Guidelines – please customize them
to your needs.
Ask me questions anytime
1. To show and celebrate the work you have
done this semester
2. To show how you used the UCD process to
create a new product
3. To present usability testing findings (this is
part of #2 for groups that are continuing
work on their prototype)
1. Tell the story of your work
2. Do not get lost in details. Focus on the big,
3. Persuade the audience that your
product/work is worth investing in/listening
Some advice about pitching
• Use a problem-solution format.
• First, establish that there is a problem that
• Then, present your solution.
• Establish credibility – your credentials, your
methods, your processes should give the
audience faith that your solution is worthy of
their attention and $$$.
• End with a call to action – for a real pitch, ask
for another meeting, or money.
• About 10 minutes for each presentation (10
on UCD process and 10 on usability testing).
• Short presentations are HARD. Make careful
selections about what you include. Exclude
until you cannot exclude anymore!
Perfection is achieved, not when there
is nothing more to add, but when there
is nothing left to take away.
Antoine de Saint-Exupery
French writer (1900 - 1944)
Slides and visual aids
• Use them or not. Up to you.
• If you use them, they should not look like this
• One idea per slide.
• Make it BIG.
• Make it VISUAL.
• Interpretive dance OK.
• No grading. Helpful feedback from everyone.
• Do it out of pride for your work.
• Do it well because good presentations are one
of the most important skills in life and they
are difficult – so use this opportunity to
• (and do it because you will lose APP points if
• Do you want to invite guests? You can do that,