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Secrets of Successful Rebooking in your Salon


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Learn how to increase your profits and retain more of your clients through the simple but often overlooked process of effective rebooking of clients in your salon.

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Secrets of Successful Rebooking in your Salon

  1. 1. Pam Stellema<br />The Secrets <br />of<br />Successful Rebooking<br />Profits<br />Peace <br />of <br />Mind<br />People<br />
  2. 2. What’s missing?<br />2<br />
  3. 3. But, What’s In It For Me? <br />Less stress<br />Greater job satisfaction<br />Reach targets and achieve bonuses<br />Retailing becomes easier<br />Full appointment column<br />Greater job security<br />Always in demand.<br />3<br />
  4. 4. Clients will experience SUPERIOR RESULTS if they return for their services REGULARLY <br />Clients will be able to secure a time and date that SUITS THEM<br />Inviting your clients back builds the RELATIONSHIP<br />3 Key Reasons Why Your Client Should Rebook <br />4<br />
  5. 5. 3Key Reasons Why Your Salon Should Rebook <br />You will be able to provide your clients with a better quality service<br />Building the client therapist relationship becomes easier<br />Clients return to your salon 50% more often<br />5<br />
  6. 6. Let’s do the sums.......<br />With an average spend of $80 each visit<br />every 13 weeks = $320 each year<br />every 8 weeks = $520 each year<br />every 6 weeks = $693 per year<br />every 4 weeks = $1040 per year<br />How much additional income would that mean for your salon each year if you could reduce the time between return appointments<br />6<br />
  7. 7. By changing from 6 weekly visits <br />to 4 weekly visits you will increase <br />salon revenue from just 1 single client by <br /> $347 per annum<br />How many clients could you convert<br />from 6 weeks to 4 weeks?<br />7<br />
  8. 8. What the Client’s Needs toRebook<br />Customer Care:<br />The key to making your clients feel valued.<br />Consistency:<br />The Key to ongoing satisfaction<br />Consultation:<br />The Key to knowing what your client wants.<br />8<br />
  9. 9. At the E.N.D......<br />E– Educate your client about the benefits of rebooking<br />N -Never abandon your client with the receptionist<br />D – Do the rebooking personally. <br />9<br />
  10. 10. A Sample Script<br />Beth, I think to maintain the best possible results we should pencil you in for 4 weeks. Which day of the week would suit you best?<br />(Client will nominate a day)<br />That’s great, so would you prefer morning, afternoon or evening?<br />(Client will choose)<br />I have a spot available at 9 or 11. Which one of these suit you best?<br />(Client will choose or negotiate a better time)<br />Why don’t we get your following appointment in as well? What day would suit you best?<br />(If the client is happy to do this go back to the beginning of your script)<br />That’s terrific, we’ll give you a call 24 hours before your appointment as a reminder.<br />Look forward to seeing you in 4 weeks<br />
  11. 11. Rebooking is......<br /><ul><li>The fastest,
  12. 12. The most economical and
  13. 13. The easiest way to </li></ul>FILL YOUR APPOINTMENT BOOK!<br />11<br />
  14. 14. My New Book..........<br />12<br />Grab a copy today of my NEW book 3 1/2 Secrets to Salon Success.<br />If you want to see positive changes happening in your salon, but are not sure where you should start, then this is the right book for you.  <br />Easy, straight forward and practical advice and tips that you can use immediately to help you make lots more money in your salon... and the really great thing is you don’t need and MBA from Harvard to read it and carry out the Action Steps that are set out for you in the book.<br />$34.95 postage included<br />
  15. 15. Solutions for your Salon<br />13<br /><br />If talking with an industry experienced coach to resolve issues that are holding your back is what you need then Laser Coaching is for you. 12 sessions over 6 months will help you to get your business back on track.<br />Understanding the key performance indicators in your salon is essential for success. The Platinum Plus program allows you to monitor the key numbers in your business that will help you to pinpoint and resolve problems fast. <br />Have a problem? Need to find an answer fast? Then power coaching is for you. You can have a single session to resolve any problem in your salon <br />Would you benefit from the “full on” coaching and training experience for you and your team. If a comprehensive analysis and program is what you need for your salon, then the Performance Enhancement Program is perfect to meet your needs.<br />Call me today on 0431 975 515 to find out which solution is best for you!<br />