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CL2015 - Datacenter and Cloud Strategy and Planning

C
Cisco

Keynote session by Shashi Kiran, VP, DC and Cloud, Cisco PSM

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Data Center and Cloud:
Strategy and Planning – The
Next 5 Years
Efficiency. Speed. Disruption
Shashi MarketingCloudandDCHead,-VPKiran,
skiran@cisco.com
PSODCT-2088
,
• Introduction
• Digital Business Trends and Outcomes
• Data Center and Cloud Transformation
• Cisco Approach and Differentiation
• Planning Ahead
• Q&A
Agenda
Mobile
Technologies for
Customer
Engagement
81% 80%
Data Mining
and
Analysis
78%
Cyber
Security
65% 60%
Cloud
Computing
Internet of
Things
75% of Businesses To be Digital in 5 years1
How Companies View Digitization
Mobile
Technologies for
Customer
Engagement
81% 80%
Data Mining
and
Analysis
78%
Cyber
Security
65% 60%
Cloud
Computing
Internet of
Things
HBR
New PwC
Survey: CEOs
Embrace Digital
Transformation2
How
Companies
Can Avoid
The Pains Of
Digital
Disruption
Technology Brings Opportunities. Causes Disruptions
1.Gartner 2. PWC survey
Digitization Drives Radical Changes to Data and Applications
1. Gartner
Source: IDC 4
30M
New devices
connected
every week
78%
Workloads
processed
In Cloud DCs
by 2018
5TB+
of data per person
by 2020
180B
Mobile apps
downloaded
In 2015
277X
Data created
by IoE devices
v. end-user
Data Center and Cloud Strategy
Critical to IT Transformation
Top Customer Challenges and IT Initiatives
60% of data stolen
within first few hours
of attack
Increased Security
Threats
2X Data growth /18
mos., Application
growth / 2 years
Data and
Application
Explosion!
10101
Less than 1% have
an Optimized Cloud
Strategy
Promise of Cloud
Opportunities
Disruptive
Business Models
Mobile SocialCloud
“Shadow IT”
DevOps
Cloud-Scale
Flat Budgets
Manage IT
Change
Mobile SocialCloud
“Bi-Modal IT”
Securing Distributed
Data and
Applications
Security and
Compliance
Pervasive Security
Big Data
IoT/IoE
Organize and
Analyze Data
10101
Data InsightsHybrid Clouds
IT-as-a-Service
Optimize Cloud
Strategy
SaaS
PaaS IaaS
A Broad Perspective Is Required…
Data Center Cloud Edge / IoT

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The Game-Changer_ How Software Development Outsource Can Catapult Your Growth...
 

CL2015 - Datacenter and Cloud Strategy and Planning

  • 1. Data Center and Cloud: Strategy and Planning – The Next 5 Years Efficiency. Speed. Disruption Shashi MarketingCloudandDCHead,-VPKiran, skiran@cisco.com PSODCT-2088 ,
  • 2. • Introduction • Digital Business Trends and Outcomes • Data Center and Cloud Transformation • Cisco Approach and Differentiation • Planning Ahead • Q&A Agenda
  • 3. Mobile Technologies for Customer Engagement 81% 80% Data Mining and Analysis 78% Cyber Security 65% 60% Cloud Computing Internet of Things 75% of Businesses To be Digital in 5 years1 How Companies View Digitization Mobile Technologies for Customer Engagement 81% 80% Data Mining and Analysis 78% Cyber Security 65% 60% Cloud Computing Internet of Things HBR New PwC Survey: CEOs Embrace Digital Transformation2 How Companies Can Avoid The Pains Of Digital Disruption Technology Brings Opportunities. Causes Disruptions 1.Gartner 2. PWC survey Digitization Drives Radical Changes to Data and Applications 1. Gartner
  • 4. Source: IDC 4 30M New devices connected every week 78% Workloads processed In Cloud DCs by 2018 5TB+ of data per person by 2020 180B Mobile apps downloaded In 2015 277X Data created by IoE devices v. end-user Data Center and Cloud Strategy Critical to IT Transformation
  • 5. Top Customer Challenges and IT Initiatives 60% of data stolen within first few hours of attack Increased Security Threats 2X Data growth /18 mos., Application growth / 2 years Data and Application Explosion! 10101 Less than 1% have an Optimized Cloud Strategy Promise of Cloud Opportunities Disruptive Business Models Mobile SocialCloud “Shadow IT” DevOps Cloud-Scale Flat Budgets Manage IT Change Mobile SocialCloud “Bi-Modal IT” Securing Distributed Data and Applications Security and Compliance Pervasive Security Big Data IoT/IoE Organize and Analyze Data 10101 Data InsightsHybrid Clouds IT-as-a-Service Optimize Cloud Strategy
  • 6. SaaS PaaS IaaS A Broad Perspective Is Required… Data Center Cloud Edge / IoT
  • 7. SaaS PaaS IaaS …to Balance New and Existing Requirements Traditional Applications ERP, Financial, Client/Server, CRM, email, … Cloud Native Applications IoT, BigData,Analytics, Gaming, ... Data Center Cloud Edge / IoT
  • 8. We Are at the Cusp of a Major Shift DIGITAL EXPERIENCESEFFICIENCY SIMPLICITY | SPEED Adoption Curve IT as a Service IaaS | PaaS | SaaS | XaaS Flexible Consumption Models CONSOLIDATION VIRTUALIZATION HYBRID CLOUDS 2000 2010 2015 The Next 5+ Years POLICY DRIVEN AUTOMATION TRADITIONAL DATA CENTER We are here CLOUD DATA CENTER
  • 9. IT Transformation: The Tale of 2 ITs SPEED EFFICIENCY
  • 10. What if you could… DISRUPTIONSPEEDEFFICIENCY
  • 11. Don’t Get Left Behind! SPEEDEFFICIENCY DISRUPTION ITCost Reduction Time to Provision IT Services Ability to Meet SLAs Strategic Allocation of ITBudget Revenue Growth
  • 12. Data Center and Cloud Transformation Minimum IT Capabilities DISRUPTIONSPEEDEFFICIENCY Flexible Consumption Models Automation Edge / IoT Applications
  • 13. Minimum Capabilities are not enough! Only Cisco Enables Your Digital Transformation Journey DISRUPTIONSPEEDEFFICIENCY Flexible Consumption Models Automation Edge / IoT Applications Policy Driven Infrastructure Any Application / Any Cloud / Any Consumption with Security and Data Sovereignty Edge / IoT Applications and Real Time Analytics
  • 14. SaaS PaaS IaaS Best Data Center and Cloud Portfolio in Industry Built on Secure and Open Architectures Cloud Offers Public Clouds Intercloud Providers INTERCLOUD Intercloud Services Enterprise Cloud Cisco OpenStack Private Cloud Cisco Marketplace Privateand Hybrid Cloud Software Cisco ONE Enterprise Cloud Suite Policy-Driven Infrastructure Cisco UCS Cisco Nexus Cisco ACI Data Center Automation Software Cisco ONE Foundation for Compute Data Center Cloud Edge / IoT Big Data Analytics Cisco Connected Analytics
  • 15. Open Architectures OPEN STANDARDS OPEN ECOSYSTEM OPEN SOURCE OpFlexNSHVXLAN UCS ACI Inter cloud Security OPEN INTERFACES RESTful APIs (XML) IoT DevOps
  • 16. Pervasive Security A T T A C K C O N T I N U U M DURING Detect Block Defend AFTER Scope Contain Remediate BEFORE Discover Enforce Harden AFTER Scope Contain Remediate Detect Block Defend DURING Network CloudMobile VirtualEndpointPoint in Time Continuous Perimeter Security VM Security Secure Cloud Access Application Security
  • 17. Delivering Business Outcomes today! SPEEDEFFICIENCY DISRUPTION Grew capacity by “over 5x for the same AWS cost” “Increased efficiency of hardware utilization by over 60%” “We saved 6 months versus DIY OpenStack” “We’ve literally gone from days to add new devices and capacity to the environment to hours.” This food producer now collects and analyzes real- time data coming in from thousands of point-of-sale terminals at grocery stores.
  • 18. Data Center as a Change Agent Accelerate Your Digital Transformation DISRUPTIONSPEEDEFFICIENCY Data & Analytics from Cloud to Edge Application-Aware - Programmability, Automation and Policy Secure, Integrated Infrastructure
  • 19. Policy Driven Infrastructure Infrastructure Simplification with Policy Automation
  • 21. Policy—Beyond Automation An Innovative Differentiator for Digitized Services Policy Portability Expands Possibilities to Create New Business Models Provisioning Faster Workflow Lifecycle Acceleration Deploy applications from different business units on separate dev and production networks Specify firewall and encryption rules for HIPAA compliant workloads ensures patient privacy Burst into a public cloud to augment capacity Deliver Promotions to Opt-In Customer to drive a better retail experience Data Center Automation Private Cloud Security Operator Cloud Bursting Retail Experience
  • 22. ACI—Symantec Delivering on Its Strategic Vision With Next-Generation, Secure Data Center Powered by Cisco ACI 5-Year Cumulative Benefits: • $145M in business benefits • ROI of 441% • Payback in 11 months Other Benefits: • 87% faster application dev. cycle • 83% more efficient network ops • 40x Improvement in Bandwidth EXPERTROI® SPOTLIGHT May 2015
  • 24. Policy—Beyond Automation An Innovative Differentiator for Digitized Services Policy Portability Expands Possibilities to Create New Business Models Provisioning Faster Workflow Lifecycle Acceleration Deploy applications from different business units on separate dev and production networks Specify firewall and encryption rules for HIPAA compliant workloads ensures patient privacy Burst into a public cloud to augment capacity Deliver Promotions to Opt-In Customer to drive a better retail experience Data Center Automation Private Cloud Security Operator Cloud Bursting Retail Experience
  • 25. Build Your Own As a service On-Prem or Intercloud Cloud ManagedIT Operated Cisco Offers—Beyond Flexible Consumption Any Consumption Model! Ownership Management Location Customer Intercloud Customer On-Prem Cisco / Partner Cisco + Partner Cisco / Partner Cisco / Partner Build Buy Cisco Data Center, Private/Hybrid Cloud Infrastructure Cisco OpenStack Private Cloud Cisco and Intercloud Partners Cloud Services
  • 26. Cisco ONE Enterprise Cloud Suite Comprehensive Automation Across Infrastructure Self-Service User Experience Hybrid-Ready Private Cloud Accelerate Application Development & Deployment UCS Director Prime Service Catalog Intercloud Fabric for Business, OpenStack Support Stack Designer, Virtual Application Container Services Modular Cloud Software Suite available via Cisco ONE flexible licensing models
  • 27. Advanced Operational Support Networking Hardware In your data center, on your hardware, delivered as a service Cisco OpenStack Private Cloud OpenStack and AWS APIs OpenStack Unified CLI HA Service Orchestration Cisco OpenStack® Private Cloud Platform  24x7 Cloud Operations and Supports  Infrastructure Capacity Planning  Monitoring and Error Detection StorageCompute IdentityNetworking Enhanced Dashboard  SLA Guarantees  Platform and Security Updates  Cloud Design and Deployment
  • 28. Coming Soon! A global storefront for applications that enable IoE CISCO INTERCLOUD MARKETPLACE Cloud Services SaaS PaaS IaaS YourOrganization Millions of Developers Billions of Devices
  • 30. Widely Distributed, Streaming, Short Shelf Life, Too Big to Move “Most data will be processed at the edge” (mobile devices, appliances, routers) Digital Enterprises - Explosion of Data at the Edge Three years from now, where will most data generated by IoT solutions be processed? 1230 respondentsSource: Cisco Consulting Services Global IoT Study, 2014 37%
  • 31. Cisco Connected Analytics—Beyond Traditional Analytics - Any Analytics! Structured Data Unstructured Data Data Streaming at the Edge Traditional Data Warehouse Big Data Store Analytics 1.0 Analytics 2.0 Hours/Minutes/SecondsDays/Hours Analytics 3.0 Seconds/Milliseconds
  • 32. RJM Featured Search ServicesAmenitiesMap HOT DEAL!!! Buy One Men’s T- Shirt, Get One Free x • Opt-In Policy • Secure Payment System Integration • Personalization preferences • Real-Time Analytics • Store Data Backup Lowestprice.ne t LowestPrice.net Logan Wool Sweater Find it! Compare Prices Instantly! RJM Price Match Guarantee. Buy Now! x RJM Featured Search ServicesAmenitiesMap Thank you for your purchase. Your receipt is saved to your wallet. View Receipt See promotional information from our mall partners x DATA CENTER/CLOUD • Location-Based App Engagement – Personalized Promotions Enhancing the Retail Experience Experience with Personalized Wi-Fi Services and Centralized Policy
  • 33. Cisco Products and Solutions Bringing it all together
  • 34. Cisco Enterprise and Private Cloud Solutions Ecosystem Solutions Nexus Switching Physical and Virtual Switches for LAN/SAN Nexus 1000V – Nexus 9000 on NX-OS MDS Solutions Storage Networking on NX-OS MDS 9200 – MDS 9700 UCS and UCS Manager Compute, Network and Storage Access B-Series, M-Series, UCS Mini UCS Integrated Infrastructure Private Cloud Building Blocks UCS, Nexus Cisco Security Solutions Physical /Virtual ASA with FirePOWER Data Center and Cloud Portfolio SOLUTIONS SOFTWARE INFRASTRUCTURE Cloud & Systems Management Eg. Application Policy Infrastructure Controller (APIC) for ACI Infrastructure Management Eg. UCS Director - Policy Based Orchestration for Integrated Infrastructure Cisco Big Data and Analytics Data Virtualization Connected Analytics UCS and ACI Cisco Intercloud Fabric Networking Software for Hybrid Clouds Cisco ONE Enterprise Cloud Suite Private Cloud Solutions
  • 35. Market Traction – Innovation Leadership Cisco Nexus Cisco UCS Director (Orchestrates Compute, Network, Storage And L4-7), OpenStack Cisco ONE software Licensing and Subscription LAN Switching SAN Blade Server Application Centric SDN Hybrid Cloud Infrastructure SecurityFeature-Rich OS Integrated Infrastructure Cisco MDS Cisco UCS Cisco ACI Cisco Intercloud Cisco NX-OS Cisco UCS, Nexus Cisco Security #1 #1 #2 #1 #1 #1 #1 OS
  • 36. Benefit – Lower TCO and Better Solutions 50% lower cost storage per desktop 16x less power consumed per desktop 100+ world record performance benchmarks on Cisco UCS 61% reduction in management costs 30% less infrastructure costs for SAP HANA 20% fewer components for disaster tolerance 66% reduction in power and cooling 30% improvement in IT staff productivity 50% world records – more than all other server vendors combined 1,000,000 paychecks in 1 hour DESKTOP VIRTUALIZATION BIG DATA AND ANALYTICS MISSION CRITICAL BUSINESS APPLICATIONS PRIVATE CLOUD SOLUTIONS DATA BASE ACCELERATION Architectural Fidelity Lower TCO Time to Revenue 65,000+ NX-OS customers 41,000+ UCS customers 585+ ACI customers 85%+ Fortune 500 100+ Ecosystem Partners
  • 37. Strategy In Action 4 Choose Any Other Cloud Managed Public Private Private Cloud Stack Integrated Infrastructure 3 Build Your Private Cloud 8 Network Compute Storage Deploy Edge with consistent policy and management as DC 9 Analytics Integrate Analytics Across Data Center and Edge 10 SECURITY 1 Modernize Infrastructure: Open and Programmable Network Compute Storage L4-7 / Security DATA CENTER POLICY Automate and Simplify 2 Move Data and Workloads Securely. 5 Self-Service Portal (IT as a Service) 6 Extend Policy Model 7
  • 38. 4 Choose Any Other Cloud Managed Public Private Cloud Software Stack Integrated Infrastructure 3 Build Your Private Cloud Cisco Portfolio in Action 7 Network Compute Storage Deploy Edge with consistent policy and management as DC 9 Analytics Distributed Analytics Across Data Center and Edge 10 SECURITY 1 Open and Programmable Infrastructure Network Compute Storage L4-7 / Security DATA CENTER POLICY 21 Nexus / MDS UCS 3rd Party Storage ASA / FirePOWER 2 UCS Director ACI (APIC) UCSM Automate and Simplify Cisco ONE Enterprise Cloud / OpenStack UCS Integrated Infrastructure 3 8 UCS Mini + 3rd party storage Data Virtualization Analytics Platform + Solutions 9 CISCO SECURITY SOLUTIONS (Network + AMP + E-mail + Web ) 10 4 Move Data and Workloads Securely 5 Move Services Across Catalogs 6 Extend Policy Model Cisco Intercloud Fabric 5 Cisco Prime Service Catalog 6 ACI Policy Model Intercloud 77
  • 39. Next 5 Years - Manage Change At Your Pace Next 5 Years 1990s More Time Innovating Less Time Operating More Time Innovating New Service Models for Digital Business Outcomes Less Time Operating Simplify and Automate: Go Bi-Modal Policy-driven Infra. UCS-B, Nexus 10G->40G, ACI, DevOps tools Harness Big Data UCS C-240, ACI Analytics Optimize Cloud Infrastructure Cisco ONE Enterprise Private Cloud, Openstack Private Cloud, Intercloud, ICF, ACI, UCS Integrated Infra. Containers, IaaS, PaaS, SaaS Harden Security Policy, Micro-segmentation Digital Threats Manage Talent and Upgrade Skillset DevOps, SDx, Policy
  • 40. Participate in the “My Favorite Speaker” Contest • Promote your favorite speaker through Twitter and you could win $200 of Cisco Press products (@CiscoPress) • Send a tweet and include • Your favorite speaker’s Twitter handle <Speaker—enter your Twitter handle here> • Two hashtags: #CLUS #MyFavoriteSpeaker • You can submit an entry for more than one of your “favorite” speakers • Don’t forget to follow @CiscoLive and @CiscoPress • View the official rules at http://bit.ly/CLUSwin Promote Your Favorite Speaker and You Could Be a Winner
  • 41. Complete Your Online Session Evaluation Don’t forget: Cisco Live sessions will be available for viewing on-demand after the event at CiscoLive.com/Online • Give us your feedback to be entered into a Daily Survey Drawing. A daily winner will receive a $750 Amazon gift card. • Complete your session surveys though the Cisco Live mobile app or your computer on Cisco Live Connect.
  • 42. Continue Your Education • Demos in the Cisco campus • Walk-in Self-Paced Labs • Table Topics • Meet the Engineer 1:1 meetings • Related sessions
  • 45. Programmable NetworkProgrammable FabricApplication Centric Infrastructure DB DB Web Web App Web App VxLAN-BGP EVPN standard-based 3rd party controller support Modern NX-OS with enhanced NX-APIs Automation Ecosystem (Puppet, Chef, Ansible etc.) Common NX-API across N2K-N9K Turnkey integrated solution with security, centralized management, compliance and scale Automated application centric-policy model with embedded security Broad and deep ecosystem Cisco SDN: Providing Freedom of Choice Automation and Programmability Mass Market (commercial, enterprises, public sector) Service Providers Mega Scale Datacenters VTS for software overlay provisioning and management across N2K-N9K
  • 46. Architectural Transitions for Cloud Adoption Consolidation Virtualization Automation Enabling the Intercloud LAN SAN Network Compute Storage Access Network Apps Policy Policy PolicyCisco ACI RAPID APPLICATION EVOLUTION Policy UCS ACI Nexus Hybrid Cloud