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Seo Proposal

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Looking for more visibility on the web? Need to improve sales & profits? Suffering from a Google Penalty? Our Search Marketing services get results. Get a no obligation FREE SEO Report, today: http://www.measurableseo.com/

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Seo Proposal

  1. 1. @ChuckPrice518 MeasurableSEO.com 1@ChuckPrice518 MeasurableSEO.com 1 SEO Proposal Actions, benefits and analysis
  2. 2. @ChuckPrice518 MeasurableSEO.com 2 TABLE OF CONTENTS @ChuckPrice518 MeasurableSEO.com 2 1. On-Boarding 2. Technical SEO 3. On Page Optimization 4. Content Marketing 5. Link Earning 6. Analysis 7. Case Studies 8. Testimonials
  3. 3. @ChuckPrice518 MeasurableSEO.com 3 CAMPAIGNS
  4. 4. @ChuckPrice518 MeasurableSEO.com 4 CAMPAIGNS • SEO is a long-term investment that takes time but builds scalable, sustainable channels of organic traffic for your website and brand. • Results don’t happen overnight, but as momentum builds within an SEO campaign the growth your site experiences will begin to increase exponentially. • Typically, SEO campaigns begin to show results within three to six months of launch. While all campaigns are different based on website, industry, competition, etc., many KPls start to show signs of movement during this timeframe Key Performance Indicators - Increased organic traffic - Improved online visibility - Increased number of backlinks
  5. 5. @ChuckPrice518 MeasurableSEO.com 5 TRUST AND [TRUE] TOPICAL AUTHORITY.
  6. 6. @ChuckPrice518 MeasurableSEO.com 6 TRUST AND [TRUE] TOPICAL AUTHORITY. What webmasters should know about Google’s Core Algorithm updates Analysis shows these Updates target websites with lack of expertise, authority and trust around certain topics. (E-A-T) Google is making major moves to clear the SERPs of sites who are not trustworthy and authoritative.
  7. 7. @ChuckPrice518 MeasurableSEO.com 7 TRUST RELEVANCE IA AUTHORITY
  8. 8. @ChuckPrice518 MeasurableSEO.com 8 Our Proposal
  9. 9. @ChuckPrice518 MeasurableSEO.com 9 Our Proposal aims to optimize your SEO from the ground up. We´ll help you to address the important issues found on your site that are affecting visibility, rankings and organic traffic:
  10. 10. @ChuckPrice518 MeasurableSEO.com 10 The “5 Components” of our SEO Campaign TECHNICAL Indexing ON PAGE Improving LINKS Promoting ANALYSIS Evaluating CONTENT Building
  11. 11. @ChuckPrice518 MeasurableSEO.com 11 • Search engines require certain coding, architecture and structure in order to index and rank your pages. We will audit, analyze and fix (or provide directions on how to fix) any technical issues associated with your website. We break SEO campaigns into 5 “Buckets” • Quality trumps quantity when it comes to link building. Our approach is to develop content that will naturally attract relevant and powerful backlinks. Our email outreach guarantees a certain number of links to your site each month. 1Technical: INTERESTING POINT 2 2 On-Page: 3 Content: 4 Link Building: • The aim of this phase is to review current performance based on company goals related to traffic, behavior, and conversions, and to identify areas that require improvement. 5 Analysis: • The aim is to review your site and see whether best practices are followed for all aspects related to On-Page Optimization, then make recommendations. • Content is the cornerstone of a great SEO campaign. Not only in targeting the right keywords, but providing value to your audience and opening up additional sales opportunities.We will build a targeted content marketing campaign for your site.
  12. 12. @ChuckPrice518 MeasurableSEO.com 12 Measurable SEO Framework
  13. 13. @ChuckPrice518 MeasurableSEO.com 13 Framework for Your Campaign 1. On Boarding 2. Google Drive Setup 3. Competition Review 4. Keyword GAP Analysis 5. Action Plan 6. Tracking 7. Site Audit 8. Site Structure Review 9. SEOAudit 10. On-PageOptimiztion 11. Content Marketing 12. Link Building 13. Analysis & Reporting
  14. 14. @ChuckPrice518 MeasurableSEO.com 14 On-Boarding
  15. 15. @ChuckPrice518 MeasurableSEO.com 15 Discovery Digital Marketing and Measurement Model There is one difference between winners and losers when it comes to digital marketing. Winners have a well structured Digital Marketing & Measurement Model. Losers don't. • Step one identify the business objectives upfront and set the parameters for the work we are doing. • Step two identify crisp goals for each business objective. • Step three identify the key performance indicators. • Step four set the parameters for success upfront by identifying targets for each KPI. • Step five identify the segments of people / behavior / outcomes that we’ll analyze to understand why we succeeded or failed. Your objectives should be DUMB: Doable. Understandable. Manageable. Beneficial
  16. 16. @ChuckPrice518 MeasurableSEO.com 16 Google Drive Set up • The first step in our SEO process (once you agree to start working with us) is to set up a Google Drive set of working folders where you can access and track the progress of your SEO Strategy at any time.
  17. 17. @ChuckPrice518 MeasurableSEO.com 17 Competition Review • The aim of this document is to identify your competitors and evaluate their strategies to determine their strengths and weaknesses relative to those of your own product or service.
  18. 18. @ChuckPrice518 MeasurableSEO.com 18 Keyword GAP Analysis • The aim of this spreadsheet is to review the effectiveness of SEO in driving visitors to a business site compared with volume of consumer intent or demand as they search using different keyphrase types
  19. 19. @ChuckPrice518 MeasurableSEO.com 19 Action Plan | Activity Status • The purpose of this document is to define and present an organized set of tasks to be performed.
  20. 20. @ChuckPrice518 MeasurableSEO.com 20 Tracking • The purpose of this phase of the process is to review currentAnalytics setup, making sure the data is accurate and aligned to E-commerce business goals.
  21. 21. @ChuckPrice518 MeasurableSEO.com 21 Technical SEO
  22. 22. @ChuckPrice518 MeasurableSEO.com 22 Site Audit • The purpose of this document is to Review client´s website pages and define a plan of action for improvement on each URL). Review the site´s performance in terms of indexation, site architecture, keywords, rankings, traffic, goals, and on-page optimization
  23. 23. @ChuckPrice518 MeasurableSEO.com 23 Site Structure Review • The aim of this audit spreadsheet is to review your site to check whether best practices are followed for all aspects of SEO related toWebsite Structure.
  24. 24. @ChuckPrice518 MeasurableSEO.com 24 SEO Audit • The aim of this audit spreadsheet is to review whether best practices are followed for all technical aspects of SEO and make ongoing recommendations for improvement.
  25. 25. @ChuckPrice518 MeasurableSEO.com 25 On Page Optimization
  26. 26. @ChuckPrice518 MeasurableSEO.com 26 On-Page Recommendations • The aim of this document is to review your site and see whether best practices are followed for all aspects related to On-PageOptimization and make recommendations.
  27. 27. @ChuckPrice518 MeasurableSEO.com 27 Content Marketing
  28. 28. @ChuckPrice518 MeasurableSEO.com 28 Content Audit • Content Audit: The aim of this document is to analyze performance of content to “prune”, improve, remove, merge or update pages to increase traffic.
  29. 29. @ChuckPrice518 MeasurableSEO.com 29 Content Marketing Strategy • Content Marketing: The aim of this phase is to design a content strategy by creating audience personas, generating topics for audience creation, reviewing topics and complete the workbook, and building the content calendar.
  30. 30. @ChuckPrice518 MeasurableSEO.com 30 Link Building
  31. 31. @ChuckPrice518 MeasurableSEO.com 31 Link Building • The aim of this document is to define and implement a link building strategy having in mind current rankings, competitors, company goals, and keywords to target.
  32. 32. @ChuckPrice518 MeasurableSEO.com 32 Analysis and Reporting
  33. 33. @ChuckPrice518 MeasurableSEO.com 33 Reporting & Analysis • The aim of this phase is to review current performance based on company goals related to traffic, behavior, and conversions, and to identify areas that require improvement.
  34. 34. @ChuckPrice518 MeasurableSEO.com 34 Case StudyMajor Market Personal Injury Attorney SERVICES PROVIDED: Technical SEO ON-PAGE SEO CONTENT MARKETING LINK BUILDING ANALYSIS, REPORTING AND CONSULTATION
  35. 35. @ChuckPrice518 MeasurableSEO.com 35 Case Study 1 This case study features a major market personal injury attorney website. The campaign involved a content-based SEO initiative that targeted information-based queries relevant to the client’s practice. A strategy was developed for content development and modifications modifications to make content more link-worthy. Practice areas were siloed and an internal linking strategy was developed and implemented to ensure proper flow of link equity. Campaign Goal: INCREASE ORGANIC TRAFFIC Campaign Goal: INCREASE ORGANIC KW Rankings A comprehensive digital marketing strategy contributed to significant rankings improvements, driving traffic, brand awareness, and growth in cases and revenues.
  36. 36. @ChuckPrice518 MeasurableSEO.com 36 Case Study Niche B2C Car Parts Website SERVICES PROVIDED: Technical SEO ON-PAGE SEO CONTENT MARKETING LINK BUILDING ANALYSIS, REPORTING AND CONSULTATION
  37. 37. @ChuckPrice518 MeasurableSEO.com 37 Case Study 2 This client had a goal of increasing online visibility, organic traffic and revenues to their website. The campaign included a holistic SEO plan, with an emphasis on content development and link building. Campaign Goal: INCREASE ORGANIC TRANSACTIONS & REVENUES Campaign Goal: INCREASE ORGANIC Traffic Our custom digital marketing strategy contributed to significant rankings improvements, driving traffic, brand awareness, and growth in organic traffic and revenues.
  38. 38. @ChuckPrice518 MeasurableSEO.com 38 Case Study Niche B2B Industrial Parts Website SERVICES PROVIDED: Technical SEO ON-PAGE SEO CONTENT MARKETING LINK BUILDING ANALYSIS, REPORTING AND CONSULTATION
  39. 39. @ChuckPrice518 MeasurableSEO.com 39 Case Study 3 This client had a goal of increasing online visibility, organic traffic and revenues to their website. The campaign included a holistic SEO plan, with an emphasis on content development and link building. Campaign Goal: INCREASE ORGANIC TRANSACTIONS & REVENUES Campaign Goal: INCREASE ORGANIC Traffic Our custom digital marketing strategy contributed to significant rankings improvements, driving traffic, brand awareness, and growth in organic traffic and revenues.
  40. 40. @ChuckPrice518 MeasurableSEO.com 40 Verified Testimonials The most critical flaw in testimonials and ratings is the question of independence and objectivity . The only way to receive honest reviews is to invite unbiased appraisers. Clutch evaluates companies based on over a dozen quantitative and qualitative factors, including client interviews, company experience, client list, industry recognition, and market presence.
  41. 41. @ChuckPrice518 MeasurableSEO.com 41 Measurable SEO Reviews Don't Take our Word for it – here's what our clients have to say Please visit our Clutch profile for additional reviews and details: https://clutch.co/profile/measurable-seo
  42. 42. @ChuckPrice518 MeasurableSEO.com 42 Pricing Developing a Budget Your goals will determine what tactics are needed for success. This, in turn, sets up a framework for developing an action plan and the budget necessary to support that plan. In the end, the right budget is one you can afford, without losing sleep, for a minimum of four (and ideally 12) months. It takes time to properly plan, implement and tweak a campaign in order to evaluate its success. Typically, the lower the budget, the longer the journey The discovery process will ensure that we are all in sync with the campaign goals and objectives You will find a chart of proposed activities as well as the frequency and cost here: A link to a Google Doc will be included here here, once a proposal is requested and a plan is developed. Keep in mind that every campaign is unique and modifications can be made to satisfy any specific needs or concerns
  43. 43. @ChuckPrice518 MeasurableSEO.com 43 @ChuckPrice518 THANKS FOR VIEWING For More Information, Visit Us Online At MeasurableSEO.com Or Call: +1 518-396-5550

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