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BBC Beyond Broadcast - Results

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BBC Beyond Broadcast was a travelling exhibition built as a physical home, powered by RFID, to showcase BBC’s product road map for an on-demand media driven world from 2006 to 2012. It was built in 6 weeks by an amazing mulitidisplinary team of 20 and was attended by over 2000 people.It was a way of bring startegy to life so people coudl experience it and participate in new developments/prototypes.

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BBC Beyond Broadcast - Results

  1. 1. BBC Beyond Broadcast NOW The New Media & Technology Exhibition 30th March 2006 Author: P.Prakash | Producer: Beyond Broadcast Now
  2. 2. HOW are we doing it? <ul><li>Thinking / Concept: </li></ul><ul><li>Brief (from stakeholder brainstorm) </li></ul><ul><li>Show a joined up picture so people understand why changes are happening on how we work. </li></ul><ul><li>Take people on a journey . Keep it simple and tell a story . </li></ul><ul><li>Don’t make the future look scary . Its not just about the technology, its how its used and how are audiences are changing. </li></ul><ul><li>Concepts ( from stakeholder brainstorm) </li></ul><ul><li>Show a day in the life of a family, living in a home and going to work </li></ul><ul><li>Create a home with a living room, bedroom, kitchen, study, streetscape, BBC office to situate the projects </li></ul><ul><li>Use actors to take people on a journey and tailor the experience according to their background. </li></ul><ul><li>Make the experience “on-demand” </li></ul><ul><li>Hide the technology. Keep it invisible. </li></ul><ul><li>Show the journey of a piece of content from conception to consumption. </li></ul>
  3. 3. HOW are we doing it? Who is living in the home?  Home is situated on outskirts of Bristol € ƒ  ‚ Hannah, 8 yrs goes to school Jon, builder, 47 Self-employed Sally, 42 BBC employee Regional news, BJ Joe, 14 yrs, gamer and aspires to be a DJ
  4. 4. BBC Beyond Broadcast NOW : Light boxes with the Beyond Broadcast paper explained
  5. 5. BBC Beyond Broadcast NOW : Light boxes with the Beyond Broadcast paper explained
  6. 9. BBC Beyond Broadcast NOW : Feedback from visitors left as video messages
  7. 10. BBC Beyond Broadcast NOW : Feedback from visitors left as video messages
  8. 11. BBC Beyond Broadcast NOW : Feedback booth
  9. 12. Content commissioning, production & editorial Distribution Gateways Navigation Active engagement Devices Journey of a piece of content (enabled by metadata)      Data Table     search
  10. 13. Content needs Data Table 2006 - 2006 2010 - 2012 2008-2010 <ul><li>2006-2008 Objects: </li></ul><ul><li>Mobile </li></ul><ul><li>Family photo </li></ul><ul><li>TV guide/Radio Times </li></ul><ul><li>Games controller </li></ul><ul><li>events? </li></ul>time Audience trends Tech trends BBC Product roadmap  ”
  11. 14. BBC Beyond Broadcast NOW : Interactive table
  12. 15. BBC Beyond Broadcast NOW : Interactive table
  13. 16. BBC Beyond Broadcast NOW : Interactive Data Table depicting BBC product roadmap from 2006 to 2012 across all BBC NM&T Find, Play and Share projects to date that is relevant to Beyond Broadcast and Creative Futures.
  14. 18. BBC Beyond Broadcast NOW : Interactive Data Table depicting BBC product roadmap from 2006 to 2012 across all BBC NM&T Find, Play and Share projects to date that is relevant to Beyond Broadcast and Creative Futures. Length: 6 metres.
  15. 19. BBC Beyond Broadcast NOW : Bedroom with games and virtual reality
  16. 20. BBC Beyond Broadcast NOW : Bedroom with games and virtual reality
  17. 21. BBC Beyond Broadcast NOW : Bedroom with games and virtual reality
  18. 22. BBC Beyond Broadcast NOW : Bedroom with games and virtual reality
  19. 23. BBC Beyond Broadcast NOW : Bedroom with games and virtual reality
  20. 24. BBC Beyond Broadcast NOW : Kitchen showing search and mobile services (cooking recipes)
  21. 25. BBC Beyond Broadcast NOW : Kitchen showing search and mobile services (cooking recipes)
  22. 26. BBC Beyond Broadcast NOW : Kitchen showing search and mobile services (cooking recipes)
  23. 27. BBC Beyond Broadcast NOW : Kitchen showing search and mobile services (cooking recipes)
  24. 28. BBC Beyond Broadcast NOW : Kitchen showing search and mobile services (cooking recipes)
  25. 29. BBC Beyond Broadcast NOW : Kitchen showing search and mobile services (cooking recipes)
  26. 30. BBC Beyond Broadcast NOW : Study showing (Action Network)
  27. 31. BBC Beyond Broadcast NOW : Study showing (Action Network)
  28. 32. BBC Beyond Broadcast NOW : Study showing (Action Network)
  29. 33. BBC Beyond Broadcast NOW : Study showing (Action Network)
  30. 34. BBC Beyond Broadcast NOW : Production suite
  31. 35. BBC Beyond Broadcast NOW : Living room, IPTV, VOD, games
  32. 36. BBC Beyond Broadcast NOW : Living room, IPTV, VOD, games
  33. 37. BBC Beyond Broadcast NOW : Living room, IPTV, VOD, games
  34. 38. BBC Beyond Broadcast NOW : Living room, IPTV, VOD, games
  35. 39. BBC Beyond Broadcast NOW : Living room, IPTV, VOD, games
  36. 40. BBC Beyond Broadcast NOW : Cardboard laptops with product cheat sheets explaining all projects showcased in the exhibition for takeaways.

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