Tips & How-to's for Beginners
Establish Goals Write down SPECIFIC MEASUREABLE objectives!
Common Mistake: Tactics before Strategy
Listen
L earn more about your audience: <ul><li>Who/Where are they?
What is their personality like?
How/Where do they engage? </li></ul>
Engage the Audience
Measure: Reach Conversations Frequency Transactions Traffic Sustainability Influence Sentiment
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Social media 101 for Dog Trainers

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Social media 101 for Dog Trainers

  1. 1. Tips & How-to's for Beginners
  2. 2. Establish Goals Write down SPECIFIC MEASUREABLE objectives!
  3. 3. Common Mistake: Tactics before Strategy
  4. 4. Listen
  5. 5. L earn more about your audience: <ul><li>Who/Where are they?
  6. 6. What is their personality like?
  7. 7. How/Where do they engage? </li></ul>
  8. 8. Engage the Audience
  9. 9. Measure: Reach Conversations Frequency Transactions Traffic Sustainability Influence Sentiment
  10. 10. Real Life Examples of Social Media ROI SocialNomics
  11. 11. Sarah Davis Buckeye Interactive [email_address] @SDavis_

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