Mobile Broadband, powered by Mobile 3G/4G wireless technologies, has revolutionized the way we live, interact, and consume information. This connectivity is as important to mobile user experience as processing power or battery life. It overcomes complex technical challenges to deliver reliable, high-speed connectivity, everywhere we go. At Qualcomm, we foresee and solve the seemingly impossible wireless challenges, pioneering the technology that is powering Mobile Broadband. Being a wireless leader, it is essential for Qualcomm to educate the industry (and beyond) on this amazing technical achievement. This presentation explains the magic of Mobile Broadband, and all the complexities of wireless and mobile communications, to enable everyone at Qualcomm to tell our wireless leadership story, starting with the fundamentals of Wireless and Mobile.