Service Profile Ultraspectra Pakistan


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Service Profile Ultraspectra Pakistan

  1. 1. Brand Yourself! /’ Ul-tra-Spec-tra / Defined as a group of bright colors of spectrum. In its literal meanings it is a hub of people from varied skills and educational backgroundsInternet Marketing, Corporate PR & Social Media Solution
  2. 2. LocationWho We Are UltraSpectra has a good presence in multiple coutries across the globe. Headquarted in Islamabad, it has its outlets in Canada, Saudi Arabia, Slovakia and Denmark.UltraSpectra (Pvt.) Ltd. provides IT,web design and development, e-marketing and SEO, blogging andcontent writing, event andknowledge management services.With a team of competent andenergetic professionals, we help youdevelop and implement your idea,products and services. We haveinternationally acclaimed trainersproviding you with the best socialmedia and IT trainings. UltraSpectra has taken the concept of web entrepreneurship to the next level & provides knowledge services in all spheres of web. In a broader term, we fulfill your need to brand yourself and strengthen your presence in the virtual world. We have been providing IT solutions and e-marketing services to various industries including CPG/ Manufacturing; Energy/ Utilities; Agriculture and Livestock; Financial Services; Healthcare; Higher Education; Hospitality; Insurance; Retail; Travel/Entertainment; and various Emerging Markets.
  3. 3. UltraSpectra’sConsumer and Brand Marketing Practiceunderstand that todays world is consumer-centric and that relevant brands exist toprovide their consumers with memorableexperiences and a sense of community.Ultimately, brands are extensions ofconsumer aspirations and desires. Thats why,whether our clients business goal is toincrease mind-share among consumers ordrive trial and repeat of products, our teamcreates unique, fully integrated programs—programs that capitalize on brand equity aswell as leverage strategic partnerships andthe interactive nature of todays consumer tobroaden reach and stimulate demand.UltraSpectra understands the power ofbrands. Hence, our approach enables us tocreate strategic, integrated programs for Companies spend millions of dollars on theirboth leading and burgeoning brands. We offline marketing campaigns and How our Socialfollow a step-by-step roadmap to make an advertisements in order to brand theirauthority brand online i.e. discover your products and businesses. In this context, a Media strategypassion; discover the need; test your market; good online strategy is one that can easily befocus your efforts; and be a brand. incorporated with the offline strategy and go parallel with it. With our Online PR fits in with Management & Social Media Solution, your company will have an added benefit of an other Media overall integrated solution for all their (Electronic & Print) marketing efforts; online plus offline.
  4. 4. 10 Reasons To Invest In Our Internet Marketing Strategy At UltraSpectras we a values, principles and behWhen you work with UltraSpectra to develop and execute your Internet marketing strategy,you’ll be joining the long list of companies that has experienced exactly what the web cando, with our help. Enhanced Image 1 Social media is currently the most effective way of reaching the to the target audience i.e. primarily the youth. With the blend of services UltraSpectra offers, your company not only gets to engage with its audience but also, enhance its image as a trendy, up-to-date and a creative company that the audience can relate to with ease. Differentiating From CompetitionPeople who get heard in the online world are the ones who command greaterpresence. As your company gets more socially popular, it can have anauthority over the audience. This, in turn, can give Telenor a major 2competitive edge in the online world. Creating Positive Publicity 3 In the online world, it is always the passive companies that get the most ragging from the users. With a combination of various techniques used, your company will have the opportunity to become active and attentive on the web. This will give news-savvy bloggers something to write about. As a result, Telenor will have an increased publicity via word-of-mouth. Driving Sales 4The ultimate purpose of any strategy is to drive sales. With its activeparticipation in the online community, your company would be bound toattract prospects who are always hungry for a fresh change. We increase yourwebsite’s return on investment comes from conversions: sales, leads, or blogsubscriptions to encourage future sales and leads. Client Conversion 5 A typical Internet marketing agency will focus on increasing the number of visitors to your site. UltraSpectra isn’t a typical Internet marketing firm. While increasing the number of visitors to your site is important, it shouldn’t be your only goal. We at UltraSpectra, focus on increasing both the number of visitors and conversions of our clients’ website.
  5. 5. Increased Website Traffic If your website isn’t listed at the top of the search engines for your markets 6 keywords, your competitors are taking away a big chunk of your profits. UltraSpectra can create the online buzz about your company, its products and services that brings in the visitors. A successful and relevant viral social media post implemented by a cutting-edge Internet marketing agency like UltraSpectra can drive thousands and thousands of visitors to your website. Marketing ConsultancyWe analyze your company, including your goals, customer-base, competition,industry, and budget. Then we build a personalized, detailed Internetmarketing consulting that will take your company from where it is today to 7where you want it to be. We’ll work with you to tweak this game plan toperfection. Evaluation Of Performance 8 We monitor your results and optimize your Internet marketing strategy as needed, so you’re always getting the most from the web. Client SatisfactionAs a direct result of producing real, bottom-line results, we continue to growat a record pace. We enjoy a nearly 100% renewal rate with all our clients. 9 Accountability & Measurable ROI 10 Everything we do is 100% measurable and we are accountable to our clients for producing a profitable ROI. One stop solution for Internet marketing If you had thought that your job is done once your website is made and you can sit back and watch it work wonders for your business, you have never been more wrong. This myth is one of the main reasons why a website fails - and because it is not maintained, you gradually find the information on it becoming out of date and irrelevant to your business. That brings you to the dilemma of who is going to do regular updating and changes that will be required, and that too when you have no clue of the technicalities that lie behind it. That is where UltraSpectra can help make your lives easier; by developing an Internet Marketing strategy just for you.
  6. 6. Our Internet Marketing & PR Management Plan encompasses the key aspectsInternet Marketing & PR related to specific PR-related information flow, content creation and channels used to promote your brand. As a result of UltraSpectra’s strong existence in printManagement Plan media as well as on the internet, we offer your company extensive benefits of wide press coverage in all UltraSpectra news channels; third-party PR agencies; and various distribution options; in addition to a team of professional writers to create the press releases specific to your company and industry. We have combative and preventive reputation management plans along with complete crisis management strategy to help protect your company’s reputation. Others Provide Services; UltraSpectra Builds and Executes Your Personalized Internet Marketing Strategy Chances are, you’re looking for a company that can provide you with the Internet marketing services you need to increase your online presence and extend your company’s reach over the marketplace. That’s what sets UltraSpectra apart from the sea of firms that call themselves Internet marketing providers. The end result of PR Strategy is a comprehensive, personalized PR campaign to boost effective, long-run public relations of your company with your stakeholders. For online PR management we use various tools including the Social Media and SEO. We help our clients get prominent in its niche. Following services explains all the components which we use for Online PR and Reputation Management. The foundation of any profitable internet marketing campaign is a Search Engine Optimization fundamentally- sound and optimized website. Search engine optimization is by far the best way to maintain a stream of free, Strategy qualified traffic flowing to your website. Search engines are the gateway through which potential customers find your product. Placement in the top ten rankings for relevant keywords is crucial for any business wishing to continue being competitive in the 21st century. Keyword Reseach & Pay Per Click Management IdentificationThe most relevant and specific key-phrases are selected, based PPC (Pay-Per-Click) advertising is the most accountable form ofon your existing analytics data (if available), competitor’s meta advertising. You can set an exact budget and only pay when atags, and keyword discovery tools. UltraSpectra then chooses visitor clicks on your ad to visit your site. We make graphicallythe best key-phrases relevant to the competitiveness of your sound adds for you according to different resolutions and sizessearch market. Ideal key-phrases range from extremely general and then select and paste them on the best websites, blogs,(more competitive) to very specific (less competitive). Specific social media sites according to your niche market.key-phrases do not necessarily mean fewer conversions: The It has so many advantages over traditional marketingmore specific the keyword, the more focused the traffic. campaigns.
  7. 7. Social Media Networking Link BuildingUltraSpectra can help your company take advantage of this Developing an effective link building strategy is essential to youraudience. We have developed a system to make the most of the websites success on the Internet. Link building campaigns makeoutstanding traffic possibilities from social media. a website more relevant, translating into higher rankings in search engines. The success or failure of a link building campaignWe create the official groups and fan pages for your college on largely rests on knowing where to obtain links that maximizemore all the major social media networking sites and then carry your sites search engine relevancy.on the campaign on these sites to build a strong fan following foryou. In this way you become popular among the masses and We review your company, your goals and your site to develop abecome the most talked about institution in your niche market. plan that is right for you. We utilize many different resources,As your social media firm, well help you define which kind of from directory submissions and article submissions to socialuser you should be targeting and which channels to use to media bookmarking and forum profiles.maximize your traffic and social media conversions.Electronic Newsletter Competitior’s AnalysisOptimizationAn email newsletter offering your customers value-added At UltraSpectra, our highly professional team prepares ainformation is a great way to make the most of an opt-in mailing Competition and Ranking Gap Analysis Report in comparison tolist. Once we establish your email list through sign-ups on your your competitors. This is done after careful examination of thewebsite, your emails would be sent on a regular (but not too Page Rank, link-backs, and SEO levels of your competitors. Wefrequent) schedule and provide your recipients with valuable analyze the possible reasons of the gap and recommend andcontent. Successful email marketing campaigns include implement possible solutions to make a stronger onlineannouncements of sales and products. presence for you.
  8. 8. Lead generation is increasingly becoming popular with all Lead Generation businesses, especially because the results are productive and encouraging. UltraSpectra advertises and promotes your goods or services on many popular websites and provide you with quality leads. Since the leads we provideto you are just suitable for your products and services the chances of converting them into sales are almost certain. This service allowsyou to make sales in the most cost and time effective manner. The current revolution in personal writing and instant publishing Corporate Blogging is called blogging. A business blog is an informal, easily maintained way to regularly communicate with your customers and employees. Unlike traditional media that require lead time for publishing, blogs arefrequently updated, often daily, online journals of opinions, information and links to interesting content online. Blogging matters tobusiness because blogging can represent your company in a positive light. Blogs can help you do market research.Blogging Trainings: We provide blogging trainings and conduct blogging workshops regularly and can provide it to yourcompany employees to maximize the engagement of your brand family in blogging and thus creating an environment of interaction andloyalty.What You Gain?This training will enable you to understand the following bloggingconcepts: Step wise procedure of setting up a blog Performance check Tools and SEO strategies Meeting the professional bloggers from your own city Why a blog is important and how to do one for yourself How to manage your Facebook profile What is twitter and LinkedIn and how to use it for business and work How to create your own YouTube channel and do video editing How to bring a culture of innovation in your life and company
  9. 9. We all understand that the new media presents a huge Webdesign & Development opportunity. The challenge is to cut through the clutter and get the customer to visit you. A bigger challenge is to sustain his Services interest, convert it into desire and then propel him to take a decision - in your favor.We set the stage and delight your customers through an artful and contemporary presentation of your website. The most importantfacet of the AIDA model (Awareness, Interest, Desire and Action) is action. All our efforts are directed towards making the customer actthrough our innovative and top class website designs. How Will A Website Benefit Your My Competitors Have Website, Business? Should I Worree? Having a web site is an inexpensive and effective advertising Yes! Everyone has noticed the recent abundance and tool. A web site will expand your client base worldwide popularity of a company web site. If your competitor has (or because it allows your customers to visit your business and doesnt have) a web site your company definitely needs one! gather information about your products and services when it Your new web site will enable you to compete on an is convenient for them. Having a web site turns your business advanced, professional, and technological level with your from local to international. Imagine a storefront with its door competitors. open to every country, every city, every home, and every business! Think about that for a minute. Having an electronic storefront (a web site) costs only a fraction of what a "brick and mortar" storefront would cost your company. Does My company Really Need A Website? Only if you want your company to grow. Your company can The customer feels as though your company sees his sell products or services worldwide directly to customers, time as valuable and encourage them to obtain information about your The customer will look at your products online with a company while they shop/visit your web site. Consider this scenario: a customer walks into your business, but is hastily more relaxed and ready to purchase approach browsing. He doesnt have much time, but would love to see You did not lose a customer - he went to your electronic more. He stops by the customer service desk and asks, "Do storefront and your company maintained this customer you have a web site?" The clerk smiles proudly and hands because of the availability of your web site! him a business card with the companys web address boldly Your employee knows that the company she is working printed in large letters. "Please visit our web site whenever for is serious about staying competitive and successful you like, sir." At minimum four things just happened in this scenario:
  10. 10. E-Commerce Enabled Websites Standard Web ApplicationsThe site will be optimized according to the international The most common web application you must be usingstandards of e-commerce website. The subscriber will be almost every day is an e-mail like hotmail, yahoo to make a personal account on the portal and Other web-based application that are used frequently tomaintain it. interact with clients, partners and other businesses are: Customer Relationship Management End-to-end web based recruitmentEmbedded Blogging Mechanism Online customer support softwareBlogging solution will be another feature that will be Online product database developmentembedded in the system in-order to capture the Online ordering systemsattention and get maximum subscribers through the Secure client areasword spread through the embedded blog. Web Content Management SystemsWebsite Maintanence Service Data Management SystemYour new website design and development is live! Now Data Management Solutions offers multiple alternativesyou need a way to keep your site updated with fresh, to meet your data entry needs, with a 99% accuracy.accurate content. By regularly updating your site, you’ll Samples of some services include, but are not limited to:improve your search engine rankings, increase your Customized database design to house your data entry needsnumber of visitors, and strengthen your company’s Next-day return services of project materialsonline presence. A website maintenance plan is key to Report generatingthe ongoing success of your website. As Internet trends Electronic data transferand technologies are constantly evolving, and your Label/Envelope productionbusiness is growing, UltraSpectra website maintenance Meeting daily deadlinesplans ensure your site evolves with the changingdemands. Web Portal Mentoring & Support This phase will include all the initial training related to portal, its handling, e-commerce and the blogging training as well. Our correspondent will train step byWebsite Copywriting Service step systems about the portal.The best website copywriters dont write. They speak.Their words jump off the page and into your ear; theytalk right to you. They can weave a web of intricate Event Management & Production We do all kinds of events i.e corporate evevets , saminrs ,information for the informed investigator, or just sit and conferences , concerts and brand launching andchat. They don’t write to be read, they write to be heard. promotions, educational and industrial expos. Production: All types of documentories , music and Ad videos, short films and annimation.
  11. 11. No matter what your business, we all want more traffic, and more importantly, we wantthat traffic to turn into customers. With this common goal in mind, UltraSpectra isdedicated to providing our clients with the tools and feedback to make your website andservices successful. Our ServicesWe provide a complete software solution package for companies and professionals. Our services fall under following 5 categories: SEO/SEM and e-Marketing IT Solutions Training Programs Online Advertizing Campaigns Search Engine Optimization Web Design & Development Software Product Development Social Media Marketing Knowledge Management Our Product Social Media Marketing Software Product Maintenance Productions & Graphics FranDesk™ – Franchise Management Solution Branding & Promotions System Integration Event Management Reputation Management Data Entry Professional Blogging From restaurant chains to financial institutions, and Video/Audio Podcasting Graphics Designing industrial supply chain management; our sofware Corporate Identities solution “FranDesk” offers the most high-tech Processes Management, Franchising, and Social Media Add-ons Copywriting Blog Awareness Programs Communication Solution with a wide range of functionalities to the clients. Social Media ROI calculation Surveys Satisfaction Trainings & Seminars Events Our highly optimized solutions have been accredited Social Media Applications Feasibility Reports Mobile Applications Blog Consulting worldwide and we have a diverse clientèle in all time Content Writing for Websites Blog Design zones. Article Writing Professional Documentary Custom Newsletter Design Blog Branding & Identity
  12. 12. Highly Motivated All UltraSpectras executives and employees receive comprehensive training and remain in constant contact with their colleagues all over the world. Our TeamZunNurain KhalidExecutive Director Muhammad Saqib+92 332 5141048 Qazi Shahbaz Director Director Media & HR +92 321 5270610Twitter: @zunnurain +92 333 5338211 Zulkifl Khalid Qazi Saleem Director Projects Asma Chang Director Operations +92 321 5021298 Director Marketing +1 647 7708615 Twitter: @qazisaleem Twitter: @asmachang Twitter: @zulkifl
  13. 13. Interested?Contact us to find out how we can help you increase youronline visibility and brand presence. Connect With UsSimply visit to find out the bestinternet marketing solutions available on the internet or at you are interested in our services and products and/orwant to know more about UltraSpectra, do not hesitate tocontact us:UltraSpecrta (Pvt.) Ltd.Office 2-B, A-1 Plaza,F-10 Markaz, Islamabad,PakistanTel. +92 332