Protica Research Presentation


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Protica Inc. is a nutritional research firm specializing in the development of capsulized foods (dense nutrition in compact liquid and food forms). Protica manufactures Profect, IsoMetric, Pediagro, Fruitasia, Proasis and more than 100 other house and private brands in its GMP-certified, 250,000 square foot facility.

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Protica Research Presentation

  1. 2. Agenda Presentation objectives Protein RTD and Actinase ® overview Company background Profect ® protein beverage Proasis ® protein beverage Pediagro™ meal replacement for kids IsoMetric ® protein beverage FruiTasia™ meal replacement for kids Protein Gem™ gelatin protein dessert Current private labels Private label capabilities Research and development
  2. 3. Presentation Objectives <ul><li>Provide overview of protein RTD market </li></ul><ul><li>Provide overview of Actinase protein </li></ul><ul><li>Create awareness of Protica </li></ul><ul><ul><li>company background </li></ul></ul><ul><ul><li>our products </li></ul></ul><ul><ul><li>our private-label brands </li></ul></ul><ul><li>Present private label capabilities and opportunities </li></ul>
  3. 4. Protein RTD Overview <ul><li>Protein is the common denominator in every diet. </li></ul><ul><li>Today’s consumer prefers liquid protein 5 to 1 over bars and powders. </li></ul><ul><li>Protica’s Liquid ‘protein shots’ are on the formularies at numerous hospitals across the country and in more than 50,000 retail locations </li></ul><ul><li>Liquid ‘protein shots’ are ranked among the best sellers in protein category </li></ul>
  4. 5. Protein RTD Overview cont’d. <ul><li>Protica is the first and largest manufacturer of ‘liquid protein’ shots. </li></ul>
  5. 6. Actinase Specifications Slide Patent-pending protein material Blend of hydrolyzed collagen, whey and casein 1,900 to 2,500 Daltons 2,200 Daltons Average Molecular Weight - Slight Bitter Flavor Cream - Color <2 % <1 % Lactose <10/g <10/g Coliform Negative Negative Salmonella <10,000 CFU/g <1,000 CFU/g Standard Plate Count 6.5-7.0% 6.7 pH <7.5 % 6.0 % Ash <1 % <0.5 % Fat <6 % 5.0 % Moisture 90% 91% Protein (as is) 91 % Minimum 92 % Protein (dry basis) 15-22 18 Degree of Hydrolysis Specification Typical Analysis
  6. 7. Actinase Differentiators Slide <ul><li>Features and Benefits: </li></ul><ul><li>Broad application usage </li></ul><ul><li>Low viscosity* </li></ul><ul><li>Excellent suspension properties </li></ul><ul><li>Superior organoleptic qualities (texture, taste, aroma) </li></ul><ul><li>Heat stable </li></ul><ul><li>Acid stable </li></ul><ul><li>Hypoallergenic </li></ul><ul><li>Gastric friendly </li></ul><ul><li>*when used at appropriate levels </li></ul>
  7. 8. Actinase Studies <ul><li>“ Effect of a proprietary protein supplement on recovery indices following resistance exercise in strength/power athletes” </li></ul><ul><ul><li>College of New Jersey, Dr. Jay Hoffman </li></ul></ul><ul><ul><li>Department of Health and Exercise Science </li></ul></ul><ul><ul><li>Published April 2009 </li></ul></ul><ul><li>Peritoneal Renal Care Patient Study </li></ul><ul><ul><li>Albert Einstein Hospital, Philadelphia, PA </li></ul></ul><ul><ul><li>June 2009 to present </li></ul></ul><ul><li>Ongoing collection of patient data for use in aggregate form </li></ul><ul><ul><li>Effectiveness of Actinase on protein, cholesterol and other factors </li></ul></ul><ul><ul><li>December 2006 to present </li></ul></ul><ul><ul><li>60+ patients in study </li></ul></ul>Slide
  8. 9. Company Background <ul><li>Developed patent-pending protein formulation </li></ul><ul><ul><li>Several patents pending </li></ul></ul><ul><ul><li>Used in more than 60 SKUs in healthcare and FDM </li></ul></ul><ul><li>Developed patent-pending container/packaging </li></ul><ul><li>All R&D and manufacturing performed on-site </li></ul><ul><li>Growth footprint </li></ul><ul><ul><li>Began production in 2005 with 1,000 square feet </li></ul></ul><ul><ul><li>Moved to 14,000 square feet in 2006 </li></ul></ul><ul><ul><li>Expanded to 25,000 square feet in 2007 </li></ul></ul><ul><ul><li>Purchased 240,000 square feet dairy plant in 2008 </li></ul></ul><ul><ul><li>Moved operations to dairy plant in 2009 </li></ul></ul>
  9. 10. Company Background cont’d. Slide
  10. 11. Profect ® Protein Beverage <ul><li>Features </li></ul><ul><ul><li>Dense nutrition </li></ul></ul><ul><ul><ul><li>more protein per fluid ounce than any product on market </li></ul></ul></ul><ul><ul><ul><li>25 to 50 grams of protein in 3 fluid ounces </li></ul></ul></ul><ul><ul><ul><li>Zero fat, zero carbohydrates (no sugar) </li></ul></ul></ul><ul><ul><ul><li>Complete spectrum of water-soluble vitamins </li></ul></ul></ul><ul><ul><li>Convenient, ready-to-drink packaging </li></ul></ul><ul><ul><li>Cold- and heat-stable; long shelf-life: 18 months </li></ul></ul><ul><ul><li>Superior organoleptic qualities (texture, taste, aroma) </li></ul></ul><ul><ul><li>Available in 8+ flavors </li></ul></ul><ul><li>Key differentiators </li></ul><ul><ul><li>Patent-pending protein formulation </li></ul></ul><ul><ul><li>Patent-pending vial packaging </li></ul></ul><ul><ul><li>Medicare-approved and classified </li></ul></ul><ul><li>Markets </li></ul><ul><ul><li>Hospitals, surgery centers, doctor offices, pharmacies </li></ul></ul><ul><ul><li>FDM </li></ul></ul>
  11. 12. Proasis ™ (a ll-natural protein RTD) <ul><li>Features </li></ul><ul><ul><li>New product </li></ul></ul><ul><ul><li>Same features as Profect </li></ul></ul><ul><ul><li>All natural ingredients </li></ul></ul><ul><li>Key differentiators </li></ul><ul><ul><li>Same differentiators as Project (dense nutrition, packaging, taste) </li></ul></ul><ul><ul><li>Zero sugar, zero fat </li></ul></ul><ul><ul><li>Only all-natural protein RTD </li></ul></ul><ul><li>Target Markets </li></ul><ul><ul><li>All natural (e.g., Whole Foods, Trader Joe’s, UNFI, Tree of Life) </li></ul></ul><ul><ul><li>Food (e.g., health and beauty aisle of supermarket) </li></ul></ul><ul><ul><li>Drug (e.g., HBC aisle and/or pharmacy aisle) </li></ul></ul><ul><ul><li>Mass (e.g., HBC aisle) </li></ul></ul>
  12. 13. Pediagro ® for kids <ul><li>Features </li></ul><ul><ul><li>New product </li></ul></ul><ul><ul><li>Same unique packaging and protein as Profect </li></ul></ul><ul><ul><li>First compact, ready-to-drink meal replacement for kids </li></ul></ul><ul><li>Key differentiators </li></ul><ul><ul><li>Pending Medicare approval and classification </li></ul></ul><ul><ul><li>Great taste; unique, fun packaging </li></ul></ul><ul><li>Target Markets </li></ul><ul><ul><li>Healthcare (same channels as Profect) </li></ul></ul><ul><ul><li>Food (e.g., health and beauty aisle of supermarket) </li></ul></ul><ul><ul><li>Drug (e.g., HBC aisle and/or pharmacy aisle) </li></ul></ul><ul><ul><li>Mass (e.g., HBC aisle) </li></ul></ul>
  13. 14. IsoMetric ® meal replacement <ul><li>Features </li></ul><ul><ul><li>New product </li></ul></ul><ul><ul><li>Same unique packaging and protein as Profect </li></ul></ul><ul><ul><li>First ready-to-drink meal replacement in only 3oz </li></ul></ul><ul><li>Key differentiators </li></ul><ul><ul><li>Pending Medicare approval and classification </li></ul></ul><ul><ul><li>Entire meal in 3 fluid ounces (all macro- and micronutrients) </li></ul></ul><ul><ul><li>8 grams of natural fiber, 2 servings of fruit </li></ul></ul><ul><ul><li>20g protein, 20g low-glycemic carbs, 10g essential fatty acids </li></ul></ul><ul><ul><li>27 vitamins and minerals </li></ul></ul><ul><li>Target Markets </li></ul><ul><ul><li>Healthcare (same channels as Profect) </li></ul></ul><ul><ul><li>Food (e.g., health and beauty aisle of supermarket) </li></ul></ul><ul><ul><li>Drug (e.g., HBC aisle and/or pharmacy aisle) </li></ul></ul><ul><ul><li>Mass (e.g., HBC aisle) </li></ul></ul>
  14. 15. Protein Gem TM gelatin dessert <ul><li>Features </li></ul><ul><ul><li>New product </li></ul></ul><ul><ul><li>Six ounce, crystal clear fluted cup </li></ul></ul><ul><ul><li>First high protein gelatin dessert </li></ul></ul><ul><li>Key differentiators </li></ul><ul><ul><li>25 grams of protein or 50 grams of protein per cup </li></ul></ul><ul><ul><li>One full serving of fruit </li></ul></ul><ul><ul><li>5 grams of prebiotic fiber </li></ul></ul><ul><ul><li>All Natural flavors, great, clean taste </li></ul></ul><ul><ul><li>130 calories (25g) or 230 carlories (50g) </li></ul></ul><ul><li>Target Markets </li></ul><ul><ul><li>Healthcare (same channels as Profect) </li></ul></ul><ul><ul><li>Food (e.g., health and beauty aisle of supermarket) </li></ul></ul><ul><ul><li>Drug (e.g., HBC aisle and/or pharmacy aisle) </li></ul></ul><ul><ul><li>Mass (e.g., HBC aisle) </li></ul></ul>
  15. 16. Fruitasia TM fruit & vegetable shot <ul><li>Features </li></ul><ul><ul><li>New product </li></ul></ul><ul><ul><li>Same unique packaging and protein as Profect </li></ul></ul><ul><ul><li>First ‘fruits and vegetables’ shot </li></ul></ul><ul><li>Key differentiators </li></ul><ul><ul><li>Five full servings of fruits and vegetables in 3 fluid ounces </li></ul></ul><ul><ul><li>All Natural, less than 100 calories, great taste </li></ul></ul><ul><li>Target Markets </li></ul><ul><ul><li>Healthcare (same channels as Profect) </li></ul></ul><ul><ul><li>Food (e.g., health and beauty aisle of supermarket) </li></ul></ul><ul><ul><li>Drug (e.g., HBC aisle and/or pharmacy aisle) </li></ul></ul><ul><ul><li>Mass (e.g., HBC aisle) </li></ul></ul>
  16. 17. Current Private Labels <ul><li>More than 60 Private Label SKUs </li></ul><ul><ul><li>BodyChoice </li></ul></ul><ul><ul><li>CNP ProSlam </li></ul></ul><ul><ul><li>GEN UK Pro2Go </li></ul></ul><ul><ul><li>A1 Sports UK ProShot </li></ul></ul><ul><ul><li>iSatori Energize </li></ul></ul><ul><ul><li>Lonestar </li></ul></ul><ul><ul><ul><li>ProBurn </li></ul></ul></ul><ul><ul><ul><li>Nitro Power Shot </li></ul></ul></ul><ul><ul><li>Bally Fitness </li></ul></ul><ul><ul><ul><li>Hi-Pro Shot </li></ul></ul></ul><ul><ul><ul><li>Quantum NO2 </li></ul></ul></ul><ul><ul><ul><li>Energy Blast </li></ul></ul></ul><ul><ul><li>Others </li></ul></ul>
  17. 18. P.L. Capabilities <ul><li>Production capabilities </li></ul><ul><ul><li>Hot liquid filling (pasteurization) </li></ul></ul><ul><ul><ul><li>Precise-measurement filling machines capable of speeds in excess of 300 bottles per minute (BPM) </li></ul></ul></ul><ul><ul><ul><li>Hot-fill capable to 205ºF (96ºC) </li></ul></ul></ul><ul><ul><ul><li>Fill capacity from 1 ounce to 128 ounces </li></ul></ul></ul><ul><ul><ul><li>Many bottle sizes (e.g., 2oz boston round, 2.5oz, 3oz vial, 8oz, 10oz, 12oz, 16oz, 20oz) </li></ul></ul></ul><ul><ul><li>Capping </li></ul></ul><ul><ul><ul><li>In-line capping machines capable of speeds in excess of 300BPM </li></ul></ul></ul><ul><ul><ul><li>Apply screw caps of all materials and sizes from 13mm to 70mm, including pilfer evident and child resistant cap closures </li></ul></ul></ul>
  18. 19. P.L. Capabilities (2 of 6) <ul><ul><li>Art application </li></ul></ul><ul><ul><ul><li>Shrink sleeve applicators, capable of speeds in excess of 600BPM </li></ul></ul></ul><ul><ul><ul><li>Bottle diameters from 3/8” to 3” </li></ul></ul></ul><ul><ul><ul><li>Sleeve heights from 3/4” to 7” </li></ul></ul></ul><ul><ul><ul><li>Capable of printing codes onto sleeves </li></ul></ul></ul><ul><ul><li>Quality assurance </li></ul></ul><ul><ul><ul><li>High-speed, video-automated, bottle rejection system </li></ul></ul></ul><ul><ul><ul><li>Multiple quality checkpoints along lines </li></ul></ul></ul><ul><ul><ul><li>Two, dedicated human resources on each line to identify all other potential rejects </li></ul></ul></ul>
  19. 20. P.L. Capabilities (3 of 6) <ul><ul><li>Packaging </li></ul></ul><ul><ul><ul><li>Finished product may be packaged into a variety of standard and custom boxes, trays, or holders </li></ul></ul></ul><ul><ul><ul><li>Packaging may be made from thermoformed plastic, flatboard, corrugate, shrink wrap, etc. </li></ul></ul></ul><ul><ul><ul><li>Custom packaging for promotional events specialty needs are possible, including mixed flavors per package, inserts, etc. </li></ul></ul></ul><ul><ul><li>Palletizing </li></ul></ul><ul><ul><ul><li>Finished product is typically palletized onto Grade A, 48” x 40” pallets; other sizes and grades are available upon request </li></ul></ul></ul><ul><ul><ul><li>Pallet configuration may be customized per product or per SKU </li></ul></ul></ul><ul><ul><li>Coding </li></ul></ul><ul><ul><ul><li>Multi-line, permanent text and graphics printing on most plastic and paper substrates (finished product and packaging) </li></ul></ul></ul>
  20. 21. P.L. Capabilities (4 of 6) <ul><li>Inventory Management capabilities </li></ul><ul><ul><li>Raw materials </li></ul></ul><ul><ul><ul><li>Capable of managing the purchase, receipt and inventory of all raw materials </li></ul></ul></ul><ul><ul><ul><li>Ingredients may be purchased on behalf of customer and billed to customer, or purchased by Protica as part of a turn-key product </li></ul></ul></ul><ul><ul><ul><li>Provision of monthly or bi-monthly inventory reports </li></ul></ul></ul><ul><ul><li>Finished goods </li></ul></ul><ul><ul><ul><li>Capable of managing the storage and inventory of all finished product </li></ul></ul></ul><ul><ul><ul><li>Provision of monthly or bi-monthly inventory reports of all finished goods on a ‘per SKU’ basis </li></ul></ul></ul>
  21. 22. P.L. Capabilities (5 of 6) <ul><li>Logistics capabilities </li></ul><ul><ul><li>Capable of assisting with, managing, or executing all outbound shipping </li></ul></ul><ul><ul><li>Capable of blind shipping direct to customers </li></ul></ul><ul><li>Microbiological analysis </li></ul><ul><ul><li>On-site microbiological testing for aerobic plate count, coliforms, E. coli, staph aureus, salmonella, yeast and mold </li></ul></ul><ul><ul><li>Typical turn-a-round time is 5 business days </li></ul></ul>
  22. 23. P.L. Capabilities (6 of 6) <ul><li>Facility Overview </li></ul><ul><ul><li>Protica owned and operated production plant and warehouse </li></ul></ul><ul><ul><li>GMP approved and certified through AIB </li></ul></ul><ul><ul><li>Meets or exceeds all good manufacturing practices (GMPs) </li></ul></ul><ul><ul><li>FDA inspected and monitored production plant </li></ul></ul><ul><ul><li>Department of Agriculture inspected and monitored </li></ul></ul><ul><ul><li>Medicare inspected and certified </li></ul></ul><ul><ul><li>Current floor space: 240,000 square feet </li></ul></ul><ul><ul><li>On-site, dedicated engineering and quality departments </li></ul></ul><ul><li>Private Label support </li></ul><ul><ul><li>Full, behind-the-scenes product development and tech support </li></ul></ul><ul><ul><li>Turn-key production and delivery </li></ul></ul><ul><ul><li>Marketing and advertising support and materials </li></ul></ul>
  23. 24. Research and Development <ul><li>Product customization </li></ul><ul><ul><li>Full-cycle, in-house product development for private labels </li></ul></ul><ul><ul><ul><li>Customize existing products to create differentiation </li></ul></ul></ul><ul><ul><ul><li>Change ingredients for product and market differentiation </li></ul></ul></ul><ul><ul><ul><li>Change usage levels to target different markets </li></ul></ul></ul><ul><ul><ul><li>Change flavoring, coloring, packaging </li></ul></ul></ul><ul><ul><li>On-site accelerated shelf-life testing </li></ul></ul><ul><ul><li>Several hundred flavors and ingredients on-site for testing and analysis </li></ul></ul><ul><li>New product development </li></ul><ul><ul><li>Protein-based applications </li></ul></ul><ul><ul><li>Energy-based applications </li></ul></ul><ul><ul><li>Non-beverage applications </li></ul></ul>
  24. 25. Next Steps <ul><li>Discuss fit </li></ul><ul><li>Discuss pricing </li></ul><ul><li>Discuss timing </li></ul><ul><li>Points of contact and next steps </li></ul>
  25. 26. Profect Info
  26. 27. Proasis Info
  27. 28. Pediagro Info
  28. 29. IsoMetric Info
  29. 30. Fruitasia Info
  30. 31. Protein Gem Info