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Progetto Sinergia (ENG)


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Progetto Sinergia is a professional organization which work in the ICT since a lot of years providing high value added services and products.

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Progetto Sinergia (ENG)

  1. 1. Progetto sinergia<br />The Enterprise 2.0 Architecting Company<br />
  2. 2. About us…<br />We are a professional team which collaborates since many years with organizations and management making a contribution in <br />the information and the communication management<br />To face up the problems connected to organizations we have tried to understand:<br /><ul><li>what is an organization
  3. 3. which are its needs
  4. 4. how to treat them</li></li></ul><li>Our view<br />Sometimes the ordinary view watches the organizations as static and hierarchical structures<br />Our view on the contrary, is the one of a collection (system) of entities connected among them by relations which communicate (because they receive, elaborate and generate) information (then meanings)<br />Therefore we have approached these needs in terms of:<br />system<br />information need<br />communication structures<br />… in other words …<br />Information System<br /> INFORMATION SYSTEM ORGANIZATION<br />
  5. 5. The seeming needs<br />The organization needs often are seeming needs which don’t mean the right problems:<br />usually the customer supposes a need and at the same time just identifies the solutions which believes appropriate<br />As a matter of fact there is a problem to communicate and the target to hitting must be the one to translate the problem in effective needs<br />
  6. 6. Which problems<br />Studies carried out and the experiences matured <br />up to now inside the organizations<br />have highlighted two orders of problems<br />Some needs that we’ve discovered inside the organizations are:<br />understanding their systemic essence (dynamic)<br />understanding their informative need (dynamic)<br />“formalizing” their informative need<br />translating the informative need in versatile structures and in flexible processes able to fulfil it<br />Some communication demand have highlighted the need to:<br />building and keeping an effective communication among various environments (business and IT)<br />preserving the meanings held inside the requirements during all the project life cycle<br />defining “how much” but above all “which one” communication is required inside the organization<br />
  7. 7. The alternative approach<br />Creating infrastructures enough transparent to be combined with the existing systems and enoughcapable to stay “open” to the future<br />This has been achieved through:<br />informative and communicative reflections<br />identification of informative and communicative processes<br />realization of infrastructure<br />
  8. 8. Informative reflection<br />Most frequently errors which we have verified are:<br />considering the information need as pre-definable and static<br />confuse methodwith methodology<br />apply again methods already used on success case restricting the opportunity to create a competitive advantage and underestimating the real mean of requirements<br />These reflections brought to:<br />recognizing that the information need generates and it’s generated by the organization evolution<br />tending to methodologies to study the methods<br />defining a communication protocol able to understand and to hold the requirements “meanings” starting from the definition phase to the realization one.<br />
  9. 9. Communicative reflaction<br />Our reflection is based on conviction that the communication, and so the relations management, is the business’ core because it is the organizations’ core<br />This has brought us to studying:<br />the problem of organizations as systems<br />the organization as system which communicates (what and how communicates: corporate identity and corporate image)<br />the respect for the individuality as contribution to the view: the disagreement, the difference and the mistake as opportunity <br />the relations as “cifra” of communication: typologies, protocols and meanings<br />the meanings as a process of unbroken renegotiation<br />the meaning as dynamic concept<br />COMMUNICATION<br />
  10. 10. The informative process<br />The reflections on informative need have brought us to identifying some models capable to:<br />formalizing the information need<br />communicating the formalization in a clear and unambiguous way<br />identifying suitable models for the informative architecture<br />defining which are the processes and the actors involved to realize it<br />using powerfully the new emerging paradigms as SOA, Social Computing, Web 2.0 and Business Intelligence 2.0<br />
  11. 11. The communicative process<br />stimulus<br />Constructive<br />use<br />Mining<br />inference<br />negotiation<br />meaning definition<br />The reflection on the communicative aspects has brought us to identifying a process which facilitate the communication in a reasonable level of understanding and acceptable unambiguousness, reachable only through a negotiation of primary contents (meanings)<br />
  12. 12. The real needs<br />WHAT: The information is the outcome of a unbroken process to assigning meanings to data.<br />WITH WHO: Treating the communication theme means to acknowledge the subjectivity and the heterogeneity of meanings held inside the information<br />HOW: The importance of meanings value has defined the birth of new trends and new tendency as WEB 2.0, BI 2.0, ENTERPRISE 2.0<br />The ICT with its methodologies and its tools is able to facilitate and improve the communication processes <br />NEED<br />
  13. 13. WOOFER: models generator<br />From our reflections has borne WOOFER, a framework which has the target to facilitate the communication and improve the information management inside the organizations.<br />WOOFER isn’t a model but a models’ generator<br />WOOFER privileges the descriptive and communicative aspect to the normative one<br />WOOFER facilitates the communication among the professionals that operate on ICT and those that operate on the business through the negotiation of sharing metaphors and hence through a reality description and design, placing itself in an acceptable “meta” level which allows a shared description<br /><br />
  14. 14. The infrastructure generated<br />We have realized informative superstructures capable to:<br />catch and retrieve information and hence meanings (data + semantic relation)<br />protect and optimize the existing tools available on the organizations integrating themselves with them<br />organize the information to support the decision making processes<br />use powerfully new emerging paradigms as SOA, Social Computing, Web 2.0 and Business Intelligence 2.0 to serve the organization<br />
  15. 15. A “possible” solution<br />Coherently with all expressed, we have studied and realized a framework able to facilitate the semantic treatment of information.<br />Personal Semantic Organizer<br /><br />With Personal Semantic Organizer it’s possible to build tools capable to assist both the organization and the professionals in their daily activities, both those considered “personals” and those business oriented.<br />
  16. 16. Thanks for your attention<br /><br /><br />The Enterprise 2.0 Architecting Company<br />