KNOWLEDGE MANAGEMENT - THE NEXT FAD TO           FORGET PEOPLE?                 - JACKY SWAN, HARRY SCARBROUGH, JOHN PRESTON
Agenda Introduction Defining Knowledge Management Review Of The KM Literature Conditions Of Successful Diffusion Of Kn...
Focus Of This ReviewConditions For Successful   Diffusion Of KM                            Conditions For Effective       ...
Defining Knowledge ManagementKM – Any process or practice ofcreating, acquiring, capturing, sharing and usingknowledge, wh...
Rise Of Knowledge Management                               Context for KM
Review of KM LiteratureOrganizational Issues           Moving                    Biased           Away                    ...
Literature Review Methodology Review was conducted for Review covered “Learning Organization” as well as KM literatures...
Literature Review Methodology – Quantitative                  Analysis
Literature Review Methodology – Quantitative                  Analysis           Has KM taken over the learning           ...
Literature Review Methodology – Quantitative                  Analysis
Literature Review Methodology – Quantitative                  Analysis                                          70%
Conditions for the SuccessfulDiffusion of Knowledge Management • Conventional diffusion studies emphasize the portability ...
KM as Knowledge Technology and the        Neglect of People   KM articles focus on developing and implementing KM databas...
   Black-boxing KM as technology addresses this need.   This depends on establishing a new, globalized relationship    b...
   Heterogeneous human commitments and interactions which contribute to    organizational knowledge in practice are subli...
Incorporation of KM in Managerial              Fashion Cycle   Majority of KM articles are practice rather than theory dr...
Role of Professional Networks   IS/IT and Computer Science community provides an important    professional sponsor for th...
   Codified systems in KM means the responsibility for KM has fallen to those    experts who are well equipped to develop...
Conditions for the Effective        Implementation of Knowledge                Management• Based on research largely stemm...
Overemphasize the utility of new ITs   Overstate the codifiability of                                         for deliveri...
   Solutions to KM practice are offered in the form of ever-more    sophisticated technologies.   Critics argue that the...
Knowledge Management - The Next Fad to Forget People
Knowledge Management - The Next Fad to Forget People
Upcoming SlideShare
Loading in …5
×

Knowledge Management - The Next Fad to Forget People

1,134 views

Published on

Published in: Education, Business
  • Be the first to comment

  • Be the first to like this

Knowledge Management - The Next Fad to Forget People

  1. 1. KNOWLEDGE MANAGEMENT - THE NEXT FAD TO FORGET PEOPLE? - JACKY SWAN, HARRY SCARBROUGH, JOHN PRESTON
  2. 2. Agenda Introduction Defining Knowledge Management Review Of The KM Literature Conditions Of Successful Diffusion Of Knowledge Management Conditions For The Effective Implementation Of Knowledge Management Conclusions: KM – The Next Fad To Forget People?
  3. 3. Focus Of This ReviewConditions For Successful Diffusion Of KM Conditions For Effective Implementation Of KM
  4. 4. Defining Knowledge ManagementKM – Any process or practice ofcreating, acquiring, capturing, sharing and usingknowledge, where ever it resides, to enhance learning andperformance in organizations. - (Quintas et al., Prusak) To Mobilize Knowledge Base To Ensure Continuous Innovation in Projects
  5. 5. Rise Of Knowledge Management Context for KM
  6. 6. Review of KM LiteratureOrganizational Issues Moving Biased Away Towards KM Literature KM is in danger of becoming the next “fad to forget people”  It is a re-labelling of information management rather than a genuinely innovative attempt to leverage knowledge in the organization
  7. 7. Literature Review Methodology Review was conducted for Review covered “Learning Organization” as well as KM literatures Review adopted three Quantitative • was conducted in PQD and BIDS ISI Analysis for core search items (KM) approaches Additional • Web sites, book Sources listings • Based on Categorization themes, t opics
  8. 8. Literature Review Methodology – Quantitative Analysis
  9. 9. Literature Review Methodology – Quantitative Analysis Has KM taken over the learning organization baton? Learning KM Organizatio n
  10. 10. Literature Review Methodology – Quantitative Analysis
  11. 11. Literature Review Methodology – Quantitative Analysis 70%
  12. 12. Conditions for the SuccessfulDiffusion of Knowledge Management • Conventional diffusion studies emphasize the portability and testability of new ideas and their fit with existing practices. • Diffusion inevitably implies the shaping and repackaging of ideas, re-defining or selecting out some critical elements and amplifying others.
  13. 13. KM as Knowledge Technology and the Neglect of People KM articles focus on developing and implementing KM databases and tools. KM is treated as implementation of new IT systems for knowledge sharing. To become accessible and portable, ideas on KM have to be extracted from their local context. Incentives for intermediaries and firms to engage in diffusion and adoption of these ideas.
  14. 14.  Black-boxing KM as technology addresses this need. This depends on establishing a new, globalized relationship between tool and context. Socially and culturally embedded knowledge is typically re- presented within the technology as an epistemic hierarchy.
  15. 15.  Heterogeneous human commitments and interactions which contribute to organizational knowledge in practice are sublimated into discrete, universal categories. Much of the richness if human relations is lost in repackaging of KM as technology. The implications of this bias in KM is clear in the literature’s treatment of tacit knowledge. Emphasis on codification in KM reflects the harder edge of the IT/IS lens on KM.
  16. 16. Incorporation of KM in Managerial Fashion Cycle Majority of KM articles are practice rather than theory driven. Widely argued that KM is more than just a new fad.
  17. 17. Role of Professional Networks IS/IT and Computer Science community provides an important professional sponsor for the diffusion of KM. KM literature focuses mostly at the level of specific KM projects rather than at the level of broader organizational change initiatives. The advantage is that the practical implications and outcomes of KM projects are relatively easy to see.
  18. 18.  Codified systems in KM means the responsibility for KM has fallen to those experts who are well equipped to develop IT strategy. Colonization of KM is another explanation for the marginalization of employees and people management concerns. This literature highlights attitudes to knowledge formation and sharing within organizations. Acknowledging these issues is the key for the likely success/failure of attempts to implement KM.
  19. 19. Conditions for the Effective Implementation of Knowledge Management• Based on research largely stemming from organizational theory some key concerns have been identified.• This has several implications on KM like:• Multifaceted, multilayered, distributed, situated and subjective nature of knowledge.• Different kinds of organizations have different manifestations of knowledge.• Core assumption of literature on KM is that technology enables effective KM.
  20. 20. Overemphasize the utility of new ITs Overstate the codifiability of for delivering organizational knowledge performance improvements Problems with pre-occupation of tools & techniquesMake unjustified assumptions about Codification of tacit knowledge intothe willingness of employees to use formal systems may generate its own such IT systems pathology
  21. 21.  Solutions to KM practice are offered in the form of ever-more sophisticated technologies. Critics argue that there is far too much reliance on the idea that KM has to do with IT systems. Dominant values among people management professionals appear to fit much more comfortably with the earlier LO literature than KM.

×