ESADE Barcelona
February 6th 2014
SOCCEREX TRANSFER REVIEW 2014- WINTER WINDOW

1. Technical sheet
2. Winter 2014 transfer window: Premier League vs
other t...
ABOUT SOCCEREX TRANSFER REVIEW

MISSION

CONTENT

Soccerex Transfer Review by Prime Time Sport provides
since 2009 (origin...
TECHNICAL SHEET

SPECIFICATIONS

TEAM

• Data included refer to main divisions of top 5 European leagues ( Liga BBVA, Prem...
SOCCEREX TRANSFER REVIEW 2014- WINTER WINDOW

1. Technical sheet
2. Winter 2014 transfer window: Premier League vs
other t...
WINTER 2014 TRANSFER WINDOW TOP 5 EUROPEAN LEAGUES

1. Review Top 5 European leagues
2. La Liga BBVA

6
BACKGROUND

 Summer transfer window was the busiest in history, with top 5 European leagues having increase
expenditure b...
TOTAL INVESTMENT WINTER SIGNINGS- TOP 5 EUROPEAN LEAGUES

Mio€

491

-4,3%
328
271

303

290

2012/13

2013/14

112

2008/...
WINTER TRANSFER WINTER VS SUMMER- TOTAL EUROPE

Mio€

Winter
Summer

2.154
1.713

1.855

1.723
1.322

328
2008/09

491
112...
COMBINED SIGNINGS INVESTMENT SUMMER + WINTER TOP 5 EUROPEAN LEAGUES

Mio€

+32,3%
2.041

1.967

1.813

2008/09

2009/10

2...
WINTER WINDOW EXPENDITURE BY LEAGUE

Mio€

2009/10

2010/11

2011/12

2012/13

2013/14

268

+0,3%
146150
120

+52%

82

5...
COMBINED SIGNINGS INVESTMENT SUMMER + WINTER TOP 5 EUROPEAN LEAGUES
Mio€

2009/10

2010/11

2011/12

2012/13

2013/14

881...
CONCENTRATION OF INVESTMENT BY TOP SPENDING TEAMS 2013/14

% of total summer + winter

86,7%
78,6%

57,1%

62,8%

49,8%
TO...
SIGN-UPS BY LEAGUE

95

Nº. of players

Loans

Total 257
-14%

46

Signings

51

49
30

38

37

36

18

21

11

9

20

26
...
PLAYER EXITS BY LEAGUE

Nº. of players

212
Loans
Signings

163

134
83
51

49

51

24
27

45

44

32
13

21
23

15
NET ARRIVALS VS EXITS BY LEAGUE

Nº. of players

-11 -4 -8 -15

-12 -9 -3 -7

-11 -15 -6 -7

-34 -35 -40
-75

-83

-92 -97...
TOP 10 CLUBS WITH HIGHEST INVESTMENT IN EUROPE

Mio€

52,8
45,0
25,0
18,2

Chelsea

Man.United

PSG

18,0

17,0

16,8

16,...
TOP EUROPEAN TEAMS INVESTMENT RANKING
2010-11
2011-12

Mio€

2012-13
88,5

2013-14

52,8
45,0
38,0

37,0
31,5

25,0

23,9
...
BARÇA VS REAL MADRID WINTER SIGNINGS TRACK RECORD

Season
2005-06

Players
-

Cost
(mio€)

-

League
Position

Season

1º
...
TOP 10 TEAMS IN PLAYER SALES VALUE

Mio€

62,0

25,0

Chelsea

Newcastle

25,0

Benfica

22,0

19,6

18,0

Olympiakos Sain...
RANKING TOP EUROPEAN TEAMS IN PLAYER SALES
2010-11
2011-12

Mio€

2012-13
2013-14

62,0

19,3
16,5

15,0
5,0

4,0

4,5

7,...
TEAMS WITH HIGHEST NUMBER OF NEW PLAYERS

Players

12
11

8
7

7
6

6

6
5

Sassuolo

Parma

Chievo

Fulham

AS Roma Cardi...
TEAMS WITH HIGHEST NUMBER OF PLAYER EXITS

Players

40

17

Parma

Sampdoria

16

Genoa

15

Chievo

13

Chelsea

12

12

...
TOP 10 MOST EXPENSIVE SIGNINGS SEASON 2013/14
Mio€

45,0

25,0

25,0

18,0

17,0

15,2

15,0

14,6

13,2
10,0

Mata

Matic...
TOP 10 MOST EXPENSIVE WINTER SIGNINGS OVER THE LAST 5 YEARS
2009-10
Mio€
2010-11

58,5

2011-12
2012-13

45,0

41,0

2013-...
CLUB INVESTMENT RANKING 2013/14 (SUMMER + WINTER)

Winter

Mio€
Summer

182,5

177,7
11,5

135,9

130,6
121,8

25,0

106,5...
WINTER 2014 TRANSFER WINDOW TOP 5 EUROPEAN LEAGUES

1. Review Top 5 leagues
2. La Liga BBVA

27
INVESTMENT IN PLAYER SIGNINGS LA LIGA

Mio€

-0,3%
31,7

12,3
8,3
2009/10

12,0

2012/13

2013/14

6,5
2010/11

2011/12

2...
LA LIGA PLAYER SIGNINGS INVESTMENT TRACK RECORD

Mio€

65
60
54

37

36

32

30
24

21
12
7

99/00

00/01

01/02

02/03

0...
WINTER VS SUMMER TRANSFER WINDOWS- LA LIGA

Mio€

470

Summer

388

360
270

Winter

262
128
54
8

2008-09

2009-10

32
20...
COMBINED SIGNINGS INVESTMENT SUMMER + WINTER – LA LIGA

Mio€

478
400

367

324

294

140

2008/09

2009/10

2010/11

2011...
LA LIGA INVESTMENT IN SIGNINGS BY TEAM

Mio€
2009/10
11,3

11,5

2010/11
2011/12
2012/13

8,0

2013/14

6,5

5,5

5,1
3,5
...
ACCUMULATED 5 YEAR SPENDING OF TEAMS- LIGA BBVA

Mio€

24,3

13,5

12,8
6,4
3,5

At. Madrid

Sevilla

Málaga

Valencia

3,...
TOP 10 SIGNINGS LA LIGA WINTER 2014
Mio€

3,5

3,5

1,6

1,5
1,0
0,6
0,3

S.Canales

V.Araújo

Vezo

Diego

P.Pérez

Rodri...
TOP 10 MOST EXPENSIVE WINTER SIGNINGS – LIGA BBVA
Mio€

27,0
21,3

21,0

20,5

20,0
18,0

12,0
9,0

Huntelaar

Aimar

Geov...
PLAYERS SALES VALUE LA LIGA

Mio€

28,0

20,7

20,0

20,7

10,6

2009/10

2010/11

2011/12

2012/13

2013/14

36
NET INVESTMENT LA LIGA

Mio€

2010/11
4

2012/13

1
2013/14

-8
-12

-14

2009/10
2011/12

La Liga sides collected 10,6mio...
PLAYER SALES VALUE BY TEAM- LA LIGA

Mio€
12,5

12,3

2009/10
2010/11
2011/12

9,5

2012/13

8,0

2013/14
6,0

4,5

4,3

4...
ACCUMULATED 5 YEAR PLAYER SALES- LIGA BBVA

Mio€

19,5
16,6
14,3

13,7

12,6
8,5
4,3

4,3
1,8

Sevilla

Villareal

At. Mad...
NUMBER OF SIGN-UPS LA LIGA

Nº of players

44
38
Loans

30

25

Signings

18

24
20

14

14
4
Signings 0€

15

9
Signings ...
NUMBER OF PLAYER EXITS- LA LIGA

Nº of players

50
45

Loans

41

Signings

39

34

15

25
24

32

23

25

19

17

16

200...
NET SIGN-UPS VS EXITS- LA LIGA

Nº of players

2009/10

2010/11

2011/12

2012/13

2013/14
Loans

7

Signings

-1
-8
-13

...
SIGN-UPS BY TEAM- LA LIGA
Nº of players
2011/12
6

2012/13
2013/14

5

4

44

44

3
2

333

3

3

2

1

2

1

3
2

3
2

3
...
PLAYER EXITS BY TEAM- LA LIGA
Nº of players

2011/12

8

2012/13
7

2013/14
6
5

5

4
33

4
3

3

3
2

1

4

4
33

4
33

3...
NET SIGN-UPS VS EXITS BY TEAM- LA LIGA

Nº of players

2

2
1

1

1
0

0

0

0

0

0

0

-1

-1

-1

-1

-1
-2

-7

45
SOCCEREX TRANSFER REVIEW 2014- WINTER WINDOW

1. Technical sheet
2. Winter 2014 transfer window: Premier League vs
other t...
PARTICIPATION OF PLAYERS SIGNED IN SUMMER- LA LIGA

%Players*

47%

44%

39%

42%

2011/12

2012/13

2013/14

32%

2009/10...
RANKING USAGE OF NEW PLAYERS 2013/14

%Players*

1/1

100% 4/5

4/5

4/6
6/10

80% 80%
67%

4/7

8/14

60% 57% 57% 5/12

2...
PARTICIPATION OF TOP 10 EUROPEAN SIGNINGS 2013/14

%Minutes

87%
79%

76%

72%

72%

72%

65%
46%

44%
34%

Fernandinho

H...
PARTICIPATION OF TOP 10 LA LIGA SIGNINGS 2013-14

%Minutes

70%

65%

64%
52%

52%

47%

46%
34%
16%

7%
0%
Isco

Neymar

...
PARTICIPATION SIGNINGS SUMMER 2014

Player

Matches
played

Minutes
played

% of
minutes

Matches
1st 11

Goals

Cost
(mio...
RANKING FIELD PLAYERS WITH HIGHEST PARTICIPATION

% minutes played*

100%

Musacchio

100%

Gaspar

100%

A.Trujillo

99%
...
RANKING TEAMS WITH HIGHEST NUMBER OF FIX PLAYERS*

Nº. of key players*

9
8

8

8

8
7

7

7

7

7

6

6

6

6

6

6
5

3
...
NUMBER OF PLAYERS* FIELDED BY TEAM

Nº. of players*

27
26

26
25

25
24

24
23

23

23

23

23

23
22

22

22

22
21

21
...
PARTICIPATION OF HOME GROWN PLAYERS BY TEAM

Nº. of players*

18

17

16

10

9

9

8

8
6

5

5

5

5

4

4

4

3

3

2

...
PARTICIPATION OF HOME GROWN PLAYERS EUROPE

Nº. of players*

16

8

8

8
6

5

5

5

4

3

3

3

2

2

2

FC Barcelona is ...
SOCCEREX TRANSFER REVIEW 2014- WINTER WINDOW

1. Technical sheet
2. Winter 2014 transfer window: Premier League vs
other t...
SOCCEREX TRANSFER REVIEW 2014- WINTER WINDOW

1. Top 5 European leagues combined
2. Top scorers and assists

58
POINTS ACHIEVED: TOP 10 EUROPE

% Points
achieved

Total
Pt

Played

W

D

L

Gf

Ga

% of
Points

1 B.Munich

47

17

15
...
RANKING % POINTS ACHIEVED LAST 5 YEARS

2009/10

2010/11

2011/12

2012/13

2013/14

86,70

91,23

85,96

96,49

92,16

78...
AVERAGE % OF POINTS TOP 3 POSITION TABLE

% of points

85,97%
80,70%
76,47%

73,10%

71,93%

Premier League is the most co...
POINTS ACHIEVED: WORST 10

% Points
achieved

Total
Pt

Played

W

D

L

Gf

Ga

% of
Points

89 West Ham

15

19

3

6

1...
POINTS ACHIEVED AT HOME: TOP 10

% Points
achieved

Total
Pt

Played

W

D

L

Gf

Ga

% of
Points

1 FC Barcelona

27

9
...
POINTS ACHIEVED AWAY: TOP 10

% Points
achieved

Total
Pt

Played

W

D

L

Gf

Ga

% of
Points

1 B.Munich

20

8

6

2

...
AVERAGE GOALS SCORED: TOP 10

Average goals
favor

Total
Pt

Played

W

D

L

Gf

Ga

Avge
Gf

1 Man.City

41

19

13

2

...
AVERAGE GOALS SCORED: WORST 10

Average goals
favor

Total
Pt

Played

W

D

L

Gf

Ga

Avge
Gf

89 R.Betis

11

19

2

5
...
AVERAGE GOALS SCORED AT HOME: TOP 10

Average goals
favor

Total
Pt

Played

W

D

L

Gf

Ga

Avge
Gf

1 Man.City

30

10
...
AVERAGE GOALS SCORED AWAY: TOP 10

Average goals
favor

Total
Pt

Played

W

D

L

Gf

Ga

Avge
Gf

1 B.Munich

20

8

6

...
AVERAGE GOALS CONCEDED: TOP 10

Average goals
against

Total
Pt

Played

W

D

L

Gf

Ga

Avge
Ga

1 Lille

40

19

12

4
...
AVERAGE GOALS CONCEDED: WORST 10

Average goals
against

Total
Pt

Played

W

D

L

Gf

Ga

Avge
Ga

89 FC Nürnberg

11

1...
GOAL DIFFERENCE: TOP 10

Goal
Difference

Total
Pt

Played

W

D

L

Gf

Ga

Goal
diff

1 FC Barcelona

50

19

16

2

1

...
GOAL PROFITABILITY: TOP 10

Goal
profitability

Total
Pt

Played

W

D

L

Gf

Ga

Goal
prof

1 Lille

40

19

12

4

3

2...
AVERAGE GOALS PER GAME BY LEAGUE

Goals / game

2009/10

3,14
2,77

2010/11

2011/12

2012/13

2013/14

3,20
2,86 2,90
2,6...
SPORTING RESULTS TREND EUROPEAN TEAMS WITH HIGHEST EXPENDITURE IN SUMMER 2013/14

Team

Summer
Investment

2012/13

2013/1...
SPORTING RESULTS TREND LA LIGA TEAMS WITH HIGHEST EXPENDITURE IN SUMMER 2013/14

Team

Summer
Investment

2011/12

2012/13...
SOCCEREX TRANSFER REVIEW 2014- WINTER WINDOW

1. Top 5 European leagues combined
2. Top scorers and assists

76
TOP SCORERS TOP 5 EUROPEAN LEAGUES 2013/14

C.Ronaldo
Diego Costa
Griezman
Uche
Pedro
A.Sánchez
Javi Guerra
Bacca
Benzema
...
TOP 10 PLAYERS BY GOAL EFFICACY

Minutes x goal

79,2

83,9

85,8

85,8

Uche

Kun Agüero

92,7

95,5

Pedro

Berardi

99,...
TOP 3 GOAL EFFICACY OF LAST 5 SEASONS

Minutes x goal

88,7 92,5

81,6 82,5

80,2

72,6

71,2
63,1

Higuaín

Messi

2009/1...
TOP ASSISTS TOP 5 EUROPEAN LEAGUES 2013/14

Cesc
Koke
Neymar
Bale
Rakitic
Cani
Susaeta
Vela
Gio
Benzema
Bacca
Ebert
Gabi

...
SOCCEREX TRANSFER REVIEW 2014- WINTER WINDOW

1. Technical sheet
2. Winter 2014 transfer window: Premier League vs
other t...
COMBINED REVENUES TOP 11 ELITE TEAMS

Mio€

3.864
3.273

2.859

2.890

2009/10

2010/11

2011/12

2012/13

2013/14

Combin...
INVESTMENT IN NEW PLAYERS TOP 11 ELITE TEAMS

Mio€

919
830
702

2009/10

2010/11

749

791

2011/12

2012/13

2013/14

To...
PLAYER SALES AND NET INVESTMENT TOP 11 ELITE TEAMS

502
291

PLAYER
SALES

363

350
285

Mio€

556
328

411

464

441

201...
TOP 11 ELITE TEAMS WEIGHT ON TOTAL EUROPE INVESTMENT

%

42,2%
41,2%
39,2%
37,6%

2009/10

2010/11

2011/12

37,1%

2012/1...
SOCCEREX TRANSFER REVIEW 2014- WINTER WINDOW

1. Technical sheet
2. Winter 2014 transfer window: Premier League vs
other t...
CONCLUSIONS STR 2014- WINTER (1 OF 4)

 At the second season of the coming into force of UEFA’s Financial Fair Play we ca...
CONCLUSIONS STR 2014- WINTER (2 OF 4)

 Premier League has the smallest concentration as top 2 teams (Chelsea & Tottenham...
CONCLUSIONS STR 2014- WINTER (3 OF 4)

 New signings table was dominated by Serie A sides. Fulham, Cardiff City and Valen...
CONCLUSIONS STR 2014- WINTER (3 OF 4)

 La Liga teams invested 12mio€ in new players in January, in line with previous
se...
CONCLUSIONS STR 2014- WINTER (4 OF 4)

 Canales (Real Sociedad; 3,5mio€) and Araujo (Valencia; 3,5mio€) were the most
exp...
SUMMARY: ON GOING SEASON REVIEW

 Participation of players signed last summer has grown 3% to 42%. New players
having par...
SUMMARY: ON GOING SEASON REVIEW

 Betis from Sevilla is for 3rd consecutive year the team that has fielded most
different...
SUMMARY- EUROPEAN FOOTBALL TABLE 2013/14

 Guardiola’s Bayern Munich tops European Football Table for the first time, hav...
SUMMARY- EUROPEAN FOOTBALL TABLE 2013/14

 FC Barcelona has the highest favorable goal difference in Europe (+41), follow...
SUMMARY- EUROPEAN FOOTBALL TABLE 2013/14

 Cristiano Ronaldo is the best striker in Europe with 20 goals, followed by Die...
SOCCEREX TRANSFER REVIEW 2014- WINTER WINDOW

1. Technical sheet
2. Winter 2014 transfer window: Premier League vs
other t...
ANNEXES

1. Tables
2. About Prime Time Sport

98
AVERAGE ACQUISITION COST PER PLAYER AND LEAGUE*

Mio€

2,94

1,46

0,89
0,44

0,31

* Incluye tanto jugadores fichados com...
LIST OF HOME GROWN PLAYERS BY TEAM

Club

Home grown players
Piqué, Cesc, V.Valdés, Iniesta, Busquets, Xavi, Pedro, Messi,...
LIST OF HOME GROWN PLAYERS BY TEAM

Club

Home grown players
Gaspar, Bruno Soriano, Costa, Trigueros, Iñiguez, Moises, Mat...
POINTS ACHIEVED AT HOME: WORST 10

% Points
achieved

Total
Pt

Played

W

D

L

Gf

Ga

% of
Points

89 Aston Villa

8

1...
POINTS ACHIEVED AWAY: WORST 10

% Points
achieved

Total
Pt

Played

W

D

L

Gf

Ga

% of
Points

89 Stoke City

5

10

1...
AVERAGE GOALS SCORED AT HOME: WORST 10

Average goals
favor

Total
Pt

Played

W

D

L

Gf

Ga

Avge
Gf

89 SC Freiburg

6...
AVERAGE GOALS SCORED AWAY: WORST 10

Average goals
favor

Total
Pt

Played

W

D

L

Gf

Ga

Avge
Gf

89 Catania

0

10

0...
AVERAGE GOALS CONCEDED AT HOME: TOP 10

Average goals
against

Total
Pt

Played

W

D

L

Gf

Ga

Avge
Ga

1 AS Roma

26

...
AVERAGE GOALS CONCEDED AT HOME: WORST 10

Average goals
against

Total
Pt

Played

W

D

L

Gf

Ga

Avge
Ga

89 FC Nürnber...
AVERAGE GOALS CONCEDED AWAY: TOP 10

Average goals
against

Total
Pt

Played

W

D

L

Gf

Ga

Avge
Ga

1 B.Munich

20

8
...
AVERAGE GOALS CONCEDED AWAY: WORST 10

Average goals
against

Total
Pt

Played

W

D

L

Gf

Ga

Avge
Ga

89 Stoke City

5...
GOAL DIFFERENCE: WORST 10

Goal
Difference

Total
Pt

Played

W

D

L

Gf

Ga

Goal
diff

89 Sunderland

14

19

3

5

11
...
GOAL DIFFERENCE AT HOME: TOP 10

Goal
Difference

Total
Pt

Played

W

D

L

Gf

Ga

Goal
diff

1 Man.City

30

10

10

0
...
GOAL DIFFERENCE AT HOME: WORST 10

Goal
Difference

Total
Pt

Played

W

D

L

Gf

Ga

Goal
diff

89 Crystal Palace

10

9...
GOAL DIFFERENCE AWAY: TOP 10

Goal
Difference

Total
Pt

Played

W

D

L

Gf

Ga

Goal
diff

1 B.Munich

20

8

6

2

0

2...
GOAL DIFFERENCE AWAY: WORST 10

Goal
Difference

Total
Pt

Played

W

D

L

Gf

Ga

Goal
diff

89 SC Bastia

4

10

0

4

...
TABLE LA LIGA
Liga BBVA
Table

Pt

Played

W

D

L

Gf

Ga

% of
points

1

FC Barcelona

50

19

16

2

1

53

12

87,72
...
TABLE PREMIER LEAGUE
Premier League
Table

Pt

Played

W

D

L

Gf

Ga

% of
points

1

Arsenal

42

19

13

3

3

37

18
...
TABLE SERIE A
Serie A
Table

Pt

Played

W

D

L

Gf

Ga

% of
points

1

Juventus

52

19

17

1

1

46

12

91,23

2

AS...
TABLE BUNDESLIGA
Bundesliga
Table

Pt

Played

W

D

L

Gf

Ga

% of
points

1

Bayern Munich

44

17

15

2

0

44

9

92...
TABLE LIGUE 1
Ligue 1
Table

Pt

Played

W

D

L

Gf

Ga

% of
points

1

PSG

44

19

13

5

1

44

13

77,19

2

AS Móna...
SOCCEREX TRANSFER REVIEW 2014- WINTER WINDOW

1. Tables
2. About Prime Time Sport

120
PRIME TIME SPORT BUSINESS AREAS

PLAYER IMAGE RIGHTS

FOOTBALL

> Sponsors recruiting
> Media relationships
> Social netwo...
CONTACT DETAILS
Esteve Calzada
Group CEO
esteve.calzada@primetimesport.com
blog: www.estevecalzada.com twitter: @estevecal...
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Soccerex Transfer Review 2014 Winter edition Liga BBVA by Prime Time Sport

  1. 1. ESADE Barcelona February 6th 2014
  2. 2. SOCCEREX TRANSFER REVIEW 2014- WINTER WINDOW 1. Technical sheet 2. Winter 2014 transfer window: Premier League vs other top European leagues 3. La Liga on going season review 4. European football table 2013/14 5. Case study: Impact of UEFA’s Financial Fair Play 6. Conclusions 7. Annexes 2
  3. 3. ABOUT SOCCEREX TRANSFER REVIEW MISSION CONTENT Soccerex Transfer Review by Prime Time Sport provides since 2009 (originally established as Football Transfer Review) relevant data and insightful and independent analysis on the variables that influence squad designs and player transfers at main European Clubs • 2 releases published every year, related to Summer and Winter transfer windows • The objective is to combine the available data in a way that helps to come-up with insightful analysis, rather than the publication of the information itself • Addressed to both football industry professionals and those that follow it with special interest 3
  4. 4. TECHNICAL SHEET SPECIFICATIONS TEAM • Data included refer to main divisions of top 5 European leagues ( Liga BBVA, Premier League, Lega Calcio, Bundesliga and Ligue 1) • Transfer data only include fix amounts. • Year to year comparisons refer to winter market only, unless otherwise indicated • Includes transfers that took place until January 31st 2014 • Transfer figures are gross of commissions or revenue share with other stake holders • Sign-up means new player arrivals (not total number of registered players) and Exits players leaving the team (even if on loan) • “Top European teams”: fix group of teams that according to Prime Time Sport are the most important in Europe (FC Barcelona, Real Madrid, Manchester United, Manchester City, Chelsea, Arsenal, PSG, AC Milan, Inter Milan, Juventus y Bayern Munich). • On going season review and European Football Table have been produced mainly with 1st half of the season at top 5 European leagues (except where otherwise indicated) • Neymar move from Santos to FC Barcelona has been kept at 57,1mio€ transfer fee, as officially described by FC Barcelona • Sales of players (or stakes of economics rights) to investment funds are not considered by the report • • • • • Director: Esteve Calzada Head of content: Bruno Batlle Coordinator: Aleix Piqué Analyst: Jaume Majó Event hosting: ESADE Business School 4
  5. 5. SOCCEREX TRANSFER REVIEW 2014- WINTER WINDOW 1. Technical sheet 2. Winter 2014 transfer window: Premier League vs other top European leagues 3. La Liga on going season review 4. European football table 2013/14 5. Case study: Impact of UEFA’s Financial Fair Play 6. Conclusions 7. Annexes 5
  6. 6. WINTER 2014 TRANSFER WINDOW TOP 5 EUROPEAN LEAGUES 1. Review Top 5 European leagues 2. La Liga BBVA 6
  7. 7. BACKGROUND  Summer transfer window was the busiest in history, with top 5 European leagues having increase expenditure by 40% to 2,1bio  UEFA Financial Fair Play mechanism, which will not allow to participate in European competitions the teams with more than 45mio€ of accumulated losses during 3 seasons until 2014/15, affects transfer decisions and increase revenue generation needs at top European clubs  Wide availability in the market of free players as a result of continued reduction of the number of players in the squads  New TV contracts in place at English Premier League as of this season increase purchasing capacity of its sides in more than 50%  In England, Manchester United tough season on the pitch required action in terms of bringing a world class midfielder  Top Premier League have been signing young talent in recent years that need to gain experience in lower profile teams and leagues  In Spain, the difficulty to further grow revenues affecting the majority of clubs, along with new regulations imposed by CSD (government sports body) and LFP (Spanish professional league) result in a more strict control of the expenditure in new players 7
  8. 8. TOTAL INVESTMENT WINTER SIGNINGS- TOP 5 EUROPEAN LEAGUES Mio€ 491 -4,3% 328 271 303 290 2012/13 2013/14 112 2008/09 2009/10 2010/11 2011/12 European teams have invested a total of 290mio€ in player transfers at winter window, down 4,3% vs previous season. Investment has now been stable for 3 consecutive years 8
  9. 9. WINTER TRANSFER WINTER VS SUMMER- TOTAL EUROPE Mio€ Winter Summer 2.154 1.713 1.855 1.723 1.322 328 2008/09 491 112 2009/10 2010/11 1.544 271 303 290 2011/12 2012/13 2013/14 Winter transfer window continues to be a complement to investment taking place in the summer. This January it represented only 13,5% of amount spent in summer 2012 9
  10. 10. COMBINED SIGNINGS INVESTMENT SUMMER + WINTER TOP 5 EUROPEAN LEAGUES Mio€ +32,3% 2.041 1.967 1.813 2008/09 2009/10 2010/11 1.994 1.847 2011/12 2012/13 2.444 2013/14 Combined investment of summer (the main driver) and winter in top 5 European leagues was in excess of 2,4bio€, up 32% vs last season and record high ever 10
  11. 11. WINTER WINDOW EXPENDITURE BY LEAGUE Mio€ 2009/10 2010/11 2011/12 2012/13 2013/14 268 +0,3% 146150 120 +52% 82 53 54 29 17 15 21 77 45 91 -54% 56 52 42 +0,6% 33 33 13 8 English Premier League lead once again investment in Europe -52% of the total, the highest ever- followed by French League 1. Spending at Italian Serie A droped 54% while La Liga continues at the bottom for one more year 11 -0,2% 32 7 12 12
  12. 12. COMBINED SIGNINGS INVESTMENT SUMMER + WINTER TOP 5 EUROPEAN LEAGUES Mio€ 2009/10 2010/11 2011/12 2012/13 2013/14 881 763 703 635 542 539 445 447 478 426 444 428 400 367 262 248 247 155 294 243 271 291 213 203 140 Investment by Premier League sides was the highest ever and approaches 1bio€, as a result of yet another increase in TV revenues. For second year in a row, Spanish La Liga is the fourth European league in terms of total investment (summer plus winter) in signings 12
  13. 13. CONCENTRATION OF INVESTMENT BY TOP SPENDING TEAMS 2013/14 % of total summer + winter 86,7% 78,6% 57,1% 62,8% 49,8% TOP 4 73,2% 61,2% TOP 2 28,7% 38,2% 39,2% Premier League has the smallest concentration as top 2 teams (Chelsea & Tottenham) account for 28,7% of total and top 4 for 49,8% (+ManCity and ManU). On the opposite side, Ligue 1 (PSG and Monaco make 73,2%) and La Liga (Real Madrid and FCB 61,2%) are the most polarized tournaments 13
  14. 14. SIGN-UPS BY LEAGUE 95 Nº. of players Loans Total 257 -14% 46 Signings 51 49 30 38 37 36 18 21 11 9 20 26 27 Total number of sign-ups in Europe was down 14% to 257. For the season in a row, Italian Serie A registered the highest number of signings (95). Loans and free transfers continue to represent a significant portion of the transactions 5th 14
  15. 15. PLAYER EXITS BY LEAGUE Nº. of players 212 Loans Signings 163 134 83 51 49 51 24 27 45 44 32 13 21 23 15
  16. 16. NET ARRIVALS VS EXITS BY LEAGUE Nº. of players -11 -4 -8 -15 -12 -9 -3 -7 -11 -15 -6 -7 -34 -35 -40 -75 -83 -92 -97 -177 Winter 2010/11 Winter 2011/12 Winter 2012/13 Winter 2013/14 For the 5th consecutive season, all leagues have experimented a net decrease in the number of players, as teams are reducing players payroll. Premier League had the highest net decrease, which has been growing for 4 consecutive years 16
  17. 17. TOP 10 CLUBS WITH HIGHEST INVESTMENT IN EUROPE Mio€ 52,8 45,0 25,0 18,2 Chelsea Man.United PSG 18,0 17,0 16,8 16,3 15,2 14,0 Galatasaray Zenit Wolfsburgo Inter Hull City Fulham Napoli Sale of Mata to ManU helped Chelsea top again a spending table after signing Matic, Zouma and Salah, closely followed by ManU. No Spanish nor German teams in the top 10 17
  18. 18. TOP EUROPEAN TEAMS INVESTMENT RANKING 2010-11 2011-12 Mio€ 2012-13 88,5 2013-14 52,8 45,0 38,0 37,0 31,5 25,0 23,9 20,0 13,9 18,1 16,8 11,8 5,0 3,8 10 7,4 0,6 17,0 14,5 3,5 3,0 2,8 7 top European teams (AC Milan, Arsenal, Real Madrid, Juventus, ManCity, Bayern and FC Barcelona) did not spent any cash on transfer fees. For ManCity, Bayern and FC Barcelona it was for the 3rd consecutive winter transfer window 18
  19. 19. BARÇA VS REAL MADRID WINTER SIGNINGS TRACK RECORD Season 2005-06 Players - Cost (mio€) - League Position Season 1º 2005-06 Players Cicinho Cost (mio€) 5 2007-08 2008-09 2009-10 - J.M Pinto 0,4 - - - - Cassano 5,5 F.Gago 2006-07 - 20 G.Higuaín 10 Marcelo - Huntelaar 20 L.Diarra 20 Faubert 3º (-12 points) 6 - League Position Loan 1º 2º 2006-07 (-7 points) 1º 2007-08 1º 2008-09 2010-11 Afellay 3 2011-12 - - 2012-13 - - 1º 2013-14 - - 1º 1º 2º 2º (-1 point) 1º 3º (-12 points) 2º 2009-10 - - 2010-11 Adebayor Loan (-5 points) 2º (-7 points) 2011-12 - - 1º 2012-13 Diego López 3,5 3º (-18 points) 2013-14 - - 3º (- 3 points) (-5 points) FC Barcelona has only used winter market in 2 of the last 9 windows. Real Madrid uses winter window more often (5 of 9). This year none of them uses the winter window. 19
  20. 20. TOP 10 TEAMS IN PLAYER SALES VALUE Mio€ 62,0 25,0 Chelsea Newcastle 25,0 Benfica 22,0 19,6 18,0 Olympiakos Saint-Étienne Rubin Kazan 17,2 Lazio 16,0 13,2 Anzhi FC Basel 9,5 Lokomotiv Moscow Chelsea is the main protagonist of winter window, topping both spending and sales tables. Another Premier League side –Newcastle- and Benfica follow after selling Cabaye and Matic 20
  21. 21. RANKING TOP EUROPEAN TEAMS IN PLAYER SALES 2010-11 2011-12 Mio€ 2012-13 2013-14 62,0 19,3 16,5 15,0 5,0 4,0 4,5 7,0 0,2 22,5 3,0 1,8 20,0 4,0 4,7 0,6 3,3 3,7 4,5 7,0 7,5 3,0 Besides Chelsea, the only top club with sales activity was FC Barcelona (Sanabria to Italian side Sassuolo) 21
  22. 22. TEAMS WITH HIGHEST NUMBER OF NEW PLAYERS Players 12 11 8 7 7 6 6 6 5 Sassuolo Parma Chievo Fulham AS Roma Cardiff City Torino Genoa 5 Valencia Cagliari New signings table was dominated by Serie A sides. Fulham, Cardiff City and Valencia, the only non Italian sides in the top 10 wit 7, 6 and 5 new players respectively 22
  23. 23. TEAMS WITH HIGHEST NUMBER OF PLAYER EXITS Players 40 17 Parma Sampdoria 16 Genoa 15 Chievo 13 Chelsea 12 12 12 11 10 Man. United Roma C.Palace Atalanta Sunderland On top of Italian sides, Chelsea (13), ManU (12) and Crystal Palace (12) were among the sides releasing the highest number of players in Europa 23
  24. 24. TOP 10 MOST EXPENSIVE SIGNINGS SEASON 2013/14 Mio€ 45,0 25,0 25,0 18,0 17,0 15,2 15,0 14,6 13,2 10,0 Mata Matic Cabaye Rondon De Bruyne Mitroglou Hernanes Zouma Salah Traoré Juan Mata signing by ManU for 45mio€ was the most expensive of the winter, followed by Matic and Cabaye (both 25 mi€). 5 of 10 most expensive moves had Chelsea involved, either selling or buying 24
  25. 25. TOP 10 MOST EXPENSIVE WINTER SIGNINGS OVER THE LAST 5 YEARS 2009-10 Mio€ 2010-11 58,5 2011-12 2012-13 45,0 41,0 2013-14 37,0 35,0 30,0 Torres Mata Carroll Dzeko Willian 26,5 David Luiz Luis Suárez 25,0 25,0 Matic Cabaye 21,5 Bent Mata, Matic and Cabaye join historical top 10 of most expensive transfers in a winter window, which is still topped by Fernando Torres move to Chelsea for 58,5mio€. 8 out of 10 most expensive winter signings ever, conducted by Premier League sides 25
  26. 26. CLUB INVESTMENT RANKING 2013/14 (SUMMER + WINTER) Winter Mio€ Summer 182,5 177,7 11,5 135,9 130,6 121,8 25,0 106,5 52,8 182,5 14,0 166,2 121,8 110,9 77,8 100,9 68,7 67,4 67,0 67,4 67,0 2,5 106,5 86,9 66,2 Real Madrid was the side with highest combined investment (summer + winter) of season 2013/14 with 182mio€, even if not spending in winter, followed by Monaco (178), PSG (136), Chelsea (131) and Tottenham (122). ManCity, Napoli, AS Roma, Dinamo Moscow and Shaktar complete top 10 26
  27. 27. WINTER 2014 TRANSFER WINDOW TOP 5 EUROPEAN LEAGUES 1. Review Top 5 leagues 2. La Liga BBVA 27
  28. 28. INVESTMENT IN PLAYER SIGNINGS LA LIGA Mio€ -0,3% 31,7 12,3 8,3 2009/10 12,0 2012/13 2013/14 6,5 2010/11 2011/12 28
  29. 29. LA LIGA PLAYER SIGNINGS INVESTMENT TRACK RECORD Mio€ 65 60 54 37 36 32 30 24 21 12 7 99/00 00/01 01/02 02/03 03/0 12 8 04/05 05/06 06/07 07/08 08/09 09/10 12 12/13 13/14 7 10/11 11/12 La Liga teams invested 12mio€ in new players in January, in line with previous season. The amount is one of the lowest of last 15 seasons and keeps Spanish league at the bottom in Europe 29
  30. 30. WINTER VS SUMMER TRANSFER WINDOWS- LA LIGA Mio€ 470 Summer 388 360 270 Winter 262 128 54 8 2008-09 2009-10 32 2010-11 7 2011-12 12 12 2012-13 2013-14 The main portion of investment of the season was conducted in the summer. As a result, investment in January represented only 3% of the summer expenditure at La Liga 30
  31. 31. COMBINED SIGNINGS INVESTMENT SUMMER + WINTER – LA LIGA Mio€ 478 400 367 324 294 140 2008/09 2009/10 2010/11 2011/12 2012/13 2013/14 Driven by the signings of Bale (Real Madrid) and Neymar (FC Barcelona), combined investment (summer+winter) in La Liga grew again and was the second highest of the last 6 years (400mio€). Real and FC Barcelona account for 60% of total investment in Spain 31
  32. 32. LA LIGA INVESTMENT IN SIGNINGS BY TEAM Mio€ 2009/10 11,3 11,5 2010/11 2011/12 2012/13 8,0 2013/14 6,5 5,5 5,1 3,5 3,5 3,5 3,0 2,6 1,3 1,5 1,5 1,3 0,6 3,4 2,5 1,2 0,3 0,3 Only 5 out of 20 La Liga teams signed players this winter paying a transfer fee. The other 15 teams have not paid any transfer fees 32
  33. 33. ACCUMULATED 5 YEAR SPENDING OF TEAMS- LIGA BBVA Mio€ 24,3 13,5 12,8 6,4 3,5 At. Madrid Sevilla Málaga Valencia 3,5 R. Sociedad R. Madrid 3,4 3,0 2,6 2,5 Betis FC Barcelona Granada Espanyol Atletico Madrid gets confirmed as the driving force of winter transfer window at La Liga, with a total investment of 24mio€ in 5 years. Real Madrid and FC Barcelona rarely make any investments in January *Summer window not included 33
  34. 34. TOP 10 SIGNINGS LA LIGA WINTER 2014 Mio€ 3,5 3,5 1,6 1,5 1,0 0,6 0,3 S.Canales V.Araújo Vezo Diego P.Pérez Rodrigues Canales (Real Sociedad; 3,5mio€) and Araujo (Valencia; 3,5mio€) were the most expensive signings at la Liga transfer window 34 Rescaldini
  35. 35. TOP 10 MOST EXPENSIVE WINTER SIGNINGS – LIGA BBVA Mio€ 27,0 21,3 21,0 20,5 20,0 18,0 12,0 9,0 Huntelaar Aimar Geovanni Gago Diarra Baneha Higuaín 9,0 8,7 Zé Roberto R.Oliveira M.Fernández Top 10 most ranking of most expensive winter signings ever remains unchanged for second year in a row 35
  36. 36. PLAYERS SALES VALUE LA LIGA Mio€ 28,0 20,7 20,0 20,7 10,6 2009/10 2010/11 2011/12 2012/13 2013/14 36
  37. 37. NET INVESTMENT LA LIGA Mio€ 2010/11 4 2012/13 1 2013/14 -8 -12 -14 2009/10 2011/12 La Liga sides collected 10,6mio€ from player sales in January, offsetting most of the expenditure and resulting in just 1mio€ of net investment 37
  38. 38. PLAYER SALES VALUE BY TEAM- LA LIGA Mio€ 12,5 12,3 2009/10 2010/11 2011/12 9,5 2012/13 8,0 2013/14 6,0 4,5 4,3 4,0 3,5 3,4 3,5 2,5 0,8 3,5 3,0 3,0 2,4 1,2 0,1 0,3 0,5 0,4 0,9 0,5 0,9 FC Barcelona toped the list of revenues from players transfers after selling youngster Toni Sanabria to Sassuolo for 4,5mio€. Valencia (3,5mio€) and Villarreal (2,5) were the only other sides that collected money from player sales 38
  39. 39. ACCUMULATED 5 YEAR PLAYER SALES- LIGA BBVA Mio€ 19,5 16,6 14,3 13,7 12,6 8,5 4,3 4,3 1,8 Sevilla Villareal At. Madrid Espanyol Málaga FC Barcelona Osasuna Valencia *Summer window not included 39 1,2 Almeria Granada
  40. 40. NUMBER OF SIGN-UPS LA LIGA Nº of players 44 38 Loans 30 25 Signings 18 24 20 14 14 4 Signings 0€ 15 9 Signings 0€ 13 Signings 0€ 20 6 2009/10 16 7 Signings 0€ 19 9 2010/11 2011/12 2012/13 2013/14 A total of 38 players were signed by La Liga sides in January, down from 44 last season. Loans and free transfers are still very popular and represented almost half of the moves 40
  41. 41. NUMBER OF PLAYER EXITS- LA LIGA Nº of players 50 45 Loans 41 Signings 39 34 15 25 24 32 23 25 19 17 16 2009/10 2010/11 2011/12 13 2012/13 2013/14 41
  42. 42. NET SIGN-UPS VS EXITS- LA LIGA Nº of players 2009/10 2010/11 2011/12 2012/13 2013/14 Loans 7 Signings -1 -8 -13 -6 -10 -6 -1 -11 -14 -7 -7 -14 -15 Just like it happened at the other top European leagues, La Liga teams took advantage of winter transfer window to reduce the number of players in their squads 42
  43. 43. SIGN-UPS BY TEAM- LA LIGA Nº of players 2011/12 6 2012/13 2013/14 5 4 44 44 3 2 333 3 3 2 1 2 1 3 2 3 2 3 2 22 2 1 2 1 22 1 1 1 1 Valencia was the most active La Liga team in January, bringing 5 new players and releasing 6. Real Madrid, FC Barcelona, Sevilla, Espanyol and Ath Bilbao did not sign any new players 43
  44. 44. PLAYER EXITS BY TEAM- LA LIGA Nº of players 2011/12 8 2012/13 7 2013/14 6 5 5 4 33 4 3 3 3 2 1 4 4 33 4 33 33 3 3 2 3 33 2 2 1 2 1 1 1 2 1 2 11 1 1 1 Sevilla was the team that most reduced players in squad, by releasing 7 players and not bringing anyone. Neither Real Madrid nor FC Barcelona released any first squad players 44
  45. 45. NET SIGN-UPS VS EXITS BY TEAM- LA LIGA Nº of players 2 2 1 1 1 0 0 0 0 0 0 0 -1 -1 -1 -1 -1 -2 -7 45
  46. 46. SOCCEREX TRANSFER REVIEW 2014- WINTER WINDOW 1. Technical sheet 2. Winter 2014 transfer window: Premier League vs other top European leagues 3. La Liga on going season review 4. European football table 2013/14 5. Case study: Impact of UEFA’s Financial Fair Play 6. Conclusions 7. Annexes 46
  47. 47. PARTICIPATION OF PLAYERS SIGNED IN SUMMER- LA LIGA %Players* 47% 44% 39% 42% 2011/12 2012/13 2013/14 32% 2009/10 2010/11 Participation of players signed last summer has grown 3% to 42%. New players having participated in more than half of total minutes has never reached 50% * % players signed or on loan in summer 2013-14 that played more than 50% of minutes until match day 19 47
  48. 48. RANKING USAGE OF NEW PLAYERS 2013/14 %Players* 1/1 100% 4/5 4/5 4/6 6/10 80% 80% 67% 4/7 8/14 60% 57% 57% 5/12 2/5 2/5 2/5 5/13 3/8 42% 40% 40% 40% 38% 38% 3/9 4/13 3/10 33% 31% 30% 3/12 2/9 25% 22% 1/6 17% 0/2 0% FC Barcelona (Neymar), Celta, Osasuna and Getafe are the teams that have taken best advantage of summer player signings. On the other extreme, Betis, Espanyol, Atlético and Real Sociedad * % players signed or on loan in summer 2013-14 that played more than 50% of minutes until match day 19 48
  49. 49. PARTICIPATION OF TOP 10 EUROPEAN SIGNINGS 2013/14 %Minutes 87% 79% 76% 72% 72% 72% 65% 46% 44% 34% Fernandinho Higuaín Özil Cavani Falcao James Neymar Bale Götze 33% Willian Illarramendi Fernandinho has become the most profitable player from top 10 most expensive of last summer. Higuaín and Özil also among most profitable. On the opposite side, Willian and Illarramendi. Bale, the most expensive player ever, has participated in only 46% of the minutes Only top 10 most expensive players. Minutes played until match day 19 49
  50. 50. PARTICIPATION OF TOP 10 LA LIGA SIGNINGS 2013-14 %Minutes 70% 65% 64% 52% 52% 47% 46% 34% 16% 7% 0% Isco Neymar Bacca Pabón Gameiro Beñat Bale Illarramendi Alderweireld Baptistao Guilavogui Despite not being yet among undisputable first elven in their team, Isco and Neymar played 70% and 65% of minutes respectively. Atlético signings virtually not used Only top 10 most expensive players. Minutes played until match day 19 50
  51. 51. PARTICIPATION SIGNINGS SUMMER 2014 Player Matches played Minutes played % of minutes Matches 1st 11 Goals Cost (mio€) Bale 12 786 46% 9 8 101 Illarramendi 13 578 34% 6 0 39 Isco 16 1201 70% 15 6 30 Carvajal 16 1076 63% 12 0 6,5 Casemiro 4 100 6% 0 0 6 Neymar Club 16 1107 65% 12 6 57 * minutes played until match day 19 of La Liga 2013/14 51
  52. 52. RANKING FIELD PLAYERS WITH HIGHEST PARTICIPATION % minutes played* 100% Musacchio 100% Gaspar 100% A.Trujillo 99% Peña 98% Rueda 95% 95% 95% 94% 94% Juanfran Gámez Juanfran Antunes Trashorras Musacchio, Gaspar and Trujillo (Almería) are the only La Liga players that played 100% of the minutes. Respective injuries provoked that for the first time neither Cristiano Ronaldo nor Messi are among the most used players of La Liga * % minutes played until match day 19 of La Liga 2013/14 52
  53. 53. RANKING TEAMS WITH HIGHEST NUMBER OF FIX PLAYERS* Nº. of key players* 9 8 8 8 8 7 7 7 7 7 6 6 6 6 6 6 5 3 Betis Sevilla Getafe FC Barcelona Almeria Málaga Levante Villarreal Granada Valladolid Rayo R.Sociedad Osasuna R.Madrid Elche Espanyol Celta At.Bilbao At.Madrid 3 Valencia 4 Atlético de Madrid is the team with most stable line-up: 9 of its players have participated in more than 70% of the minutes (on the other side Valencia and Betis with just 4). Real Madrid and FC Barcelona have 7 and 6 key players respectively (same as last season) * Fix players: have played more than 70% of minutes until match day 19 of La Liga 2013/14 53
  54. 54. NUMBER OF PLAYERS* FIELDED BY TEAM Nº. of players* 27 26 26 25 25 24 24 23 23 23 23 23 23 22 22 22 22 21 21 Betis from Sevilla is for 3rd consecutive year the team that has fielded most different players so far (27). On the other side, Celta fielded 20 different players only * Players that participated with at least 1 minute until match day 19 of La Liga 2013/14 54 Celta Valladolid At.Madrid R.Madrid Málaga Villarreal Almeria Getafe Granada At.Bilbao Osasuna Espanyol FC Barcelona Valencia R.Sociedad Levante Elche Sevilla Rayo Betis 20
  55. 55. PARTICIPATION OF HOME GROWN PLAYERS BY TEAM Nº. of players* 18 17 16 10 9 9 8 8 6 5 5 5 5 4 4 4 3 3 2 Athletic de Bilbao (18) is again ahead in terms of usage of home grown players. Real Sociedad (17) and FC Barcelona a (16) complete top 3 positions for the third year in a row. On the other side, Granada and Getafe have only used 2 and 1 respectively * Home grown players that participated with at least 1 minute unitl match day 19 of La Liga 2013/14 55 1
  56. 56. PARTICIPATION OF HOME GROWN PLAYERS EUROPE Nº. of players* 16 8 8 8 6 5 5 5 4 3 3 3 2 2 2 FC Barcelona is again well ahead other European teams in terms of home grown players utilization (among those in the top 3 positions of their leagues). Real Madrid reaches top 3 with 8 home grown players used (7 at 12/13 and 4 at 11/12) * Home grown players that participated with at least 1 minute unitl match day 19 of La Liga 2013/14 Calculation among top 3 table positions at each of top 5 leagues 56
  57. 57. SOCCEREX TRANSFER REVIEW 2014- WINTER WINDOW 1. Technical sheet 2. Winter 2014 transfer window: Premier League vs other top European leagues 3. La Liga on going season review 4. European football table 2013/14 5. Case study: Impact of UEFA’s Financial Fair Play 6. Conclusions 7. Annexes 57
  58. 58. SOCCEREX TRANSFER REVIEW 2014- WINTER WINDOW 1. Top 5 European leagues combined 2. Top scorers and assists 58
  59. 59. POINTS ACHIEVED: TOP 10 EUROPE % Points achieved Total Pt Played W D L Gf Ga % of Points 1 B.Munich 47 17 15 2 0 44 9 92,16 2 Juventus 52 19 17 1 1 46 12 91,23 3 FC Barcelona 50 19 16 2 1 53 12 87,72 4 At.Madrid 50 19 16 2 1 47 11 87,72 5 R.Madrid 47 19 15 2 2 53 21 82,46 6 PSG 44 19 13 5 1 44 13 77,19 7 AS Roma 44 19 13 5 1 39 10 77,19 8 Arsenal 42 19 13 3 3 37 18 73,68 9 SSC Napoli 42 19 13 3 3 41 20 73,68 10 B.Leverkusen 37 17 12 1 4 32 16 72,55 Table after completion of 1st half of each domestic league 59
  60. 60. RANKING % POINTS ACHIEVED LAST 5 YEARS 2009/10 2010/11 2011/12 2012/13 2013/14 86,70 91,23 85,96 96,49 92,16 78,30 84,31 78,95 82,35 91,23 77,80 84,21 78,95 80,70 87,72 75,00 72,55 77,19 77,19 87,72 Table after completion of 1st half of each domestic league 60
  61. 61. AVERAGE % OF POINTS TOP 3 POSITION TABLE % of points 85,97% 80,70% 76,47% 73,10% 71,93% Premier League is the most competitive league so far during season 2013/14 (top 3 teams have collected 71,9% of the points in average). On the opposite side, La Liga top 3 teams have collected 86% of the points 61 Table after completion of 1st half of each domestic league 61
  62. 62. POINTS ACHIEVED: WORST 10 % Points achieved Total Pt Played W D L Gf Ga % of Points 89 West Ham 15 19 3 6 10 18 28 26,32 90 Valenciennes 14 19 3 5 11 17 28 24,56 91 Sunderland 14 19 3 5 11 15 32 24,56 92 AS Livorno 13 19 3 4 12 16 33 22,81 93 Catania 13 19 3 4 12 13 34 22,81 94 FC Nürnberg 11 17 0 11 6 17 33 21,57 95 Eintracht Brau. 11 17 3 2 12 10 32 21,57 96 FC Sochaux 11 19 2 5 12 15 39 19,30 97 R.Betis 11 19 2 5 12 16 38 19,30 98 AC Ajaccio 9 19 1 6 12 13 34 15,79 Table after completion of 1st half of each domestic league 62
  63. 63. POINTS ACHIEVED AT HOME: TOP 10 % Points achieved Total Pt Played W D L Gf Ga % of Points 1 FC Barcelona 27 9 9 0 0 31 6 100,00 2 Man.City 30 10 10 0 0 38 6 100,00 3 B.Munich 27 9 9 0 0 23 5 100,00 4 Juventus 27 9 9 0 0 26 4 100,00 5 At.Madrid 28 10 9 1 0 33 6 93,33 6 Chelsea 28 10 9 1 0 22 8 93,33 7 Borussia Mon. 25 9 8 1 0 25 7 92,59 8 R.Madrid 24 9 8 0 1 30 8 88,89 9 Lille 24 9 8 0 1 14 3 88,89 24 9 8 0 1 25 6 88,89 10 Liverpool Table after completion of 1st half of each domestic league 63
  64. 64. POINTS ACHIEVED AWAY: TOP 10 % Points achieved Total Pt Played W D L Gf Ga % of Points 1 B.Munich 20 8 6 2 0 21 4 83,33 2 Juventus 25 10 8 1 1 20 8 83,33 3 At.Madrid 22 9 7 1 1 14 5 81,48 4 R.Madrid 23 10 7 2 1 23 13 76,67 5 FC Barcelona 23 10 7 2 1 22 6 76,67 6 PSG 20 9 6 2 1 16 8 74,07 7 Arsenal 22 10 7 1 2 21 12 73,33 8 Tottenham 19 9 6 1 2 11 11 70,37 9 SSC Napoli 19 9 6 1 2 18 12 70,37 10 Man.United 20 10 6 2 2 21 14 66,67 Table after completion of 1st half of each domestic league 64
  65. 65. AVERAGE GOALS SCORED: TOP 10 Average goals favor Total Pt Played W D L Gf Ga Avge Gf 1 Man.City 41 19 13 2 4 54 21 2,84 2 FC Barcelona 50 19 16 2 1 53 12 2,79 3 R.Madrid 47 19 15 2 2 53 21 2,79 4 B.Munich 47 17 15 2 0 44 9 2,59 5 At.Madrid 50 19 16 2 1 47 11 2,47 6 Juventus 52 19 17 1 1 46 12 2,42 7 PSG 44 19 13 5 1 44 13 2,32 8 Liverpool 36 19 11 3 5 44 23 2,32 9 B.Dormund 32 17 10 2 5 38 20 2,24 10 SSC Napoli 42 19 13 3 3 41 20 2,16 Table after completion of 1st half of each domestic league 65
  66. 66. AVERAGE GOALS SCORED: WORST 10 Average goals favor Total Pt Played W D L Gf Ga Avge Gf 89 R.Betis 11 19 2 5 12 16 38 0,84 90 AS Livorno 13 19 3 4 12 16 33 0,84 91 FC Sochaux 11 19 2 5 12 15 39 0,79 92 Sunderland 14 19 3 5 11 15 32 0,79 93 Cardiff City 18 19 4 6 9 15 30 0,79 94 Chievo Verona 17 19 4 5 10 14 24 0,74 95 AC Ajaccio 9 19 1 6 12 13 34 0,68 96 Catania 13 19 3 4 12 13 34 0,68 97 Crystal Palace 16 19 5 1 13 12 28 0,63 98 Eintracht Brau. 11 17 3 2 12 10 32 0,59 Table after completion of 1st half of each domestic league 66
  67. 67. AVERAGE GOALS SCORED AT HOME: TOP 10 Average goals favor Total Pt Played W D L Gf Ga Avge Gf 1 Man.City 30 10 10 0 0 38 6 3,80 2 FC Barcelona 27 9 9 0 0 31 6 3,44 3 R.Madrid 24 9 8 0 1 30 8 3,33 4 At.Madrid 28 10 9 1 0 33 6 3,30 5 Juventus 27 9 9 0 0 26 4 2,89 6 PSG 24 10 7 3 0 28 5 2,80 7 Liverpool 24 9 8 0 1 25 6 2,78 8 Borussia Mon. 25 9 8 1 0 25 7 2,78 9 R.Sociedad 20 9 6 2 1 23 7 2,56 10 B.Leverkusen 22 9 7 1 1 23 10 2,56 Table after completion of 1st half of each domestic league 67
  68. 68. AVERAGE GOALS SCORED AWAY: TOP 10 Average goals favor Total Pt Played W D L Gf Ga Avge Gf 1 B.Munich 20 8 6 2 0 21 4 2,63 2 Inter 13 9 3 4 2 21 11 2,33 3 R.Madrid 23 10 7 2 1 23 13 2,30 4 Hamburgo SV 9 9 2 3 4 20 21 2,22 5 FC Barcelona 23 10 7 2 1 22 6 2,20 6 Man.United 20 10 6 2 2 21 14 2,10 7 Arsenal 22 10 7 1 2 21 12 2,10 8 Hoffenheim 10 8 3 1 4 16 16 2,00 9 B.Dormund 14 8 4 2 2 16 10 2,00 10 SSC Napoli 19 9 6 1 2 18 12 2,00 Table after completion of 1st half of each domestic league 68
  69. 69. AVERAGE GOALS CONCEDED: TOP 10 Average goals against Total Pt Played W D L Gf Ga Avge Ga 1 Lille 40 19 12 4 3 22 8 0,42 2 B.Munich 47 17 15 2 0 44 9 0,53 3 AS Roma 44 19 13 5 1 39 10 0,53 4 At.Madrid 50 19 16 2 1 47 11 0,58 5 FC Barcelona 50 19 16 2 1 53 12 0,63 6 Juventus 52 19 17 1 1 46 12 0,63 7 PSG 44 19 13 5 1 44 13 0,68 8 AS Mónaco 41 19 12 5 2 31 13 0,68 9 FC Nantes 29 19 9 2 8 23 17 0,89 37 17 12 1 4 32 16 0,94 10 B.Leverkusen Table after completion of 1st half of each domestic league 69
  70. 70. AVERAGE GOALS CONCEDED: WORST 10 Average goals against Total Pt Played W D L Gf Ga Avge Ga 89 FC Nürnberg 11 17 0 11 6 17 33 1,94 90 R.Betis 11 19 2 5 12 16 38 2,00 91 UD Almería 19 19 5 4 10 21 38 2,00 92 FC Sochaux 11 19 2 5 12 15 39 2,05 93 Fulham 16 19 5 1 13 19 41 2,16 94 Sassuolo 17 19 4 5 10 21 41 2,16 95 W.Bremen 19 17 5 4 8 22 37 2,18 96 Hamburgo SV 16 17 4 4 9 33 38 2,24 97 Hoffenheim 18 17 4 6 7 36 38 2,24 98 R.Vallecano 16 19 5 1 13 19 45 2,37 Table after completion of 1st half of each domestic league 70
  71. 71. GOAL DIFFERENCE: TOP 10 Goal Difference Total Pt Played W D L Gf Ga Goal diff 1 FC Barcelona 50 19 16 2 1 53 12 41 2 At.Madrid 50 19 16 2 1 47 11 36 3 B.Munich 47 17 15 2 0 44 9 35 4 Juventus 52 19 17 1 1 46 12 34 5 Man.City 41 19 13 2 4 54 21 33 6 R.Madrid 47 19 15 2 2 53 21 32 7 PSG 44 19 13 5 1 44 13 31 8 AS Roma 44 19 13 5 1 39 10 29 9 SSC Napoli 42 19 13 3 3 41 20 21 36 19 11 3 5 44 23 21 10 Liverpool Table after completion of 1st half of each domestic league 71
  72. 72. GOAL PROFITABILITY: TOP 10 Goal profitability Total Pt Played W D L Gf Ga Goal prof 1 Lille 40 19 12 4 3 22 8 1,82 2 Tottenham 34 19 10 4 5 22 24 1,55 3 Crystal Palace 16 19 5 1 13 12 28 1,33 4 AS Mónaco 41 19 12 5 2 31 13 1,32 5 UD Levante 23 19 6 5 8 18 27 1,28 6 Nizza 23 19 7 2 10 18 25 1,28 7 Guingamp 24 19 6 6 7 19 19 1,26 8 Stade Reims 29 19 7 8 4 23 21 1,26 9 FC Nantes 29 19 9 2 8 23 17 1,26 25 19 6 7 6 20 24 1,25 10 Toulouse Table after completion of 1st half of each domestic league 72
  73. 73. AVERAGE GOALS PER GAME BY LEAGUE Goals / game 2009/10 3,14 2,77 2010/11 2011/12 2012/13 2013/14 3,20 2,86 2,90 2,64 2,78 2,85 2,91 2,61 2,74 2,76 2,57 2,35 2,86 2,70 2,83 2,82 2,68 2,49 2,43 Average after completion of 1st half of each league 73 2,55 2,58 2,32 2,41
  74. 74. SPORTING RESULTS TREND EUROPEAN TEAMS WITH HIGHEST EXPENDITURE IN SUMMER 2013/14 Team Summer Investment 2012/13 2013/14 (Mio€) League position % points League position % points Real Madrid 183 3 64,91 3 82,46 AS Monaco 166 2 63,15 2 71,93 Tottenham 122 4 57,89 7 59,65 PSG 111 1 66,67 1 77,19 Man.City 107 2 68,42 2 71,93 Napoli 87 3 68,42 3 73,68 Chelsea 78 3 63,16 3 70,18 D.Moscú 67 11 40,00 5 57,77 S.Donetsk 67 1 100 3 74,35 AS Roma 66 6 58,14 2 77,19 Table after completion of 1st half of each domestic league 74
  75. 75. SPORTING RESULTS TREND LA LIGA TEAMS WITH HIGHEST EXPENDITURE IN SUMMER 2013/14 Team Summer Investment 2011/12 2012/13 (Mio€) League position % points League position % points Real Madrid 183 3 64,91 3 82,46 FC Barcelona 57 1 96,49 1 87,72 Sevilla FC 34 13 38,60 7 52,63 At.Madrid 33 2 77,19 2 87,72 Villarreal CF 16 7 50,79 5 59,65 At.Bilbao 15 14 36,84 4 63,16 Valencia CF 14 8 52,63 8 40,35 Granada CF 6 17 29,82 10 40,35 Celta Vigo 5 16 31,58 15 33,33 Real Betis 5 4 59,65 20 19,30 Performance during 1st half of La Liga 75
  76. 76. SOCCEREX TRANSFER REVIEW 2014- WINTER WINDOW 1. Top 5 European leagues combined 2. Top scorers and assists 76
  77. 77. TOP SCORERS TOP 5 EUROPEAN LEAGUES 2013/14 C.Ronaldo Diego Costa Griezman Uche Pedro A.Sánchez Javi Guerra Bacca Benzema Messi Gio Jonas Villa Vela Rakitic 20 19 12 11 11 11 11 9 9 8 8 8 8 8 8 Luis Suárez Kun Agüero Rémy Sturridge Rooney Lukaku Yaya Touré Negredo Jay Rodríguez Ramsey Giroud Hazard 19 13 10 9 9 9 9 8 8 8 8 8 Rossi Berardi Tévez Palacio Eder Immobile Higuaín Toni Cerci Vidal Callejón Gilardino 14 11 11 10 9 9 9 9 9 8 8 8 Lewandowski A.Ramos Mandzukic Ibisevic Aubameyang Lasogga Kießling Raffael Reus Okazaki Müller Firmino Kruse 11 11 10 10 9 9 9 9 8 8 8 8 8 Ibrahimovic Cavani Aboubakar Falcao Lacazette Rivière Gignac Djordjevic Gomis Diabaté Oliveira Hamouma Cvitanich Goals scored during 1st half of each domestic league 77 15 12 11 9 9 8 8 8 7 7 7 7 7
  78. 78. TOP 10 PLAYERS BY GOAL EFFICACY Minutes x goal 79,2 83,9 85,8 85,8 Uche Kun Agüero 92,7 95,5 Pedro Berardi 99,4 99,9 100,6 Rossi A.Sánchez Messi 66,2 Luis Suárez C.Ronaldo Diego Costa Goals scored during 1st half of each domestic league 78
  79. 79. TOP 3 GOAL EFFICACY OF LAST 5 SEASONS Minutes x goal 88,7 92,5 81,6 82,5 80,2 72,6 71,2 63,1 Higuaín Messi 2009/10 Forlán Messi M.Gómez C.Ronaldo 2010/11 78,9 79,7 79,1 79,2 83,9 66,2 59,0 Higuaín C.Ronaldo Messi Messi Ibrahimovic Falcao L.Suárez C.Ronaldo D.Costa 2011/12 2012/13 2013/14 Goals scored during 1st half of each domestic league 79
  80. 80. TOP ASSISTS TOP 5 EUROPEAN LEAGUES 2013/14 Cesc Koke Neymar Bale Rakitic Cani Susaeta Vela Gio Benzema Bacca Ebert Gabi 10 9 8 7 7 6 6 6 6 5 5 5 5 Rooney Özil Gerrard Jesús Navas Ramsey Brunt Giroud Silva Lallana Lambert Mirallas Luis Suárez Zabaleta 8 7 6 6 6 5 5 5 5 5 5 5 5 R.Álvarez Cerci Totti Borja Valero Cigarini Higuaín Rómulo Strootman Toni Robinho Palacio Tévez 7 7 7 7 6 6 6 6 5 5 5 5 J.Rodríguez Ibrahimovic Bedimo Gourcuff Lucas Aurier Ayité Balmont Grenier Moutinho Hamouma Ribéry G.Castro Firmino Maxim Mülller Beister Hermann Reus Sam Schmid 7 7 6 6 6 5 5 4 4 4 Van der Vaart 4 Goals scored during 1st half of each domestic league 80 7 6 5 4 4 4 4 4 4 4 4
  81. 81. SOCCEREX TRANSFER REVIEW 2014- WINTER WINDOW 1. Technical sheet 2. Winter 2014 transfer window: Premier League vs other top European leagues 3. La Liga on going season review 4. European football table 2013/14 5. Case study: Impact of UEFA’s Financial Fair Play 6. Conclusions 7. Annexes 81
  82. 82. COMBINED REVENUES TOP 11 ELITE TEAMS Mio€ 3.864 3.273 2.859 2.890 2009/10 2010/11 2011/12 2012/13 2013/14 Combined revenues of top European clubs continue to grow and hit yet another record high at season 2012/13 in the verge of 4bio€, fuelling players signing capacity Source: Deloitte Football Money League. PSG not included. Income from player sales not included 82
  83. 83. INVESTMENT IN NEW PLAYERS TOP 11 ELITE TEAMS Mio€ 919 830 702 2009/10 2010/11 749 791 2011/12 2012/13 2013/14 Top 11 European clubs spent almost 1bio€ in player transfers (3rd consecutive year growing), the highest amount ever, showing not sign of limitation from UEFA’s Financial Fair Play regulation Total summer + winter season 2013/14 83
  84. 84. PLAYER SALES AND NET INVESTMENT TOP 11 ELITE TEAMS 502 291 PLAYER SALES 363 350 285 Mio€ 556 328 411 464 441 2011/12 2012/13 NET INVESTMENT 2009/10 2010/11 2013/14 Top European teams did not need to significantly increase income from player sales, and when selling players they normally reinvested the income in bringing new ones Total summer + winter season 2013/14 84
  85. 85. TOP 11 ELITE TEAMS WEIGHT ON TOTAL EUROPE INVESTMENT % 42,2% 41,2% 39,2% 37,6% 2009/10 2010/11 2011/12 37,1% 2012/13 2013/14 The purchasing power continues concentrated in few teams despite Financial Fair Play having come into force Total summer + winter 85
  86. 86. SOCCEREX TRANSFER REVIEW 2014- WINTER WINDOW 1. Technical sheet 2. Winter 2014 transfer window: Premier League vs other top European leagues 3. La Liga on going season review 4. European football table 2013/14 5. Case study: Impact of UEFA’s Financial Fair Play 6. Conclusions 7. Annexes 86
  87. 87. CONCLUSIONS STR 2014- WINTER (1 OF 4)  At the second season of the coming into force of UEFA’s Financial Fair Play we can not conclude yet it has helped to reduce the gap between richest and poorest clubs  European teams have invested a total of 290mio€ in player transfers at winter window, down 4,3% vs previous season. Investment has now been stable for 3 consecutive years. Winter transfer window continues to be a complement to investment taking place in the summer. This January it represented only 13,5% of amount spent in summer 2012  Combined investment of summer (the main driver) and winter in top 5 European leagues was in excess of 2,4bio€, up 32% vs last season and record high ever.  English Premier League lead once again investment in Europe -52% of the total, the highest ever- followed by French League 1. Spending at Italian Serie A dropped 54% while La Liga continues at the bottom for one more year  Investment by Premier League sides was the highest ever and approaches 1bio€, as a result of yet another increase in TV revenues. For second year in a row, Spanish La Liga is the fourth European league in terms of total investment (summer plus winter) in signings 87
  88. 88. CONCLUSIONS STR 2014- WINTER (2 OF 4)  Premier League has the smallest concentration as top 2 teams (Chelsea & Tottenham) account for 28,7% of total and top 4 for 49,8% (+ManCity and ManU). On the opposite side, Ligue 1 (PSG and Monaco make 73,2%) and La Liga (Real Madrid and FCB 61,2%) are the most polarized tournaments  Total number of sign-ups in Europe was down 14% to 257. For the 5th season in a row, Italian Serie A registered the highest number of signings (95). Loans and free transfers continue to represent a significant portion of the transactions. For the 5th consecutive season, all leagues have experimented a net decrease in the number of players, as teams are reducing players payroll. Premier League had the highest net decrease, which has been growing for 4 consecutive years  Sale of Mata to ManU helped Chelsea top again a spending table after signing Matic, Zouma & Salah, closely followed by ManU. No Spanish nor German teams in the top 10  7 top European teams (AC Milan, Arsenal, Real Madrid, Juventus, ManCity, Bayern and FC Barcelona) did not spent any cash on transfer fees. For ManCity, Bayern and FC Barcelona it was for the 3rd consecutive winter transfer window. Chelsea is the main protagonist of winter window, topping both spending and sales tables. Another Premier League side –Newcastle- and Benfica follow after selling Cabaye and Matic.  Besides Chelsea, the only top club with sales activity was FC Barcelona (Sanabria to Italian side Sassuolo). 88
  89. 89. CONCLUSIONS STR 2014- WINTER (3 OF 4)  New signings table was dominated by Serie A sides. Fulham, Cardiff City and Valencia, the only non Italian sides in the top 10 wit 7, 6 and 5 new players respectively. On top of Italian sides, Chelsea (13), ManU (12) and Crystal Palace (12) were among the sides releasing the highest number of players in Europa  Juan Mata signing by ManU for 45mio€ was the most expensive of the winter, followed by Matic and Cabaye (both 25 mi€). 5 of 10 most expensive moves had Chelsea involved, either selling or buying . Mata, Matic and Cabaye join historical top 10 of most expensive transfers in a winter window, which is still topped by Fernando Torres move to Chelsea for 58,5mio€. 8 out of 10 most expensive winter signings ever, conducted by Premier League sides  Real Madrid was the side with highest combined investment (summer + winter) of season 2013/14 with 182mio€, even if not spending in winter, followed by Monaco (178), PSG (136), Chelsea (131) and Tottenham (122). ManCity, Napoli, AS Roma, Dinamo Moscow and Shaktar complete top 10. 89
  90. 90. CONCLUSIONS STR 2014- WINTER (3 OF 4)  La Liga teams invested 12mio€ in new players in January, in line with previous season. The amount is one of the lowest of last 15 seasons and keeps Spanish league at the bottom in Europe. The main portion of investment of the season was conducted in the summer. As a result, investment in January represented only 3% of the summer expenditure at La Liga  Driven by the signings of Bale (Real Madrid) and Neymar (FC Barcelona), combined investment (summer+winter) in La Liga grew again and was the second highest of the last 6 years (400mio€, of which 60% by Real and Barça). Even with the impact of winter investment growth, season 2012/13 will have seen a 62% decline (to 140mio€) in La Liga new players total expenditure, the lowest among top European leagues and of the last 5 years  Only 5 out of 20 La Liga teams signed players this winter paying a transfer fee. The other 15 teams have not paid any transfer fees for 3 years in a row  Atletico Madrid gets confirmed as the driving force of winter transfer window at La Liga, with a total investment of 24mio€ in 5 years. Real Madrid and FC Barcelona rarely make any investments in January 90
  91. 91. CONCLUSIONS STR 2014- WINTER (4 OF 4)  Canales (Real Sociedad; 3,5mio€) and Araujo (Valencia; 3,5mio€) were the most expensive signings at la Liga transfer window. Top 10 most ranking of most expensive winter signings ever remains unchanged for second year in a row  La Liga sides collected 10,6mio€ from player sales in January, offsetting most of the expenditure and resulting in just 1mio€ of net investment. FC Barcelona toped the list of revenues from players transfers after selling youngster Toni Sanabria to Sassuolo for 4,5mio€. Valencia (3,5mio€) and Villarreal (2,5) were the only other sides that collected money from player sales  A total of 38 players were signed by La Liga sides in January, down from 44 last season. Loans and free transfers are still very popular and represented almost half of the moves. Just like it happened at the other top European leagues, La Liga teams took advantage of winter transfer window to reduce the number of players in their squads  Valencia was the most active La Liga team in January, bringing 5 new players and releasing 6. Real Madrid, FC Barcelona, Sevilla, Espanyol and Ath Bilbao did not sign any new players. Sevilla was the team that most reduced players in squad, by releasing 7 players and not bringing anyone. Neither Real Madrid nor FC Barcelona released any first squad players 91
  92. 92. SUMMARY: ON GOING SEASON REVIEW  Participation of players signed last summer has grown 3% to 42%. New players having participated in more than half of total minutes has never reached 50%. FC Barcelona (Neymar), Celta, Osasuna and Getafe are the teams that have taken best advantage of summer player signings. On the other extreme, Betis, Espanyol, Atlético and Real Sociedad  Fernandinho has become the most profitable player from top 10 most expensive of last summer. Higüain and Özil also among most profitable. On the opposite side, Willian and Illarramendi. Despite not being yet among undisputable first elven in their team, Isco and Neymar played 70% and 65% of minutes respectively. Atlético signings virtually not used  Musacchio, Gaspar and Trujillo (Almería) are the only La Liga players that played 100% of the minutes. Respective injuries provoked that for the first time neither Cristiano Ronaldo nor Messi are among the most used players of La Liga  Atlético de Madrid is the team with most stable line-up: 9 of its players have participated in more than 70% of the minutes (on the other side Valencia and Betis with just 4). Real Madrid and FC Barcelona have 7 and 6 key players respectively (same as last season) 92
  93. 93. SUMMARY: ON GOING SEASON REVIEW  Betis from Sevilla is for 3rd consecutive year the team that has fielded most different players so far (27). On the other side, Celta fielded 20 different players only. Athletic de Bilbao (20) is well ahead in terms of usage of home grown players. Real Sociedad (16) and FC Barcelona a (15) complete top 3 positions for the third year in a row. On the other side, Granada did not field any home grown player for 2 consecutive seasons  Betis from Sevilla is for 3rd consecutive year the team that has fielded most different players so far (27). On the other side, Celta fielded 20 different players only  Athletic de Bilbao (18) is again ahead in terms of usage of home grown players. Real Sociedad (17) and FC Barcelona a (16) complete top 3 positions for the third year in a row. On the other side, Granada and Getafe have only used 2 and 1 respectively  FC Barcelona is again well ahead other European teams in terms of home grown players utilization (among those in the top 3 positions of their leagues). Real Madrid reaches top 3 with 8 home grown players used (7 at 12/13 and 4 at 11/12) 93
  94. 94. SUMMARY- EUROPEAN FOOTBALL TABLE 2013/14  Guardiola’s Bayern Munich tops European Football Table for the first time, having achieved 92,2% of total points possible (82,4% last year). Juventus achieved the best rate of an Italian team in recent years with 91,2% of the point (vs 77,2% last year). Arsenal is the only Premiership team in top 10 as a result of one of most competitive seasons in England.  Socheaux (Ligue 1), Betis (La Liga) and Ajaccio (Ligue 1) are the worst teams in Europe  FC Barcelona, Manchester City, Bayern Munich and Juventus are the only teams that have won all home games. Bayern Munich and Juventus are also the best teams playing away, with 83,3% points rate during first half of the league  Manchester City is top scoring side in Europe, with an average of 2,84 goals per game, just ahead of Real Madrid and FC Barcelona (2,79). The Citizens home average is even better with 3,80 goals per game, the highest in recent years  Lille has the best defense in Europe, having conceded an average of just 0,42 goals per game, followed by Bayern Munich and AS Roma 94
  95. 95. SUMMARY- EUROPEAN FOOTBALL TABLE 2013/14  FC Barcelona has the highest favorable goal difference in Europe (+41), followed by Atlético (+36) and Bayern Munich (+35)  Lille (1,82 points per goal in average), Tottenham (1,55) and Crystal Palace (1,33) are the teams with best goal profitability in Europe  La Liga BBVA has increased the average goals per game for the 3rd year in a row (2,61 in 2011/12, 2,85 in 2012/13 and 2,91 in 2013/14)  German Bundesliga is the most prolific European league for 4th consecutive season, with record high 3,2 goals per match in average. La Liga maintains second position (2,91) and Premier League has fallen to 4th position for the 1st time (2,68 goals per match, -5% vs previous season)  Investment in new players brought better pitch performance, as 8 of the top 10 spending sides of the summer in Spain have improved their points rate. Real Madrid shows the best improvement while FC Barcelona and Betis fail to capitalise the expenditure in new players last summer getting a lower percentage of points than last year 95
  96. 96. SUMMARY- EUROPEAN FOOTBALL TABLE 2013/14  Cristiano Ronaldo is the best striker in Europe with 20 goals, followed by Diego Costa and Luis Suárez (19 each). The Uruguayan achieved the best goals efficacy in Europe by scoring a goal every 66 minutes, close to record rate by Messi at season 2012/13 (scoring every 59 minutes)  Cesc Fàbregas is the best in Europe in terms of assists, with 10 in total, ahead of Atlético’s Koke (9), Wayne Rooney (8) and Neymar (8) 96
  97. 97. SOCCEREX TRANSFER REVIEW 2014- WINTER WINDOW 1. Technical sheet 2. Winter 2014 transfer window: Premier League vs other top European leagues 3. La Liga on going season review 4. European football table 2013/14 5. Case study: Impact of UEFA’s Financial Fair Play 6. Conclusions 7. Annexes 97
  98. 98. ANNEXES 1. Tables 2. About Prime Time Sport 98
  99. 99. AVERAGE ACQUISITION COST PER PLAYER AND LEAGUE* Mio€ 2,94 1,46 0,89 0,44 0,31 * Incluye tanto jugadores fichados como cedidos 99
  100. 100. LIST OF HOME GROWN PLAYERS BY TEAM Club Home grown players Piqué, Cesc, V.Valdés, Iniesta, Busquets, Xavi, Pedro, Messi, Montoya, Bartra, Alba, Puyol, Tello, S.Roberto, Dos Santos, Adama Diego López, Carvajal, Arbeloa, Nacho, Morata, Jesé, Casillas, Jesús Koke, Gabi, Mario Suárez, Oliver, Manquillo Bernat, Fede Cartabia, Guaita, Paco Alcácer, Míchel Alberto Moreno, Cala, Reyes, Varas, Julian I.Martínez, C.Martínez, Griezman, Bergara, X.Prieto, Pardo, Aguirretxe, M.González, Ansotegi, Zurutuza, Elustondo, Ros, Estrada, Sangalli, Zaldua, Gaztañaga, Zubikarai Laporte, Iraola, Gurpegui, Susaeta, Iraizoz, Muniain, Iturraspe, Aduriz, Beñat, San José, Ibai, Herrerín, Erik Morán, Saborit, Guillermo, Ekiza, Albizua, Etxeita Vadillo, Nono, Caro A. García, Fatau Kiko Casilla, D.López, J.López, R.Rodríguez, Thievy, Capdevila, V.Álvarez, Clerc, Parreño, Tejera 100
  101. 101. LIST OF HOME GROWN PLAYERS BY TEAM Club Home grown players Gaspar, Bruno Soriano, Costa, Trigueros, Iñiguez, Moises, Matías, Juan Carlos Gámez, Portillo, Samuel, Olinga, Juanmi Arroyo Yoel, Hugo Mallo, Oubiña, Álex López, David Costas, Mina, Jonny, Madinda, Vila Torres, Puñal, Oier, Loé, Manuel, Flaño, José Garcia, Echaide, Eneko Charlie, C.Herrera, Álvaro Juanfran, Rubén, Rodas, Camarasa, Angel, Jason Lass, Perea, Embarba, Ramiro Rueda, Baraja, Zubi Trujillo, Azeez, Zongo, Kim 101
  102. 102. POINTS ACHIEVED AT HOME: WORST 10 % Points achieved Total Pt Played W D L Gf Ga % of Points 89 Aston Villa 8 10 2 2 6 7 14 26,67 90 Eintracht Brau. 7 9 2 1 6 5 14 25,93 91 Fulham 7 9 2 1 6 11 17 25,93 92 Sunderland 7 9 2 1 6 10 16 25,93 93 SC Freiburg 6 8 1 3 4 7 15 25,00 94 R.Vallecano 6 9 2 0 7 10 23 22,22 95 Valenciennes 6 9 1 3 5 7 10 22,22 96 FC Nürnberg 5 8 0 5 3 5 14 20,83 97 AC Ajaccio 6 10 1 3 6 9 16 20,00 98 E.Frankfurt 4 8 0 4 4 10 14 16,67 Table after completion of 1st half of each domestic league 102
  103. 103. POINTS ACHIEVED AWAY: WORST 10 % Points achieved Total Pt Played W D L Gf Ga % of Points 89 Stoke City 5 10 1 2 7 8 23 16,67 90 AS Livorno 4 9 1 1 7 5 16 14,81 91 Nizza 4 9 1 1 7 3 15 14,81 92 Atalanta 4 10 1 1 8 7 18 13,33 93 SC Bastia 4 10 0 4 6 8 21 13,33 94 AC Ajaccio 3 9 0 3 6 4 18 11,11 95 R.Betis 2 9 0 2 7 6 24 7,41 96 FC Sochaux 1 10 0 1 9 7 28 3,33 97 Catania 0 10 0 0 10 6 27 0,00 98 Hannover 96 0 8 0 0 8 6 20 0,00 Table after completion of 1st half of each domestic league 103
  104. 104. AVERAGE GOALS SCORED AT HOME: WORST 10 Average goals favor Total Pt Played W D L Gf Ga Avge Gf 89 SC Freiburg 6 8 1 3 4 7 15 0,88 90 FC Nürnberg 5 8 0 5 3 5 14 0,63 91 AC Ajaccio 6 10 1 3 6 9 16 0,90 92 Eintracht Brau. 7 9 2 1 6 5 14 0,56 93 Crystal Palace 10 9 3 1 5 7 13 0,78 94 Aston Villa 8 10 2 2 6 7 14 0,70 95 FC Sochaux 10 9 2 4 3 8 11 0,89 96 Valenciennes 6 9 1 3 5 7 10 0,78 97 Elche FC 9 10 2 3 5 7 11 0,70 98 Catania 13 9 3 4 2 7 7 0,78 Table after completion of 1st half of each domestic league 104
  105. 105. AVERAGE GOALS SCORED AWAY: WORST 10 Average goals favor Total Pt Played W D L Gf Ga Avge Gf 89 Catania 0 10 0 0 10 6 27 0,60 90 AS Livorno 4 9 1 1 7 5 16 0,56 91 Cardiff City 6 9 1 3 5 5 15 0,56 92 Guingamp 7 9 1 4 4 5 10 0,56 93 Crystal Palace 6 10 2 0 8 5 15 0,50 94 Sunderland 7 10 1 4 5 5 16 0,50 95 Chievo Verona 9 10 2 3 5 5 13 0,50 96 AC Ajaccio 3 9 0 3 6 4 18 0,44 97 Cagliari 5 9 0 5 4 4 11 0,44 98 Nizza 4 9 1 1 7 3 15 0,33 Table after completion of 1st half of each domestic league 105
  106. 106. AVERAGE GOALS CONCEDED AT HOME: TOP 10 Average goals against Total Pt Played W D L Gf Ga Avge Ga 1 AS Roma 26 10 8 2 0 24 2 0,20 2 Lille 24 9 8 0 1 14 3 0,33 3 Juventus 27 9 9 0 0 26 4 0,44 4 PSG 24 10 7 3 0 28 5 0,50 5 SC Bastia 20 9 6 2 1 13 5 0,56 6 B.Munich 27 9 9 0 0 23 5 0,56 7 Hull City 18 10 5 3 2 15 6 0,60 8 AS Mónaco 23 10 7 2 1 17 6 0,60 9 At.Madrid 28 10 9 1 0 33 6 0,60 10 Man.City 30 10 10 0 0 38 6 0,60 Table after completion of 1st half of each domestic league 106
  107. 107. AVERAGE GOALS CONCEDED AT HOME: WORST 10 Average goals against Total Pt Played W D L Gf Ga Avge Ga 89 FC Nürnberg 5 8 0 5 3 5 14 1,75 90 E.Frankfurt 4 8 0 4 4 10 14 1,75 91 Sunderland 7 9 2 1 6 10 16 1,78 92 SC Freiburg 6 8 1 3 4 7 15 1,88 93 Fulham 7 9 2 1 6 11 17 1,89 94 Hamburgo SV 7 8 2 1 5 13 17 2,13 95 W.Bremen 11 8 3 2 3 10 18 2,25 96 Sassuolo 10 9 3 1 5 12 21 2,33 97 Hoffenheim 8 9 1 5 3 20 22 2,44 98 R.Vallecano 6 9 2 0 7 10 23 2,56 Table after completion of 1st half of each domestic league 107
  108. 108. AVERAGE GOALS CONCEDED AWAY: TOP 10 Average goals against Total Pt Played W D L Gf Ga Avge Ga 1 B.Munich 20 8 6 2 0 21 4 0,50 2 Lille 16 10 4 4 2 8 5 0,50 3 At.Madrid 22 9 7 1 1 14 5 0,56 4 FC Barcelona 23 10 7 2 1 22 6 0,60 5 B.Leverkusen 15 8 5 0 3 9 6 0,75 6 AS Mónaco 18 9 5 3 1 14 7 0,78 7 Juventus 25 10 8 1 1 20 8 0,80 8 AC Fiorentina 17 10 5 2 3 14 8 0,80 9 O.Marsella 16 10 4 4 2 13 8 0,80 20 9 6 2 1 16 8 0,89 10 PSG Table after completion of 1st half of each domestic league 108
  109. 109. AVERAGE GOALS CONCEDED AWAY: WORST 10 Average goals against Total Pt Played W D L Gf Ga Avge Ga 89 Stoke City 5 10 1 2 7 8 23 2,30 90 Norwich 7 9 2 1 6 6 21 2,33 91 VfB Stuttgart 10 9 3 1 5 16 21 2,33 92 Hamburgo SV 9 9 2 3 4 20 21 2,33 93 Mainz 05 10 8 3 1 4 13 19 2,38 94 Fulham 9 10 3 0 7 8 24 2,40 95 Hannover 96 0 8 0 0 8 6 20 2,50 96 R.Betis 2 9 0 2 7 6 24 2,67 97 Catania 0 10 0 0 10 6 27 2,70 98 FC Sochaux 1 10 0 1 9 7 28 2,80 Table after completion of 1st half of each domestic league 109
  110. 110. GOAL DIFFERENCE: WORST 10 Goal Difference Total Pt Played W D L Gf Ga Goal diff 89 Sunderland 14 19 3 5 11 15 32 -17 90 AS Livorno 13 19 3 4 12 16 33 -17 91 Sassuolo 17 19 4 5 10 21 41 -20 92 AC Ajaccio 9 19 1 6 12 13 34 -21 93 Catania 13 19 3 4 12 13 34 -21 94 Eintracht Brau. 11 17 3 2 12 10 32 -22 95 R.Betis 11 19 2 5 12 16 38 -22 96 Fulham 16 19 5 1 13 19 41 -22 97 FC Sochaux 11 19 2 5 12 15 39 -24 98 R.Vallecano 16 19 5 1 13 19 45 -26 Table after completion of 1st half of each domestic league 110
  111. 111. GOAL DIFFERENCE AT HOME: TOP 10 Goal Difference Total Pt Played W D L Gf Ga Goal diff 1 Man.City 30 10 10 0 0 38 6 32 2 At.Madrid 28 10 9 1 0 33 6 27 3 FC Barcelona 27 9 9 0 0 31 6 25 4 PSG 24 10 7 3 0 28 5 23 5 AS Roma 26 10 8 2 0 24 2 22 6 Juventus 27 9 9 0 0 26 4 22 7 R.Madrid 24 9 8 0 1 30 8 22 8 Liverpool 24 9 8 0 1 25 6 19 9 B.Munich 27 9 9 0 0 23 5 18 25 9 8 1 0 25 7 18 10 Borussia Mon. Table after completion of 1st half of each domestic league 111
  112. 112. GOAL DIFFERENCE AT HOME: WORST 10 Goal Difference Total Pt Played W D L Gf Ga Goal diff 89 Crystal Palace 10 9 3 1 5 7 13 -6 90 AS Livorno 9 10 2 3 5 11 17 -6 91 Aston Villa 8 10 2 2 6 7 14 -7 92 AC Ajaccio 6 10 1 3 6 9 16 -7 93 SC Freiburg 6 8 1 3 4 7 15 -8 94 W.Bremen 11 8 3 2 3 10 18 -8 95 Eintracht Brau. 7 9 2 1 6 5 14 -9 96 FC Nürnberg 5 8 0 5 3 5 14 -9 97 Sassuolo 10 9 3 1 5 12 21 -9 98 R.Vallecano 6 9 2 0 7 10 23 -13 Table after completion of 1st half of each domestic league 112
  113. 113. GOAL DIFFERENCE AWAY: TOP 10 Goal Difference Total Pt Played W D L Gf Ga Goal diff 1 B.Munich 20 8 6 2 0 21 4 17 2 FC Barcelona 23 10 7 2 1 22 6 16 3 Juventus 25 10 8 1 1 20 8 12 4 Inter 13 9 3 4 2 21 11 10 5 R.Madrid 23 10 7 2 1 23 13 10 6 At.Madrid 22 9 7 1 1 14 5 9 7 Arsenal 22 10 7 1 2 21 12 9 8 PSG 20 9 6 2 1 16 8 8 9 AS Mónaco 18 9 5 3 1 14 7 7 18 9 5 3 1 15 8 7 10 AS Roma Table after completion of 1st half of each domestic league 113
  114. 114. GOAL DIFFERENCE AWAY: WORST 10 Goal Difference Total Pt Played W D L Gf Ga Goal diff 89 SC Bastia 4 10 0 4 6 8 21 -13 90 R.Vallecano 10 10 3 1 6 9 22 -13 91 AC Ajaccio 3 9 0 3 6 4 18 -14 92 Hannover 96 0 8 0 0 8 6 20 -14 93 Stoke City 5 10 1 2 7 8 23 -15 94 Norwich City 7 9 2 1 6 6 21 -15 95 Fulham 9 10 3 0 7 8 24 -16 96 R.Betis 2 9 0 2 7 6 24 -18 97 Catania 0 10 0 0 10 6 27 -21 98 FC Sochaux 1 10 0 1 9 7 28 -21 Table after completion of 1st half of each domestic league 114
  115. 115. TABLE LA LIGA Liga BBVA Table Pt Played W D L Gf Ga % of points 1 FC Barcelona 50 19 16 2 1 53 12 87,72 2 At.Madrid 50 19 16 2 1 47 11 87,72 3 R.Madrid 47 19 15 2 2 53 21 82,46 4 At.Bilbao 36 19 11 3 5 32 24 63,16 5 Villarreal CF 34 19 10 4 5 37 21 59,65 6 R.Sociedad 32 19 9 5 5 36 28 56,14 7 Sevilla FC 30 19 8 6 5 36 30 52,63 8 Valencia CF 23 19 7 2 10 26 31 40,35 9 Getafe CF 23 19 7 2 10 20 31 40,35 10 Granada CF 23 19 7 2 10 19 25 40,35 11 UD Levante 23 19 6 5 8 18 27 40,35 12 Espanyol 22 19 6 4 9 22 25 38,60 13 Osasuna 21 19 6 3 10 17 29 36,84 14 Málaga CF 20 19 5 5 9 19 24 35,09 15 Celta Vigo 19 19 5 4 10 23 31 33,33 16 UD Almería 19 19 5 4 10 21 38 33,33 17 Elche FC 18 19 4 6 9 17 28 31,58 18 R.Valladolid 16 19 3 7 9 21 33 28,07 19 R.Vallecano 16 19 5 1 13 19 45 28,07
  116. 116. TABLE PREMIER LEAGUE Premier League Table Pt Played W D L Gf Ga % of points 1 Arsenal 42 19 13 3 3 37 18 73,68 2 Man.City 41 19 13 2 4 54 21 71,93 3 Chelsea 40 19 12 4 3 35 19 70,18 4 Everton 37 19 10 7 2 31 18 64,91 5 Liverpool 36 19 11 3 5 44 23 63,16 6 Man.United 34 19 10 4 5 32 22 59,65 7 Tottenham 34 19 10 4 5 22 24 59,65 8 Newcastle 33 19 10 3 6 29 24 57,89 9 Southampton 27 19 7 6 6 26 20 47,37 10 Hull City 23 19 6 5 8 22 23 40,35 11 Swansea 21 19 5 6 8 24 25 36,84 12 Stoke City 21 19 5 6 8 18 29 36,84 13 Aston Villa 20 19 5 5 9 18 25 35,09 14 Norwich 19 19 5 4 10 16 32 33,33 15 WBA 18 19 3 9 7 22 27 31,58 16 Cardiff City 18 19 4 6 9 15 30 31,58 17 Crystal Palace 16 19 5 1 13 12 28 28,07 18 Fulham 16 19 5 1 13 19 41 28,07 19 West Ham 15 19 3 6 10 18 28 26,32 116
  117. 117. TABLE SERIE A Serie A Table Pt Played W D L Gf Ga % of points 1 Juventus 52 19 17 1 1 46 12 91,23 2 AS Roma 44 19 13 5 1 39 10 77,19 3 SSC Napoli 42 19 13 3 3 41 20 73,68 4 AC Fiorentina 37 19 11 4 4 34 20 64,91 5 Inter 32 19 8 8 3 38 23 56,14 6 Hellas Verona 32 19 10 2 7 34 30 56,14 7 Parma 26 19 6 8 5 29 26 45,61 8 Torino 26 19 6 8 5 31 27 45,61 9 Lazio 24 19 6 6 7 23 26 42,11 10 Genoa 23 19 6 5 8 19 24 40,35 11 AC Milan 22 19 5 7 7 31 30 38,60 12 Sampdoria 21 19 5 6 8 22 27 36,84 13 Cagliari Calcio 21 19 4 9 6 19 28 36,84 14 Atalanta 21 19 6 3 10 20 29 36,84 15 Udinese 20 19 6 2 11 18 28 35,09 16 Chievo Verona 17 19 4 5 10 14 24 29,82 17 Sassuolo 17 19 4 5 10 21 41 29,82 18 Bologna 16 19 3 7 9 17 33 28,07 19 AS Livorno 13 19 3 4 12 16 33 22,81 117
  118. 118. TABLE BUNDESLIGA Bundesliga Table Pt Played W D L Gf Ga % of points 1 Bayern Munich 44 17 15 2 0 44 9 92,16 2 B.Leverkusen 37 17 12 1 4 32 16 72,55 3 Borussia Mon. 33 17 10 3 4 35 19 64,71 4 B.Dormund 32 17 10 2 5 38 20 62,75 5 Wolfsburgo 30 17 9 3 5 28 19 58,82 6 Herta BSC 28 17 8 4 5 27 20 54,90 7 Shalke 04 28 17 8 4 5 32 28 54,90 8 FC Augsburg 24 17 7 3 7 21 25 47,06 9 Mainz 05 24 17 7 3 7 25 31 47,06 10 VfB Stuttgart 19 17 5 4 8 30 33 37,25 11 Werder Bremen 19 17 5 4 8 22 37 37,25 12 Hoffenheim 18 17 4 6 7 36 38 35,29 13 Hannover 96 18 17 5 3 9 23 31 35,29 14 Hamburgo SV 16 17 4 4 9 33 38 31,37 15 E.Frankfurt 15 17 3 6 8 20 29 29,41 16 SC Freiburg 14 17 3 5 9 16 31 27,45 17 FC Nürnberg 11 17 0 11 6 17 33 21,57 18 E. Braunschweig 11 17 3 2 12 10 32 21,57 118
  119. 119. TABLE LIGUE 1 Ligue 1 Table Pt Played W D L Gf Ga % of points 1 PSG 44 19 13 5 1 44 13 77,19 2 AS Mónaco 41 19 12 5 2 31 13 71,93 3 Lille 40 19 12 4 3 22 8 70,18 4 Saint-Étienne 33 19 10 3 6 28 20 57,89 5 G.Bordeus 31 19 8 7 4 27 21 54,39 6 O.Marsella 29 19 8 5 6 27 20 50,88 7 FC Nantes 29 19 9 2 8 23 17 50,88 8 Stade Reims 29 19 7 8 4 23 21 50,88 9 FC Lorient 27 19 8 3 8 26 26 47,37 10 O.Lyon 25 19 6 7 6 28 27 43,86 11 Toulouse 25 19 6 7 6 20 24 43,86 12 Guingamp 24 19 6 6 7 19 19 42,11 13 SC Bastia 24 19 6 6 7 21 26 42,11 14 Nizza 23 19 7 2 10 18 25 40,35 15 Stade Rennes 21 19 5 6 8 19 31 36,84 16 Évian 20 19 5 5 9 19 32 35,09 17 Montpellier 17 19 2 11 6 18 24 29,82 18 Valenciennes 14 19 3 5 11 17 28 24,56 19 FC Sochaux 11 19 2 5 12 15 39 19,30 119
  120. 120. SOCCEREX TRANSFER REVIEW 2014- WINTER WINDOW 1. Tables 2. About Prime Time Sport 120
  121. 121. PRIME TIME SPORT BUSINESS AREAS PLAYER IMAGE RIGHTS FOOTBALL > Sponsors recruiting > Media relationships > Social networks > Brand & positioning development > Player representation > International player transfers > Academies development > Friendly games STRATEGIC CONSULTANCY CONTENT & CONFERENCES > Club revenue development > Sponsorship activation for brands > PR & Communications > Sponsor recruitment for brands > Sports business newspaper reports and articles > Book Show Me the Money! > Football Transfer Review report > Conferences Esteve Calzada 121
  122. 122. CONTACT DETAILS Esteve Calzada Group CEO esteve.calzada@primetimesport.com blog: www.estevecalzada.com twitter: @estevecalzada +34 669 84 24 46 +44 20 3590 7593 Bruno Batlle Director General bruno.batlle@primetimesport.com +34 672 29 61 33 Luiz Rocha Edgar Granados Prime Time Sport Brasil luiz.rocha@primetimesport.com +55 31 3247 6272 Prime Time Sport México edgar.granados@primetimesport.com +52 55 8533 3483 Aleix Piqué Content & player services manager aleix.pique@primetimesport.com +34 652 44 31 59 122

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