The Great Tips Of Local Search Engine Optimization BY EBriks Infotech


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EBriks Infotech Is a Leading Brand SEO Company India That Come In Top Three SEO Company India Which Share A Important Information About The Great Tips Of Local Search Engine Optimization. We Provides All Time Correct And Unique Ideas About SEo Marketing, Digital Marketing,Google Update And Also PPC Services Share With Us Friend. If Wants Some More Information About This So Visit Our Sites

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The Great Tips Of Local Search Engine Optimization BY EBriks Infotech

  1. 1. Local Search Engine Optimization
  2. 2. Contents• About us• Local SEO… What/Why/How?• What’s coming next for the local web• What we do• Our results• Monthly reporting• Pricing• What’s needed from the client• Contacts
  3. 3. About Hop OnlineWe’ve helped: We offer:• Organic and local SEO• Website design & development• Social media optimization• PPC marketingNew OrleansSofia, Bulgaria
  4. 4. Local search on PCsDid you know…• 40% of all searches have local intent• 17% of search results now show Google Maps results at the top of the page• 82 % of local searchers follow-up offline with phone call and/or in-store visit• Only 10% of Google Places profiles have been claimed!Sources: DM News, Kelsey Group, comscore,
  5. 5. Local Search on mobileDid you know…• 50% of online maps usage now comingfrom mobile (up from 40% only 2 monthsago!)• Over half of all local searches happen onmobile devicesSources: DM News, Kelsey Group, comscore
  6. 6. Local search drives walk-insSource:
  7. 7. So, what if you were here?… What might that do for your business over thenext 12-24 months?
  8. 8. Our approach to local SEOClaim all businesslocations in allmajor searchengines.Reconnect withcustomers andencourage web-based feedbackand reviews.Create customGoogle maps,custom offers andother differentiatingcontent.Ensure the essentialbusiness info isconsistent on allrelevant localdirectories on theweb.Claim Citations CustomersCustomizeCompleteBuild-out all profilesto 100%completeness withcategories, richdescriptions,images & video.
  9. 9. Claiming on the Big 3 (+Yelp)
  10. 10. Complete profiles
  11. 11. Custom offers
  12. 12. Google Offers to challenge Groupon
  13. 13. Enhancing online directory presence(aka “citations”)Information FromWebsite, UGC, LocalDirectories, Social Media,Groupon (recently)
  14. 14. Citations are the new “links” for local SEO
  15. 15. Building reviews“Hey there, thanks again foryour business! Got 2 minutesto give us some review love?”
  16. 16. Supporting local SEO w/ PPCWe can…• Create and optimize your AdWords campaign structure• Build-out and manage your keyword lists and daily CPC bidding• Write and split-test your ad copy• Manage your ads placements on Google’s Display network• Measure and maximize your return on investment from PPCadvertising
  17. 17. The local search puzzle --Google’s value proposition to businessesOrganicReviews DealsPaid
  18. 18. On the (near) horizon in local search
  19. 19. Our Results
  20. 20. Limousine Livery rankings
  21. 21. Resulting web traffic for LimousineLivery (past 30 days)
  22. 22. Arnaud’s Restaurant results
  23. 23. Monthly rankings reports
  24. 24. How we can help get you to the topPhase 1 (one time) Phase 2 (ongoing)Make your website local SEO-friendly Build citations for your business on localdirectories around the webClaim your business on Google, Bing &YahooCreate and implement a strategy forbuilding reviews to your profilesBuild out robust profiles with images,video and keyword rich categories anddescriptionsCreate custom Google maps for yourlistingsCreate coupons and offers for your listings Helping you craft deals for promoting onall major platforms
  25. 25. What we need from the client1. Access to website content managementsystem (CMS) for on-site SEO improvements2. Up to 10 stunning images of your business3. Up to 5 videos about your business4. A bit of patience… results can take a fewmonths (but they last!)