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Seven steps to overcome the challenges of business communication


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On 25th FEb 2014, Prime Point Srinivasan made a presentation at Sathyabama University, Chennai on 'Seven steps to overcome the challenges of business communication'. Around 700 students listened to the presentation.

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Seven steps to overcome the challenges of business communication

  1. 1. Seven steps to overcome the challenges of business communication by Prime Point Srinivasan at Sathyabama University, Chennai 25 Feb 2014
  2. 2. Power Lecture series
  3. 3. Seven steps to overcome the challenges of business communication
  4. 4. What are the components of communication?
  5. 5. Components • Verbal communication (writing and speaking) • Non Verbal communication (Body language) • Listening / Reading • Silence
  6. 6. Process of communication Sender || Message == Receiver (Transmission) || Message
  7. 7. What are the barriers?
  8. 8. Barriers of communication • Problems caused by sender • during transmission • in reception / receiver end • Receiver comprehension • Message formation
  9. 9. What are the common problems faced by students in writing and speaking?
  10. 10. Common challenges • Stage fright or stage fear • Lack of self confidence • Language skills
  11. 11. Common challenges • Organising the content • Delivery (for both writing and speaking) • Any other ????
  12. 12. How to overcome challenges in seven steps?
  13. 13. First step - Attitude • Develop a right attitude • ATTITUDE is everything (100%) • Total of ATTITUDE (1+20+20+9+20+21+4+5) is 100 • Be a good listner
  14. 14. Second Step – Self confidence • Develop a confidence within you. • Believe that you have wings and you are capable of flying • Read the books of great achievers • Develop positive thinking
  15. 15. Third step - Planning • Plan first what you want to write or speak. (like mother In the kitchen) • Focus on the theme (eg: generic topic like environment pollution to be reduced to pollution due to vehicles, if possible to the specific area)
  16. 16. Fourth Step - Preparation • Do homework. Collect the relevant materials. • Do not ignore any material that is relevant.
  17. 17. Fifth step - organise • Understand your audience who receives your communication. • Organise the speech or writing as per sequence(out of the materials gathered)
  18. 18. Sixth step - Delivery • Writing or speaking should be structured properly. • Clarity, choice of words, brevity • Word count or time factor
  19. 19. Sixth step - Delivery • Make your communication audience centric and interesting. • Feedback from audience (readers reaction, non verbal cues, etc.)
  20. 20. Seventh Step - Practise • Practise communication – listening, reading, speaking, writing and even silence. • Read the newspapers daily and listen to news bulletins. • Avoid ‘Tanglish’. Learn to respect the language.
  21. 21. Seventh step - Practise • Do not use abbreviations or slangs in writing. • Spend minimum time on facebook/twitter – Open blogs and learn writing. Blogs are best tools. • Speak in the seminars organised in the college and outside.
  22. 22. Finally Opportunities are available in plenty around us. Do not ignore. Search for them. Grab them to take advantage. If you mind, you can do it, we can do it and India can do it.
  23. 23. K Srinivasan