PYMNTS.com X giving factoids November 27, 2013

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PYMNTS.com X giving factoids November 27, 2013

  1. 1. Estimated Thanksgiving Web sales this year, up 21 percent from 2012. Source: Adobe Systems Inc, 2013
  2. 2. Consumers will spend …of their holiday budget on Thanksgiving-season sales and promotions.
  3. 3. Americans will spend …less on Thanksgiving feasts this year.
  4. 4. …of all Americans will shop on Thanksgiving.
  5. 5. ….of Thanksgiving shoppers will buy items online.
  6. 6. …of shoppers think that the best holiday sales deals happen during the weekend of Thanksgiving.
  7. 7. …of surveyed Americans say they will not shop on Thanksgiving, will spend time with family.
  8. 8. …of shoppers say discount retailers are the top destination for Thanksgiving shopping.
  9. 9. …of holiday shoppers plan to shop before midnight on Thanksgiving Day.
  10. 10. …of surveyed smartphone owners plan on using shopping apps on Black Friday.

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