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Magento Meetup Mancheter with PushON: Paul Delaney Magento 2 and SEO

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SEO Setup
Schema – Product, Review, Aggregate Rating
Schema – Adding Organisation Schema
Canonicalisation for Duplicate Content
Social Sharing Tags
XML Sitemaps
Robots.txt

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Magento Meetup Mancheter with PushON: Paul Delaney Magento 2 and SEO

  1. 1. Telephone +44 (0)161 820 7628 Email hello@pushon.co.uk Online pushon.co.uk Offline 111-112 Timber Wharf, Worsley Street, Manchester, M15 4NX PushO N
  2. 2. Who am I? Paul Delaney, Head of Search - PushON • 9+ year’s agency experience • Web development background • Programming • Scripting • Coding • Religion - Manchester United • Family – 3 boys • Industry Speaker & Trainer
  3. 3. SEO Setup 2
  4. 4. Page Titles & Descriptions
  5. 5. Page Titles & Descriptions
  6. 6. Fewer ‘Junk’ Pages
  7. 7. Schema – Product, Review, Aggregate Rating
  8. 8. Schema – Adding Organisation Schema The code for your website can easily be pasted into the HTML head of the website via Stores > Settings / Configuration > General / Design > HTML Head.
  9. 9. Canonicalisation for Duplicate Content
  10. 10. Canonicalisation for Duplicate Content Search Engine Optimization settings for categories and products can be accessed via Stores > Settings / Configuration > Catalog > Catalog
  11. 11. Other Features 2
  12. 12. Social Sharing Tags
  13. 13. XML Sitemaps This can be accessed via Stores > Settings / Configuration > Catalog > XML Sitemap
  14. 14. Robots.txt Magento 2.0 adds the ability to edit the robots.txt file from the admin backend Stores > Configuration > Design / Search Engine Robots
  15. 15. Thank you for your time… Telephone +44 (0)161 820 7628 Email hello@pushon.co.uk Online pushon.co.uk Offline 111-112 Timber Wharf, Worsley Street, Manchester, M15 4NX

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