a favor or offer one. This is the best way to bond.  You never know who will be valuable in your professional career. It could be that one shy woman sitting at the corner
  14. 14. during - working the room  Arrive 10-15 min earlier  Identify an open group to join  Speak when acknowledged  Spend 5-10 min with the group  Exit conversation and walk away  Repeat with a different group
  15. 15. after  Say ‘thank you’. Send your new contact a short email the following day. This will keep you in the front of their minds.  Keep your promise. If you said you would do something (e.g. send your resume, arrange an introduction, etc) make sure you do it.  Patience is a virtue. You may get a job very quickly or it may take a few months. The best networking produces results in the long term.
  16. 16. online networking  post your resume at job search websites  create your own website/blog  create a profile at LinkedIn/Facebook  join discussion groups in your field
  17. 17. Thank you for listening Have great networking!

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