Extension in 160 characters, or less

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Mobile phones and extension education - a start.

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Extension in 160 characters, or less

  1. 1. Using text, and more, for outreach and education.<br />Extension in 160 characters, more or less.<br />
  2. 2. Cell phones are becoming ubiquitous<br />Relative cost effectiveness (vs computer)<br />Ease of use<br />Why talk about texting?<br />
  3. 3. Some 72% of adult cell phone users send and receive text messages now.<br />Pew Internet and American Life Project, Cell phones and American adults, September 2010<br />According to a recent J.O.E. article, the top four uses of technology by learners were Email, Text Messaging, Digital Photos, and YouTube.<br />Journal of Extension, Extension Learners’ Use of Electronic Technology. February 2011<br />Statistics (always help).<br />
  4. 4. Economics – smart phones = $$$<br />Low cost cell phones can send and receive text<br />(Relatively) inexpensive to send txt messages<br />Ease of use – everyone (well, a lot of people) know how to use a phone keypad<br />Smart phones, dumb phones?<br />
  5. 5. SMS is a message protocol for phone (and other) communication systems.<br />160 character message limit<br />One to one, one to many<br />Short Message Service (SMS) <br />
  6. 6. Twitter expands the sms universe.<br />Big network and multiplatform applications <br />140 character limit on messages<br />20 characters reserved for username<br />Connectivity with other web based resources<br />Twitter – sms backbone, plus<br />
  7. 7. Examples of learning with txt:<br />SMS for learning?<br />
  8. 8. Access to health info via cell phones is an active, and well studied field of work.<br />A Google scholar search for: “health information text message” returns over 100 pages of results.<br />Teens are actively using text messaging<br />Start where people are?<br />Texting for health<br />
  9. 9. Development of ag applications and use of text is very active in the global south.<br />Pervasiveness of cell phones vs access to computer and broadband<br />Lower learning curve to use effectively<br />Expanding beyond just text to include audio, images and video<br />Agriculture and sms<br />
  10. 10. Awaaz De<br />Voice based q and a<br />Radio platform<br />Announcments<br />Voice (it’s a phone, after all).<br />
  11. 11. University of Illinois producing and deploying educational videos for cell phones<br />http://news.illinois.edu/news/11/0228phone_ed_Bello-Bravo_Pittendrigh.html<br />Animation and more<br />
  12. 12. Some cell companies are very active in developing or supporting educational use of the technology.<br />Nokia – Life Tools<br />Vodaphone Foundation<br />MobileActive.org<br />Global network highlighting mobile use<br />And much more…<br />Citizen polling and engagement<br />Literacy education<br />etc<br />Many examples<br />
  13. 13. Paul Treadwell<br />pt36@cornell.edu<br />Twitter: ptreadwell<br />Posterous: http://pt36.posterous.com/<br />Contact<br />

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