TEDxCityUHongKong 2012 partnership deck_v02

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TEDxCityUHongKong 2012 partnership deck_v02

  1. 1. Partnership Opportunities
  2. 2. What is TED?TED is a global foundation devoted to Ideas Worth Spreading. It started out in1984 as a conference bringing together people from 3 worlds: Technology,Entertainment, Design. Since then, its scope has become ever broader.With its 3 annual conferences, video website TED.com, initiatives andcommunity projects, TED is now a platform and a global movement focused onmeaningful change through the power of ideas.
  3. 3. What is TEDx ?TEDx was created in the spirit of TEDs mission,“Ideas Worth Spreading." The program is designed to give communities,organizations and individuals the opportunity to stimulate dialogue throughTED-like experiences at the local level.At TEDx events, a screening of TEDTalks videos -- or a combination of livepresenters and TEDTalks videos -- sparks deep conversation andconnections. TEDx events are fully planned and coordinated independently,on a community-by-community basis.
  4. 4. TEDxA Global Platform for Conversation, Connection & Collaboration
  5. 5. TEDx A Global Platform for Conversation, Connection & CollaborationTEDx Global Data: Online• 12,900 TEDx Talks available• 27.6 Million Views on YouTube and the TEDxTalks website• 45.6 Million Views of the TEDxTalks on ted.comTEDx Global Data: Network and Social Media• 5,200 Tweets/week with the hashtag TEDx• TEDx Facebook Group 65,238 Likes• TEDx Twitter Account 26,206 Followers
  6. 6. How does it work?
  7. 7. How does it work?•At the center of the TED organization is the TEDTalk --•In 18 minutes or less, TEDx speakers share their Idea Worth Spreading.It can be an idea to change the world, an idea to educate, or to inspire.•These talks are then recorded, edited and uploaded to the TEDx website.•There are no panels, breakout sessions or multiple tracks at TEDx events.
  8. 8. Why’s it unique supporting aTEDx University Event?
  9. 9. Engage in an authentic dialogue with an elusive yetvaluable audience:passionate, dare-to-dream university studentsin Hong Kong community.
  10. 10. What is TEDxCityUHongKong?
  11. 11. Challenge the mainstream challenge |ˈ ch alənj| verb •tests someones abilities •an objection as to the truth of something, often with an implicit demand for proof
  12. 12. TEDx ManifestoX We empower people to make their voices heard in thecommunity.X We embrace a wide variety of ideas.X We believe that bringing people together locally for sharinghas the power to turn ideas into actions.X We believe all these ideas can best be realized throughregular personal interaction.
  13. 13. Who will become thefuture World leader? What if the future leaders build their connection in 20s but not in their 50s? How to create a deep circle of trust among future leaders?
  14. 14. Challenge the mainstream 13/10/2012 (Sat.) 1 DAY TEDxTalks + Workshops Creative Media Centre 12 Life Adventurers and 100+ future Adventurers“Live a life true to yourself , not the life others expected of you”
  15. 15. Case Studies: Interactive Games At TEDxAustin, AMD set up games in the Xlab from their Changing the Game foundation, which brings interactive games to schools for educational benefit..
  16. 16. Case Studies: Custom Publications For their 2010 event, TEDxAmsterdam created a custom, limited-edition TEDxAmsterdam magazine — which included ads from sponsors — with articles that “told the story” behind the scenes of the TEDxAmsterdam process, as well as features on speakers.
  17. 17. Case Studies: Press Coverage• EventName TEDxPuraVida 2010 partnered with La Nacion, a newspaper in Costa Rica, to create a dedicated TEDxPuraVida page on the site from where the event was livestreamed. La Nacion also interviewed both speakers and organizers and featured these interactive articles on their site.
  18. 18. Case Studies: Hosted Forum TEDxSydney 2010 hosted a Forum — for people who could not attend the live event — that provided attendees a unique opportunity to experience TEDxSydney and interact with speakers. The event was free and open to everyone, including a standalone program that included — post-interviews, Q & A session, live poetry readings and live performances.
  19. 19. Case Studies: Pop-up Laboratory• EventName Across their main event venue, TEDxTaipei set up a pop-up laboratory that created a space for further conversations of ideas that came from their event. The space included a “Future Display”, a cafe, a simulcast lounge, a “Future Hotel” and a speakers exhibition space.
  20. 20. Findto discuss partnershipopportunities: Rafael Wong Curator TEDxCityUHongKong 6623 – 9756rafael.wong@cityu.aiesec.hk
  21. 21. Thank You

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