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RV 2014: Performance Measurements People can Actually Understand by Kevin Bacon

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Performance Measurements People can Actually Understand
How can we measure and make the case for streetcar, light rail and bus rapid transit in an understandable way? How can we use the results to inform the elected officials who are held accountable for transportation decisions? The New Starts Criteria, often used to evaluate projects, can be complicated and confusing to the public. Learn techniques to describe project benefits in line with the values of citizens and elected officials. Hear how California is replacing traditional level-of-service analysis with metrics aligned with environmental goals. Will it lead to more sustainable transportation options and healthier communities, instead of roadway solutions? Come along and find out!
Moderator: Zakhary Mallett, Director, District 7, San Francisco Bay Area Rapid Transit District, Oakland, California
Kevin Bacon, Urban Designer, Perkins+Will, Atlanta, Georgia
Amanda Eaken, Deputy Director, Sustainable Communities, Energy & Transportation Program, Natural Resources Defense Council, San Francisco, California
Hal R. Johnson, AICP, Manager of Project Development, Utah Transit Authority, Salt Lake City, Utah
Chris Quinn, Project Manager, Regional Transportation District, Denver, Colorado

Published in: Data & Analytics
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RV 2014: Performance Measurements People can Actually Understand by Kevin Bacon

  1. 1. ATLANTA STREETCAR REDEFINING PERFORMANCE MEASURES Rail~Volution | September 23, 2014 | Minneapolis, MN
  2. 2. Source: Atlanta Downtown perkinswill.com 2 Improvement District
  3. 3. perkinswill.com 3 PHASE ONE / 2.7 MILES. 12 STOPS. 3 ELECTRIC VEHICLES. 15 MINUTE FREQUENCY. 2,600 RIDERS/WEEKDAY PROJECTED. $92.6M ORIGINAL BUDGET.
  4. 4. perkinswill.com 4 EXPANSION OPPORTUNITIES / Atlanta BeltLine Peachtree Streetcar
  5. 5. perkinswill.com 5 EXPANSION OPPORTUNITIES / 2012 Transportation Referendum • Regional 1% sales tax for 10-years • Anticipated $8.5 billion tax revenue • Used only for transportation projects • 85% regional projects, 15% local projects • Projects must be completed within 10 years • $600M for Beltline with on-street streetcar transit
  6. 6. perkinswill.com 6 EXPANSION OPPORTUNITIES / 2012 Transportation Referendum
  7. 7. perkinswill.com 7 ATLANTA STREETCAR / Photos: Atlanta Downtown Improvement District, 2013
  8. 8. THE CHALLENGE MEASURING “THE SUCCESS” OF THE ATLANTA STREETCAR
  9. 9. perkinswill.com 9 POTENTIAL FUTURE SYSTEM /
  10. 10. RESEARCH TEAM / (client) (research lead, 501c3) (partner, research design/management) (partner, data collection + analysis)
  11. 11. SERVICE PERFORMANCE VS. SERVICE AREA IMPACTS perkinswill.com 11
  12. 12. perkinswill.com 12 PERFORMANCE MEASURES / Population Analysis • Residential/Student Population • Number of Homeowners/Renters • Age Groups by Census • Average Median Income Land Use/Development Analysis • Land Use Mix-Development Type Mix • Land Use/Development Intensity (FAR) Residential Development Analysis • Number of Single-family Homes • Number of Apartment/Condo Units • Number of Dorm Beds • Affordability: Home Prices/Rental Rates • Vacancy Rates Retail Development Analysis • Total Retail Square footage • Total Number/Type of Establishments • Dollar Amount of Retail Revenue • Tax Receipts from Revenue Office Development Analysis • Total Office Square footage • Total Number of Office Establishments • Quality of Office Space Available • Tax Receipts from Revenue Hospitality Development Analysis • Total Hotel Square footage • Total Number of Hotels/Rooms • Total Number of Attractions • Total Number of Guests/Visitors • (in a specified time frame/period) Population + Real Estate Development
  13. 13. perkinswill.com 13 PERFORMANCE MEASURES / Financial Analysis • Total Dollar Value of Public Investment • Total Dollar Value of Private Investment • Property Values • Property Sales/Number of Transactions • Tax Digest/Collections Economic Development Analysis • Number of Jobs • Average Wages/Earnings • Number of Business Licenses • Innovation: Number of Start-ups Traffic Analysis • Vehicle Delay on Transit Routes • Vehicle Ownership Rates • Vehicle-share Availability/Utilization • Carpool/vanpool Utilization Parking Analysis • Total Number of Parking Spaces • Privately-owned Parking Spaces • On-street Parking Spaces • Parking Ratios • Parking Utilization/Vacancy Rates Transportation Network Analysis • Connecting Transit System Ridership • Number of Accessible Bike Lanes/Routes • Pedestrian Counts Economic Development + Transportation
  14. 14. perkinswill.com 14 DATA SOURCES / US CENSUS DATA. REFERENCE USA DATA. COSTAR REAL ESTATE DATA. FULTON COUNTY TAX ASSESSOR DATA. ARC TRAVEL SURVEY DATA. REGIONAL / LOCAL GIS DATA.
  15. 15. perkinswill.com 15 BASELINE DATA PERIOD /
  16. 16. perkinswill.com 16 STUDY AREA /
  17. 17. perkinswill.com 17 ANALYSIS INTERFACE /
  18. 18. perkinswill.com 18 ANALYSIS INTERFACE / Land Use
  19. 19. perkinswill.com 19 ANALYSIS INTERFACE / Year of Establishment
  20. 20. perkinswill.com 20 ANALYSIS INTERFACE / Residential Population
  21. 21. perkinswill.com 21 ANALYSIS INTERFACE / Demographics
  22. 22. perkinswill.com 22 ANALYSIS INTERFACE / Bicycle Infrastructure
  23. 23. perkinswill.com 23 PRESENTATION INTERFACE /
  24. 24. perkinswill.com 24 PRESENTATION INTERFACE /
  25. 25. perkinswill.com 25 PRESENTATION INTERFACE /
  26. 26. perkinswill.com 26 PRESENTATION INTERFACE /
  27. 27. What additional steps should we take to ensure the analysis platform we create for the Atlanta Streetcar is both accessible to the public and translatable to other cities? perkinswill.com 27
  28. 28. perkinswill.com 28 BENCHMARKING / Selected Cities
  29. 29. perkinswill.com 29 BENCHMARKING / Selection Criteria SYSTEM / VEHICLE TYPE. SERVICE CHARACTERISTICS. TRANSIT NETWORK CHARACTERISTICS. CITY COMPARABILITY.
  30. 30. (miles) Year Opened Year Last Expansion Stations Lines perkinswill.com 30 BENCHMARKING / Preliminary Comparison System Largest City Served Annual Ridership Avg. Daily Weekday Boardings System Length Metro Rail: Gold Line* Los Angeles 60,175,500 198,900 70.3 1990 2012 65 4 Denver RTD: The Ride Light Rail Denver 20,639,000 76,600 47 1994 2013 46 6 TRAX (UTA) Salt Lake City 17,551,800 57,600 44.8 1999 2013 50 3 METRO Light Rail (Phoenix) Phoenix 14,042,200 42,000 20 2008 - 28 1 METRORail Houston 11,397,000 37,500 7.5 2004 - 16 1 Baltimore Light Rail Baltimore 8,729,400 36,100 33 1992 1997 33 3 LYNX Rapid Transit Services Charlotte 4,950,300 15,700 9.6 2007 - 15 1 Portland Streetcar Portland 4,078,639 13,189 7.35 2001 2012 76 2 Atlanta Streetcar Atlanta - - 2.7 2014 - 12 1
  31. 31. THANK YOU. Rail~Volution | September 23, 2014 | Minneapolis, MN

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