Promet.manila2011.selling drupal.


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Drupal Camp Manila 2011 Presentation by Andrew Kucharski - Selling Drupal to a Large Organization.

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Promet.manila2011.selling drupal.

  1. 1. Selling Drupal to the Enterprise
  2. 2. ‹#›About Promet SourceBuild websites – we built using open source tools on LAMP stack, specializing in Drupal development Drupal Websites for Associations – FREE websites?? Maybe. Ask me. Managed hosting in our Chicago Data centerHistory  Founded in 2003  WHQ in Chicago, but mostly virtualCustomers
  3. 3. ‹#›Who is this guy?
  4. 4. ‹#›Selling Drupal to a large OrganizationOvercoming FUDExplaining Advantages of Open Source vs. Proprietary CodeDrupal vs. Other CMSWhy Drupal ?Obtaining Credibility with a large organization as a Drupal Vendor
  5. 5. ‹#›
  6. 6. ‹#›FUD – Fear, Uncertainty and DoubtOpen Source is BuggyDrupal is not secureNo control over new featuresYou can’t trust those Drupal programmers, they’re hippies!Fear, uncertainty and doubt (FUD) is a tactic used in sales, marketing, public relations,[1][2] politics and propaganda. FUD is generally a strategic attempt to influence public perception by disseminating negative and dubious/false information designed to
  7. 7. ‹#›Drupal vs. The WorldUse CasesAwardsFramework
  8. 8. ‹#›Drupal – big three
  9. 9. ‹#›Who Uses Drupal?
  10. 10. ‹#›Why Drupal? – Flexible ContentFlexible contentDefine custom fields that can be used across content types, users, comments, terms and other entities. Store the data for these fields in SQL, NoSQL, or use remote storage
  11. 11. ‹#›Why Drupal? Better Theming Flexible contentDefine custom fields that can be used across content types, users, comments, terms and other entities. Store the data for these fields in SQL, NoSQL, or use remote storage.Better theming
  12. 12. ‹#›Why DrupalAccessibleAdministration screens are now far more accessible. Many front-end improvements make it easier for you to build highly accessible websites.Images and filesAdding images to content is now built in. Generate different versions for thumbnails, previews and other image styles. Private file handling can now be used alongside public files.Automated code testingA new automated testing framework with over 30,000 built-in tests allows forcontinuous integration testing of all Drupal core patches and contributed modules.
  13. 13. ‹#›Why Drupal?Improved database supportA new database layer provides out-of-the-box support for SQLite, MySQL/MariaDB, and PostgreSQL. Install contributed modules to use MS SQL Server,Oracle, and more.Better distribution supportUse installation profiles to distribute your custom Drupal product. A new API and exportable configurations let you capture more settings in code.ExtendThanks to a great community effort, over 800 modules are available or under active development for Drupal 7, including Views, Pathauto, andWYSIWYG, with more on the way every day.
  14. 14. ‹#›ArchitectureApache or IIS, Unix / Linux / BSD / Solaris / Windows / Mac OS X support - Drupal was designed from the start to be multi-platform. Not only can you use it with either Apache or Microsoft IIS but also Drupal runs on Linux, BSD, Solaris, Windows, and Mac OS X platformsDatabase independence - Drupal is built on top of a database layer that enables you to use Drupal with MySQL and PostgreSQL. Other SQL databases can be supported
  15. 15. ‹#›What is Drupal?Drupal is a free software package that allows The built-in functionality, combined with an individual or a community of users to dozens of freely available add-on easily publish, manage and organize a modules, will enable features such as: wide variety of content on a website. Tens  Electronic commerce of thousands of people and organizations are using Drupal to power scores of  Blogs different web sites, including  Collaborative authoring environments Community web portals  Forums Discussion sites  Peer-to-peer networking Corporate web sites  Newsletters Intranet applications  Podcasting Personal web sites or blogs  Picture galleries Aficionado sites  File uploads and downloads E-commerce applications Resource directories Social Networking sites
  16. 16. ‹#›Current State
  17. 17. ‹#›Resource problem?Big Organization HeadachesDifferent teamsDifferent needsDfferent resourcesMore cost
  18. 18. ‹#›TA DA! Drupal
  19. 19. ‹#›Drupal DistributionsInstall ProfilesOpen PublishDrupal Commons
  20. 20. ‹#›Can you sell to the big organization?YES! They Need you!BUTHave good referencesHave legal protection and a good contractBeware of hidden costsCommunicate and Deliver
  21. 21. Questions ? ANDY@PROMETSOURCE.COMBlog: www.linuxsysadminblog.comSite: