MiM AwardsMarch 2012
Making Businesses Mobile • Retailers • Advertisers • Brands (audience owners)
How do we do this?Mobile shopping platform:• Serving unique content → more relevant experience• Tracking shoppers’ behaviour
How do we do this?Revenue opportunities:• Leading shopping experience (4+ rated)• Serving a targeted and highly tailored  ...
How do we do this?       Sccope demonstration
Making Other Brands Mobile• Straight White Label
Making Other Brands Mobile• Partial Functionality & Managed Content
Making Other Brands Mobile• Embedded functionality         http://www.youtube.com/watch?v=HbbmfB6NZxI
CEO       Adrian Hobbsadrian.hobbs@cogenta.com
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4. Cogenta

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4. Cogenta

  1. 1. MiM AwardsMarch 2012
  2. 2. Making Businesses Mobile • Retailers • Advertisers • Brands (audience owners)
  3. 3. How do we do this?Mobile shopping platform:• Serving unique content → more relevant experience• Tracking shoppers’ behaviour
  4. 4. How do we do this?Revenue opportunities:• Leading shopping experience (4+ rated)• Serving a targeted and highly tailored message to consumers
  5. 5. How do we do this? Sccope demonstration
  6. 6. Making Other Brands Mobile• Straight White Label
  7. 7. Making Other Brands Mobile• Partial Functionality & Managed Content
  8. 8. Making Other Brands Mobile• Embedded functionality http://www.youtube.com/watch?v=HbbmfB6NZxI
  9. 9. CEO Adrian Hobbsadrian.hobbs@cogenta.com

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