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Nike ppt


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Nike ppt

  1. 1. NIKE
  2. 2. Introduction of NIKE <ul><li>Est. in 1960 in Oregon </li></ul><ul><li>Founder:-Phil Knight and bower man </li></ul><ul><li>Now has covered international market </li></ul><ul><li>NIKE means wing goddess of victory </li></ul>
  3. 3. Conti…. <ul><li>Chairman:-Philip.H.Knight </li></ul><ul><li>CEO and president:-Mark Parker </li></ul><ul><li>Headquarters:-Washington Country,oregon,united states </li></ul><ul><li>Products:-Athletic shoes,Apparels,Sports,Equipment and Accessories </li></ul>
  4. 4. Conti…. <ul><li>Revenue:-US$19.2Billion </li></ul><ul><li>Employee Strength:-34400 </li></ul>
  5. 5. Origin and History <ul><li>Origially known as Blue Ribbon Sports(BRS),was founded by university of Oregon track Athlete Philip Knight and Bill bower man in January ,1964. </li></ul><ul><li>Initially operated as a distributor of Japanese shoemaker Onitsuka Tiger. </li></ul>
  6. 6. Conti…. <ul><li>In 1966 BRS opened its first retail store in California. </li></ul><ul><li>By 1971 BRS-Onitsuka Tiger relationship ended. </li></ul><ul><li>The first shoe to carry this design that was said to the public was a soccer shoe named ”NIKE” which was released in 1971. </li></ul>
  7. 7. NIKE product and targetted customers <ul><li>They design,develop and market high quality active sports apparel,equipment andaccessory products. </li></ul><ul><li>Nike distributes one new shoes style every single day. </li></ul>
  8. 8. Nike sports goods
  9. 9. Nike Shoes and Bags
  10. 10. Nike’s Competitors <ul><li>Reebok </li></ul><ul><li>Adidas </li></ul><ul><li>Puma </li></ul><ul><li>New balance </li></ul>
  11. 11. Vision <ul><li>“ To bring inspiration and innovation to every athlete in the world” </li></ul>
  12. 12. Mission <ul><li>“ Innovate for a better world” </li></ul>
  13. 13. Sports personalities sponsored by NIKE
  14. 14. Website <ul><li>NIKE.BIZ.COM and NIKE.COM are websites of NIKE. </li></ul><ul><li>NIKE.COM is related to different sports merchandise. </li></ul><ul><li>NIKE.COM is the official website of Nike,Inc. </li></ul>
  15. 15. THANK YOU