Social Thought Leadership For Customer Attraction

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You made an investment in the people and content that reflect the thought leadership of your company. Move that thought leadership out to the social media networks to convey customer value and attract new customer prospects.

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Social Thought Leadership For Customer Attraction

  1. 1. YOU INVESTED IN YOUR THOUGHT LEADERSHIP. NOW MAKE IT PAY OFF IN SOCIAL MEDIA TO ATTRACT YOUR CUSTOMER PROSPECTS. COMPANY PAGE ENHANCE PROFILES PROFILES
  2. 2. SOCIAL THOUGHT LEADERSHIP MOVES YOUR VALUE OUT TO WHERE CUSTOMERS ASSESS, ENGAGE AND BUY. KEY BENEFIT LEVERAGES YOUR EXISTING INVESTMENTS IN PEOPLE AND CONTENT TO ATTRACT CUSTOMER PROSPECTS.
  3. 3. REPRESENTS A “LOW BARRIER OF ENTRY” TO SOCIAL MEDIA AT MINIMAL RISK. KEY BENEFIT NO NEED TO INVOLVE YOUR IT DEPARTMENT OR COMMIT TO COSTLY WEB DEVELOPMENT.
  4. 4. CONVEYS YOUR EXPERTISE AND VALUE THAT BUILDS CUSTOMER TRUST. KEY BENEFIT RECEPTIVE POINT OF ENTRY TO SALES CONVERSION.
  5. 5. REPRESENTS A FAST TRACK SOCIAL “PROOF OF CONCEPT” KEY BENEFIT GAINS EARLY SUPPORT FROM KEY STAKEHOLDERS TO FUND AND SCALE SOCIAL MEDIA EFFORTS.
  6. 6. THOUGHT LEADERSHIP SERVES TO “BASELINE” A SOCIAL MEDIA STRATEGY. KEY BENEFIT PROVIDES A CLEAR ROADMAP TO DRIVE TACTICAL EXECUTIONS.
  7. 7. MAXIMIZES LINKEDIN AND GOOGLE TO ENGAGE CUSTOMERS YOUR THOUGHT LEADERS CUSTOMER PROSPECT COMPANY PAGE ENHANCE PROFILES PROFILES
  8. 8. CONTENT UPDATES CONTENT SEARCH OPTIMIZATION WHITE PAPER DOWNLOADS SLIDESHOWS AND VIDEOS PERSONAL LEARNING REPURPOSES THOUGHT LEADER CONTENT ENHANCE PROFILES
  9. 9. A COMPANY WEBSITE INSIDE LINKEDIN BRANDED CONTENT AD BANNERS PRODUCTS AND SERVICES CUSTOMER RECOMMENDATIONS COMPANY PAGE RBS Featured Products
  10. 10. YOUR THOUGHT LEADERS BECOME “FINDABLE” BRANDED PRODUCTS AND SERVICES THOUGHT LEADERSHIP LINKS THOUGHT LEADER BIO PROFILES
  11. 11. BE WHERE YOUR CUSTOMERS ARE. EMAIL OR CALL TO LEARN MORE. GLENN RAINES [email_address] 1.708.420.3170 COMPANY PAGE ENHANCE PROFILES PROFILES

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