MAC 273
Professional Media Practices
and Placement
Welcome to the Module

Staff
• richard.berry@sunderland.ac.uk
– 0191 515 2239
• carole.machin@sunderland.ac.uk
– 0191 515 3829

Why you are here
• Understanding how the media works
IS important.
• Employers value experience and
understanding of what the job involves
• Legal knowledge could save your
career!

Module Content
• Improve professional skills in…
– Broadcast Media Compliance
– Your responsibilities
– Making appropriate content decisions
– Finding, getting, keeping a job

Module Content
• Libel
• Contempt of Court
• Broadcast Regulation
• Copyright
• Audience Trust
• Privacy and Ethics
• Health and Safety

Compliance #fails

Assessments
• MCQ Exam
– In May
– Law, regulation, ethics, practices, industry
• Placement Presentation
– 10 minute individual presentation about
your placement

The Placement
• Must happen before August
• Any employer
• Aim for 2 weeks (or more)
• Tell us where you are going
• You can have time off if you need it
Start planning!

How to get a placement
• Where do want to go?
– A place? A business? A production?
• Do your research
– Who do you need to contact?
– Is there a process?
• Ask and follow-up

Tips for your CV

What we can do to help you
• Facebook Group
• Sunspace Pages
• One-to-one office and email support
• Careers and Employability Service
• Opportunities, leads and advice

Where to start
• Start now
• Are there limiting factors?
• Is your CV ready?
• Check vacancies
• Target employers or personal contacts

I don’t know what the jobs
are…
• Look at places such as:
– Creative Skillset
– BBC College of Production
– Programme Credits
– The Unit List
– Media UK

Seminars Tomorrow
• Media Centre Room 235
• Placement and Career Advice, Support
and Guidance.
• What would you like to do?
• Can you share any advice?
• What can we do to help?

Links on Sunspace Now

Topics for
tomorrow
• What do you want to get from the
module? Are there myths to be
busted?
• Placement – where are you at? Are
these questions? Tips? Advice?
• Have you got a media CV? What is
one and why do you need one?