Qr code


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Qr code

  1. 1. QR CodeBy RAJAT SHARMA 1PE11MCA40
  2. 2. What are QR (quick Response) codes • A QR code is a matrix barcode readable by smartphones, mobile devices with cameras (new iPod Touch) and more • Typically seen as white squares with black geometric shapes (also multi-color codes and logos) • Information such as text, a URL or other data can be easily encoded using a QR Code generator • Users point their device, scan, and are quickly taken to the encoded data
  4. 4. Codes types
  5. 5. Difference b/w 1D and 2D codes…
  6. 6. Mobile barcode categoriesA - Open Barcode ProviderThese companies use 2d barcode software that ispublic domain or easily licensable. Examplesinclude QR Code and Datamatrix.B - Proprietary Barcode ProviderThese companies have created their own, closedcode. Their barcodes can only be scanned by theirown readers. Examples include Microsoft Tag andShotcodeC - ReaderThese companies provide a downloadablereader that enable mobile devices to scaninformation from one or more types of 2dbarcode
  7. 7. D - EnablerThese companies create real-world solutions withbarcodes. Examples include advertisingcampaigns, shopping solutions and paperlessticketing. This category also includes companiesthat let users easily create their own openbarcodes to link to on-line content, like websites orsocial networks.The vast majority of companies involved in mobilebarcoding fall into the A C D category – ie. theyuse an open barcoding standard, provide their ownmobile reading software, and create barcodesolutions that connect the real-world to the mobileWeb.Mobile barcode categories
  8. 8. Understanding the Code…
  9. 9. How does it work..
  10. 10. QR Code Reader Apps:Free (most), easy, quick
  11. 11. Examples: QR Codes Libraries Magazines & Journal areasFilm trailers Art shows & exhibits
  12. 12. Uses of QR Codes…..
  13. 13. Online Catalogs In this example the code resolves to text of the title, author, floor level and call no. No writing necessary, info is on the users device and can be available forhttp://bit.ly/eiwPBs future reference
  14. 14. Promotionalcards/posters topromote librarymobile websites
  15. 15. Contact Information – Business CardsCreate QR-Code Business Cardsfor Freehttp://youtu.be/jJPBuWFEpeICreating a Contact Code withScanLifehttp://youtu.be/TZdWnvCNZ9Q
  16. 16. Digital profiles
  17. 17. How to create own code• Generate simple QR code – kaywa http://qrcode.kaywa.com/• Bit.ly url shortener – add .qr http://bit.ly/• Google url shortner – add .qr http://goo.gl/• Google Chrome QR code extension• Bee-Tagg http://manager.beetagg.com/• i-nigma http://www.i- nigma.com/CreateBarcodes.html• ScanLife http://web.scanlife.com/us_en/
  18. 18. Kaywa – simple QR code generator http://qrcode.kaywa.com/
  19. 19. Codes can also be read: 1.Without a smart or featurephone. 2.On a PC/MAC desktop/netbook/laptopcomputer with webcam.
  20. 20. On a regular cellphone…“By using either QR Codes powered by JAGTAG or proprietaryJAGTAGs, consumers can use any QR code application orMMS, Email or Twitter to receive Images, Video, and Opt Ins.”•No Internet access is needed
  21. 21. No phone? Do notWorry…http://www.quickmark.cn/En/basic/downloadPC.asp
  22. 22. (NOTE: QuickMark App for Mac available in Mac App Store for $2.99)
  23. 23. QR Code Challenges• Not everyone owns internetenabled device• Lack of standards• Websites not yet mobilized• Poor implementation of QR codes• Not the prettiest (barcode graffiti)• Need for education and promotion• Privacy issues• Overuse
  24. 24. Augmented Reality – could leap frog QRFuture evolution Codes NFC (Near Field Communication)
  25. 25. Thank You!!!