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How to Fund your
Startup?
• Engineer & worked with Infosys Ltd for 2
years
• In 2012, co-founded Profoundis as CEO
• Raised over $750,000 USD from i...
•Stop me when you want
•Tell me when you want me to explain more
Sources of Funding
•Bootstrap
•Friends & Family
•Grants
•Loans
•Angels
•Accelerators
•Incubators
•Crowdfunding
•Seed Fundi...
Sources
•Bootstrap
•Friends & Family
•Grants
•Loans
•Angels
•Accelerators
•Incubators
•Crowdfunding
•Seed Funding
•Venture...
When to Raise?
•Idea/Prototype à FFF (5-10%)
•Product Market Fit à Seed (10-20%)
•Goto Market à Series A (10-20%)
•Acceler...
AcceleratorIncubator
How to find Accels/Incubators?
What
are
they
looking
for?
A Great
Story
Kick
Ass
Team
Product
Traction
Elements of an Investment Deck
•Exec Summary
•Team
•Trend
•Problem
•Solution/Your
Product
•Rev Model
•Market
•Competition
...
Don’t Raise without knowing these
•Term sheet
•Common Vs Pref
shares
•Liquidation
Preference
•Convertible notes
•Vesting
•...
Fund Raise
60+ meetings with NOs
Shit
happens, all the time
A No is as Good as ‘Yes’ –
Just get it quick enough
Finally Yess will come
Thank you
arjun@fullcontact.com
medium.com/@rarjunpillai
rarjunpillai
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How to Fund your Startup

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Session handled at Xime Business school about startup funding. The slides talk about sources, stages, incubators, accelerators, angels, VCs etc.

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How to Fund your Startup

  1. 1. How to Fund your Startup?
  2. 2. • Engineer & worked with Infosys Ltd for 2 years • In 2012, co-founded Profoundis as CEO • Raised over $750,000 USD from investors in India and Silicon Valley. • Our product Vibe had, 100,000 users, 400 companies in over 180 countries. • Grew from 4 to 72 in 4 years, sold the company as the first ever product acquisition in the history of Kerala. • 12 Years of IEEE volunteering with multiple roles at global levels for several years • Travelled to 15 countries in 5 continents, and lived in 16 cities
  3. 3. •Stop me when you want •Tell me when you want me to explain more
  4. 4. Sources of Funding •Bootstrap •Friends & Family •Grants •Loans •Angels •Accelerators •Incubators •Crowdfunding •Seed Funding •Venture Capital •Private Equity •Public Market
  5. 5. Sources •Bootstrap •Friends & Family •Grants •Loans •Angels •Accelerators •Incubators •Crowdfunding •Seed Funding •Venture Capital •Private Equity •Public Market
  6. 6. When to Raise? •Idea/Prototype à FFF (5-10%) •Product Market Fit à Seed (10-20%) •Goto Market à Series A (10-20%) •Accelerate à Series B, C, PE, IPO ( Rule: as late as possible)
  7. 7. AcceleratorIncubator
  8. 8. How to find Accels/Incubators?
  9. 9. What are they looking for?
  10. 10. A Great Story
  11. 11. Kick Ass Team
  12. 12. Product
  13. 13. Traction
  14. 14. Elements of an Investment Deck •Exec Summary •Team •Trend •Problem •Solution/Your Product •Rev Model •Market •Competition •Roadmap •Metrics •Ask.
  15. 15. Don’t Raise without knowing these •Term sheet •Common Vs Pref shares •Liquidation Preference •Convertible notes •Vesting •Stock Options •Pre money vs post money Valuation
  16. 16. Fund Raise 60+ meetings with NOs
  17. 17. Shit happens, all the time
  18. 18. A No is as Good as ‘Yes’ – Just get it quick enough Finally Yess will come
  19. 19. Thank you arjun@fullcontact.com medium.com/@rarjunpillai rarjunpillai
  • shabarishatyam

    Oct. 14, 2017

Session handled at Xime Business school about startup funding. The slides talk about sources, stages, incubators, accelerators, angels, VCs etc.

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