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CNN Partner hotel marketing

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Marketing of CNN to partner hotels : suggestive

Published in: Business, News & Politics
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CNN Partner hotel marketing

  1. 1. Increase reach and visibility with the region’s influential frequent travellers, decision makers and more..Promote the brand to millions of television households, over hundredmillion of affluent hotel guest rooms regionally and millions ofinternet users worldwide. Maximize the value of your brand by partnering with leading global brand
  2. 2.  Travels frequently for business and pleasure  Has family , friends, colleagues around the world  Time sensitive.  Likes tailored news and business packages  Connectivity is paramount. Wants programs offering •Tips towards business efficiency •Successful travel planning •Company profiles •Airport & weather details Feels a sense of reassurance, continuity, View a news broadcast at an airport lounge/in-flight, and catch up with the news again in your hotel room on the same channel, with the same familiar newsreaders,Globalized citizen At CNN we understand
  3. 3. Promoting your hotels online CNN On-Air Promotions Discounted online advertisingDiscounted Advertising and subscription rated to CNN Traveller Magazine Affiliated Consumer publications
  4. 4. Promoting your hotels online CNN On-Air Promotions Discounted online advertisingDiscounted Advertising and subscription rated to CNN Traveller Magazine Affiliated Consumer publications
  5. 5. Promoting your hotels online CNN On-Air Promotions Discounted online advertisingDiscounted Advertising and subscription rated to CNN Traveller Magazine Affiliated Consumer publications
  6. 6. Partners Credit cards Airlines Airports• Time, Fortune, The Wall Street Journal and the International • Stay in touch with the news while travelling. Herald Tribune • Round-the-clock international news in English• 30 sec commercial On Air • Comprehensive information & Special Offers• Trade advertising campaign

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