Social Media: Strategy First, Tools Second

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Social media strategy. 5 tips for building your social media strategy first, so you use the social media tools more meaningfully.

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Social Media: Strategy First, Tools Second

  1. 1. Social Media: Strategy First, Then Tools<br />Dr. Rachna D. Jain<br />www.MindshareCorp.com/blog<br />
  2. 2. Problem #1: Confusion<br />
  3. 3. Problem #2: Running to Keep Up<br />
  4. 4. The 5 Step Solution<br />
  5. 5. Clarify Your Business Objectives<br />
  6. 6. Put a Time Frame on Your Objectives<br />
  7. 7. Emphasize Depth Instead of Breadth<br />
  8. 8. How Much Is Enough?<br />
  9. 9. Adopt Technology Thoughtfully<br />
  10. 10. More Persuasive Social Media Tips: www.budurl.com/buildyourtribe<br />

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