DITA was conceived as a model for improving reuse through topic-oriented modularization of content. Instead of creating new content or copying and pasting information which may or may not be current and authoritative, organizations manage a repository of content assets – or DITA topics – that can be centrally managed, maintained and reused across the enterprise. This helps to accelerate the creation and maintenance of documents and other deliverables and to ensure the quality and consistency of the content organizations publish. But the next frontier of DITA adoption is leveraging semantic technologies—taxonomies, ontologies and text analytics—to automate the delivery of targeted content. For example, a service incident from a customer is automatically matched with the appropriate response, which is authored and managed as a DITA topic. Learn how organizations can leverage DITA, semantics, content management, dynamic documents, and linked data to fully utilize the value of their information.