The Cloud Revolution
Business Transformation with Cloud Computing!
Randy Bias, Founder & CEO, Cloudscaling!
PH Cloud Summit!
September 25th, 2014
CCA - NoDerivs 3.0 Unported License - Usage OK, no modifications, full attribution*!
* All unlicensed or borrowed works retain their original licenses
3 * 100k+ sq ft datacenters @ 14MW each!
1000s of servers, 100s of switches!
Leader in Production Cloud Deployments!
1st OpenStack Public Compute Cloud in U.S.!
1st Public Compute Cloud Korea for KT uCloud!
1st Public Storage Cloud in Korea and 2nd in U.S.!
OpenStack Foundation Board of Directors!
Top 10 Cloud Computing Pioneer
The Cloud Revolution!
Cloud and the Enterprise!
Cloud and the Philippines (+APAC)
Example Cloud Technology
re-written from scratch as open source!
Google's hardware reference architecture!
Enterprise’s wouldn’t consider 10yrs ago!
Hadoop market is destroying traditional BI!
21B by 2018 w/ 54% CAGR!
OpenStack on a similar trajectory!
… for private cloud!
Cassandra, Riak, Mesosphere, Docker, and many more
What do Enterprises Care About?
TIME TO VALUE!
DevOps Data Center &
IaaS / PaaS
Public / Private /
Big Data /
Path to Greater Agility? DevOps!
Cloud-Native is a Mindset Change
Attribution: Bill Baker, Distinguished Engineer, Microsoft
(Virtual) Servers *are* cattle
Cloud-Native is the Opportunity
New Scale-Out Applications
Source: EMC, IDC, Gartner, AWS
Cloud-Native is the Future
2012 2015 2018
These New Apps Require New Infra
LEGACY & TRADITIONAL
App App App
HW HW HW
HW HW HW
HW HW HW
Matching Apps to Infrastructure
NEW SCALE-OUT APPS
Dev/Test, Collaboration Apps,
Packaged Software (ERP/CRM)
Scale-out Web Apps,
Apps Hosted on PaaS,
Big Data, Mobile Apps, etc
Where is the Urgency for Enterprises?
“Seventy percent of the companies that
were on the Fortune 1000 list a mere 10
years ago have now vanished – unable to
adapt to change,” states Forrester analyst
Craig Le Clair
“The cloud lets its
users focus on
business value ... ”
-- Werner Vogels, Amazon CTO
“... get into the [Google] mind-set
... robustness ... has to be
designed into your software ...
assume that the hardware
[is] ... unreliable and broken ...
at any point.”
-- Adrian Cockcroft, Netflix Chief Cloud
Netflix in Detail
4.3B, 2000 employees!
100% bet on AWS!
Transitioned from legacy enterprise DC
model to “cloud native” model!
Entered entirely new markets!
EU, APAC, South America!
No boots on ground, no investment!
Samsung in Detail
320B, 400,000 employees!
Samsung global mobile services!
Using AWS EC2 globally and in U.S.!
Using KT uCloud in South Korea!
ChatOn messaging application embedded in all Galaxies!
Other mobile applications developed on EC2
Microsoft Philippines Cloud Report*
Top 3 reasons for cloud adoption!
Supporting unpredictable workloads!
Increasing business / IT flexibility!
Reducing hardware costs!
Interest primarily in private and hybrid!
Security still top cloud adoption concern!
Source: Microsoft Accelerating Cloud in the Philippines Infographic
First public cloud in KR; one of first in APAC!
Early adoption was *very* slow!
Ultimately, modern apps drove adoption:!
Online gaming, web startups, mobile applications!
Took 2-3 years to ramp up!
Impediments to adoption:!
Government regulation (KISA audit standards)
Public Cloud Service Growth > 23%
5 times that of the overall IT industry
IaaS is $4B and Growing Fastest
Emerging Markets are Growing Fastest
IDC’s APEJ Cloud End-User Survey
73% of all companies are already using or
planning to use cloud services within the next
More than 25% of organizations expect
that within five years, the majority of their
IT capability will be delivered through public cloud
services and that within three years, they will
access 55% of IT resources through some form of
cloud — public, private, or hybrid.
Hybrid-first Cloud Strategy
Private Clouds Must be Interoperable with Public Cloud Leaders
PRIVATE CLOUD PUBLIC CLOUD
Interoperability means: SLAs, QoS, TCO, Feature Parity, & Same Behavior
Hybrid is the Future
Unfortunately … it’s largely IN the future!
Application portability driving hybrid cloud!
No standards yet or ability to have interop.!
Hybrid success stories are hard to find!
OpenStack has best chance to fix this