The lecture attempts to gather ideas and examples from elsewhere in the world to local examples: Muhamad Yunus of Grameen Bank and Dr. V of Aravind Hospital from India. They were able to build large and effective organizations serving millions and the poor, while not maximizing profits. In the Philippines, Ateneos Dr. Lavina is a pioneer in social entrepreneurship, an Ashoka fellow and has inspired a lot of young people do such great projects as Rags to Riches, Hapinoy. Then there is the world renowned Illac Diaz.
Even the great thinker on competitiveness, Prof Michael Porter,,,writes under the CSV concept that values must be shared by the business and the community where the business is situated.