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Marketing And Business A Practical Approach To SEO www.Infosanat.com/En
Agenda <ul><li>SEO Definition </li></ul><ul><li>SEO Importance </li></ul><ul><li>SEO Tips </li></ul><ul><li>SEO Implementa...
SEO Definition <ul><li>Search engine optimization  ( SEO ) is the process of improving the volume and quality of traffic t...
SEO Importance <ul><li>Doing  search engine submission  and just having a site isn't enough? You have to get customers to ...
SEO Tips <ul><li>Giving them a good reason to come:   Valuable and up-to-date information </li></ul><ul><li>Purchase Web a...
<ul><li>Press Releases </li></ul><ul><li>social bookmark links </li></ul><ul><li>Optimize and distribute a press release a...
SEO Implementation <ul><li>First of all, define your target market and then implement the tips required. </li></ul>
Other Marketing Branches Advertising Mobile Marketing Billboards Online Behavioral Targeting Branding Public Relation Comm...
<ul><li>www.Infosanat.com/En </li></ul><ul><li>Email:info@infosanat.com </li></ul>
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Free SEO Powerpoint

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Free SEO Powerpoint

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Free SEO Powerpoint

  1. 1. Marketing And Business A Practical Approach To SEO www.Infosanat.com/En
  2. 2. Agenda <ul><li>SEO Definition </li></ul><ul><li>SEO Importance </li></ul><ul><li>SEO Tips </li></ul><ul><li>SEO Implementation </li></ul><ul><li>Other Marketing Branches </li></ul>
  3. 3. SEO Definition <ul><li>Search engine optimization ( SEO ) is the process of improving the volume and quality of traffic to a web site from search engines via &quot;natural&quot; (&quot;organic&quot; or &quot; algorithmic &quot;) search results for targeted keywords . Usually, the earlier a site is presented in the search results or the higher it &quot;ranks&quot;, the more searchers will visit that site. SEO can also target different kinds of search, including image search , local search , and industry-specific vertical search engines. </li></ul><ul><li>Source: Wikipedia.com </li></ul>
  4. 4. SEO Importance <ul><li>Doing search engine submission and just having a site isn't enough? You have to get customers to find you. To do that, your web site has to use certain techniques and technologies that make search engines rank your site high on their results list when your customers do a search for your kind of business. That's &quot; search engine optimization “. </li></ul><ul><li>Source: Articlealley.com </li></ul>
  5. 5. SEO Tips <ul><li>Giving them a good reason to come: Valuable and up-to-date information </li></ul><ul><li>Purchase Web advertising: Not the most economical method </li></ul><ul><li>Being active in news groups and mailing lists: Join in the discussion </li></ul><ul><li>Avoid Flash and frames </li></ul><ul><li>Divide sites up into separate pages: By Subjects </li></ul><ul><li>Place popular search terms in the page text </li></ul><ul><li>Good title tags </li></ul><ul><li>Links in good, links out bad: Just Link Out with High Ranked Websites </li></ul><ul><li>Give people a free subscription to your newsletter: RSS </li></ul><ul><li>Create and invite people to your free online forum </li></ul><ul><li>Automated referral system </li></ul><ul><li>Search for exactly what they are looking for </li></ul>
  6. 6. <ul><li>Press Releases </li></ul><ul><li>social bookmark links </li></ul><ul><li>Optimize and distribute a press release announcing blog </li></ul><ul><li>Research and comment on relevant industry related blog </li></ul><ul><li>Make contact with related bloggers </li></ul><ul><li>interview other prominent bloggers in your industry </li></ul><ul><li>Provide free E-books, Slides, Videos and other advertising stuff </li></ul>
  7. 7. SEO Implementation <ul><li>First of all, define your target market and then implement the tips required. </li></ul>
  8. 8. Other Marketing Branches Advertising Mobile Marketing Billboards Online Behavioral Targeting Branding Public Relation Communication Referral Marketing CRM Database Marketing Social Marketing Events Organizing Viral Marketing Film Marketing Guerilla Marketing Internet Marketing Macromarketing
  9. 9. <ul><li>www.Infosanat.com/En </li></ul><ul><li>Email:info@infosanat.com </li></ul>

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