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5 Ways WiFi is Changing Businesses

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“WiFi” isn’t a new concept, nor is it new in business. Not even close. The concept that is new is how its enabling businesses to interact with users in a whole new way.

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5 Ways WiFi is Changing Businesses

  1. 1. 5 Ways WiFi is Changing Business
  2. 2. “WiFi” isn’t a new concept, nor is it new in business. Not even close. The concept that is new is how it’s enabling businesses to interact with users in a whole new way.
  3. 3. WiFi today is priceless to a user. With data plans often based on usage, WiFi is an essential for many users when going to their favorite stores.
  4. 4. So how is it changing business now? It’s all about the “Intelligent” WiFi
  5. 5. 1 Business can interact in real time to their target audience Flash sale? Promo for an item on the aisle they’re on? Direct them to the nearest checkout lane and much more.
  6. 6. 2 RFID tracking can show in-store trends Monitor visits and dwell times, with detailed drill down into zone traffic patterns and congestion points.
  7. 7. 3 Deliver turn-by-turn directions to products Deliver indoor location-based services to your mobile devices, such as turn-by-turn directions and contextually relevant messages.
  8. 8. 4 Learn from your users Learning WiFi continuously collects data in real- time from all mobile devices to ensure accurate location estimates without the need for BLE site surveys.
  9. 9. 5 Connect IoT devices and virtual beacons Patented virtual BLE (vBLE) technology lets you deploy and move virtual beacons with the simple click of a mouse (or via APIs), eliminating the need for physical beacons.
  10. 10. Who Does it Work For? Healthcare • Automated patient check-in • Directions to rooms and labs • Locate assets, patients and caregivers • Get real-time visibility into workflows and resource utilization Retailers • Greet frequent shoppers with coupons • In store navigation • Quickly find associates, forklifts, ladders, pallets, and other strategic assets. • Measure foot traffic for layout optimization • Push promotions, coupons, and event schedules/tickets Hospitality • Fast and easy check-in upon arrival • Easily locate and navigate to rooms, restaurants, gym, etc; • Optimize staffing resources based on traffic patterns • Connect guests to nearby associates for rapid service • Find mobile resources like luggage carts. Enterprises • Wayfinding across campuses • Check-in visitors automatically • Quickly locate employees in an emergency • Easily find available conference rooms • Measure traffic patterns for accurate resource planning.
  11. 11. More Info? You got It.

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