Internationale  HandelsdagFOOD & RETAIL   CHINA
DUTCHMAN HENK TEROL IS THE OWNER OF                               EXPORT, BUSINESS DEVELOPMENTS,                          ...
WHY CHINA?
Why China?
NEDERLANDSE HANDEL MET CHINA                                                               Bron: Mathijs Bouman“Ondernemer...
FOOD & BEVERAGES
Chinese consumers are interest in         European taste
What’s going on?
Developments in consumption
Top categories worldwide
XTC outlook food trends 2011•   Ultra…. extremes•   New combinations•   Keep it simple…•   Natural & Risk free•   Transpar...
What can the Dutch industry deliver?
SUSTAINABLE FOOD    IN CHINA
China’s sustainable opportunities
Forecast 2013-2018
DISTRIBUTION CHANNELS
Who’s are the distribution channels?
Sims
Arla & SimsPlatform for Product Know-how and Market Insights
Developments food & beverages retail China  http://www.researchinchina.com/FreeReport/PdfFile/634000115899375000.pdf
Carrefourhttp://www.icmrindia.org/casestudies/catalogue/Business%20Strategy/BSTR246.htmhttp://www.express.be/business/nl/e...
City Shop
City Shop
Opportunities
AND WE? WHERE ARE WE?WHAT ARE WE GOING     TO DO?WHERE IS OUR SPIRIT?
Asia, the future for growth
10 Days investigation and visit SIALMay 18-20 ShanghaiMore information: factsheet on your deskAsk for program and cost est...
Imported Food from Holland?
Workshop for entrepreneursCHINA       with (in)to China
This is our aim, or not?
同义词
Contact details• Henk Terol                    • Rob Hermans• Mobile: +31 (0)654977703• Web: www.admarcom.com             ...
CHINA Thanks for your attention and I wish that you can now make astep forwards to reach your aims                        ...
Food in China for  Dutch Chamber of Commerce
Food in China for  Dutch Chamber of Commerce
Food in China for  Dutch Chamber of Commerce
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Food in China for Dutch Chamber of Commerce

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During the International Trade Day of the Chamber of Commerce May 2011 we present the China opportunities for Dutch food suppliers.

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Food in China for Dutch Chamber of Commerce

  1. 1. Internationale HandelsdagFOOD & RETAIL CHINA
  2. 2. DUTCHMAN HENK TEROL IS THE OWNER OF EXPORT, BUSINESS DEVELOPMENTS, MARKETING AND COMMUNICATION CONSULTANCY AGENCY ADMARCOM. WITH OVER FORTY YEARS OF EXPERIENCE IN MARKETING AND DEVELOPMENT, HENK VISITED CHINA NUMEROUS TIMES. ONE OF HIS PROJECTS WAS THE INTRODUCTION OF GREEK GOURMET PRODUCTS IN THE RAPIDLY MATURING CHINESE RETAIL MARKET.WHILE TRAVELING THROUGH CHINA, HE WORKED EXTENSIVELY WITHDISTRIBUTORS, RETAILERS AND OTHER STAKEHOLDERS.SOON HE WAS ASKED TO BECOME MASTER OF CEREMONIES OF ONE OF HISBUSINESS PARTNERS. TODAY HENK IS YOUR MASTER OF CEREMONIES.
  3. 3. WHY CHINA?
  4. 4. Why China?
  5. 5. NEDERLANDSE HANDEL MET CHINA Bron: Mathijs Bouman“Ondernemers hebben de mond vol over China en India. Maar deharde cijfers vertellen een ander verhaal. Nederland exporteertmaar weinig naar die landen. We verkopen vooral afval. ”Waar is de toegevoegde waarde en wat draagt dit bij aan de imaginairewaarde voor Nederland?
  6. 6. FOOD & BEVERAGES
  7. 7. Chinese consumers are interest in European taste
  8. 8. What’s going on?
  9. 9. Developments in consumption
  10. 10. Top categories worldwide
  11. 11. XTC outlook food trends 2011• Ultra…. extremes• New combinations• Keep it simple…• Natural & Risk free• Transparency• Explicit health benefits• Appearance and control• Sustainability• Credibility• New technology
  12. 12. What can the Dutch industry deliver?
  13. 13. SUSTAINABLE FOOD IN CHINA
  14. 14. China’s sustainable opportunities
  15. 15. Forecast 2013-2018
  16. 16. DISTRIBUTION CHANNELS
  17. 17. Who’s are the distribution channels?
  18. 18. Sims
  19. 19. Arla & SimsPlatform for Product Know-how and Market Insights
  20. 20. Developments food & beverages retail China http://www.researchinchina.com/FreeReport/PdfFile/634000115899375000.pdf
  21. 21. Carrefourhttp://www.icmrindia.org/casestudies/catalogue/Business%20Strategy/BSTR246.htmhttp://www.express.be/business/nl/economy/carrefour-succesvol-china-dankzij-lokale-orientatie/83898.htm
  22. 22. City Shop
  23. 23. City Shop
  24. 24. Opportunities
  25. 25. AND WE? WHERE ARE WE?WHAT ARE WE GOING TO DO?WHERE IS OUR SPIRIT?
  26. 26. Asia, the future for growth
  27. 27. 10 Days investigation and visit SIALMay 18-20 ShanghaiMore information: factsheet on your deskAsk for program and cost estimate
  28. 28. Imported Food from Holland?
  29. 29. Workshop for entrepreneursCHINA with (in)to China
  30. 30. This is our aim, or not?
  31. 31. 同义词
  32. 32. Contact details• Henk Terol • Rob Hermans• Mobile: +31 (0)654977703• Web: www.admarcom.com • Mobile: + 31 (0)636432647 • Web: www.chitracon.com• Export Development• Export Support• Category Management• China consultancy Food & Beverages• Business Development• Marketing & Communication CHITRACON CHINESE TRANSLATIONS, INVESTMENT CONSULTING, Match Meetings & RECRUITMENT
  33. 33. CHINA Thanks for your attention and I wish that you can now make astep forwards to reach your aims HENK TEROL Mobile: +31(0) 654 977 703Voor meer China: http://www.slideshare.net/quita1954

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