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Rail~Volution 2014 
Minneapolis/St. Paul, Minnesota 
OMG Transit 
Matt Decuir 
Co-Founder and CEO
2
1850s 
1900s 
2000s 
3
Urban density is rising 
1900 
1910 
1920 
1930 
1940 
1950 
1960 
1970 
1980 
1990 
2000 
2010 
Young people are 
driving...
1 
The future of transit 
5
A night out 
6
Problem 
• Too many options 
• Too much uncertainty 
• Information is fragmented 
7
Solution 
A tool that aggregates all your transit options, in 
real-time, in one place. 
8
List 9 Map
Directions 10 Alerts
RIDE 
SCOUT 
Competitors 
PUBLIC 
TRANSIT 
EMERGING 
TRANSIT 
MULTI 
MODAL 
DIRECTIONS 
GOOD 
UX 
CITY 
MAPPER 
GOOGLE 
MA...
Team 
*we all have day jobs 
CEO 
Analytics Lead 
Developer CTO 
Designer Social Media Lead 
12
Civic Hackathon The White House 
Intel Accelerator 13 MN Cup
Mobile apps 
*iOS launched 
June 2014 
*Android launched 
April 2014 
14
Traction 
Sep-13 Oct-13 Nov-13 Dec-13 Jan-14 Feb-14 Mar-14 Apr-14 May-14 Jun-14
“We’re in the midst of the great information 
overload, and we demand services that 
save us time and effort. In this resp...
Roadmap 
Scale user base 
17
11.9 Billion 
18
What’s next? 
19
Thank you 
20
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RV 2014: Online Tools + Transit Apps = 1 Unique Experience by Matt Decuir

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Online Tools + Transit Apps = 1 Unique Experience

Could a mobile app really entice someone to ride your transit? Could an online tool improve communication between a transit agency and the public? Whether it’s engaging people in planning decisions or providing real-time information for transit riders, online tools and mobile apps can improve customer engagement and personalize communication. View successful online tools and mobile apps designed to meet the demands of customers -- both present and future. Hear how those tools are helping agencies improve both planning and meeting customer’s needs by providing real time information and apps that are improving riders' overall transit experience.

Moderator: Shyam Dunna, Chief Executive Officer and President, nMomentum, Atlanta, Georgia
Dave Biggs, Co-Founder, MetroQuest, Vancouver, British Columbia
Nat Parker, Chief Executive Officer, GlobeSherpa, Portland, Oregon
Thomas Coleman, Innovation and Technology Manager, Parsons Brinckerhoff, Chicago, Illinois
Matthew Decuir, Co-Founder, OMG Transit, Minneapolis, Minnesota

Published in: Devices & Hardware
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RV 2014: Online Tools + Transit Apps = 1 Unique Experience by Matt Decuir

  1. 1. Rail~Volution 2014 Minneapolis/St. Paul, Minnesota OMG Transit Matt Decuir Co-Founder and CEO
  2. 2. 2
  3. 3. 1850s 1900s 2000s 3
  4. 4. Urban density is rising 1900 1910 1920 1930 1940 1950 1960 1970 1980 1990 2000 2010 Young people are driving less 1990 1992 1994 1996 1998 2000 2002 2004 2006 2008 2010 2012 Entire households are going car-free 2005 2006 2007 2008 2009 2010 2011 2012
  5. 5. 1 The future of transit 5
  6. 6. A night out 6
  7. 7. Problem • Too many options • Too much uncertainty • Information is fragmented 7
  8. 8. Solution A tool that aggregates all your transit options, in real-time, in one place. 8
  9. 9. List 9 Map
  10. 10. Directions 10 Alerts
  11. 11. RIDE SCOUT Competitors PUBLIC TRANSIT EMERGING TRANSIT MULTI MODAL DIRECTIONS GOOD UX CITY MAPPER GOOGLE MAPS COVERAGE 1 City 69 Cities 10 Cities MINIMAL INTER-ACTION Every city in 11 the world
  12. 12. Team *we all have day jobs CEO Analytics Lead Developer CTO Designer Social Media Lead 12
  13. 13. Civic Hackathon The White House Intel Accelerator 13 MN Cup
  14. 14. Mobile apps *iOS launched June 2014 *Android launched April 2014 14
  15. 15. Traction Sep-13 Oct-13 Nov-13 Dec-13 Jan-14 Feb-14 Mar-14 Apr-14 May-14 Jun-14
  16. 16. “We’re in the midst of the great information overload, and we demand services that save us time and effort. In this respect, OMG Transit knocks it out of the park.” – Joseph Taralson, Outside the Valley 16
  17. 17. Roadmap Scale user base 17
  18. 18. 11.9 Billion 18
  19. 19. What’s next? 19
  20. 20. Thank you 20

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