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Pestle analysis

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Pestle analysis

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Pestle analysis

  1. 1. Presented By, PRIYADHARSHINI.M MBA -1st yr- B DMS,PU
  2. 2. Let’s know the EXPANSION • P –Political • E – Economical • S – Social • T –Technological • L –Legal • E- Environmental
  3. 3. What is PESTLE Analysis? • A PESTEL analysis - framework or tool used by marketers to analyse -monitor the macro- environmental factors that have an impact on an organisation. The result of which is used to identify threats and weaknesses which is used in a SWOT analysis.
  4. 4. Why we need PESTAL Analysis?????? • A PEST analysis helps you to consider what external influences are important and the extent to which any changes are significant for the future of your organisation. • Changes in your business environment can create great opportunities for your organization and cause significant threats.
  5. 5. OK Buddies. Let’s c the current updates. FAST ! FAST !! FAST!!! • Article 1 : Research and Markets: PESTLE Analysis of India 2014 – service sector 63%. – Wholesale and retail trade contributes 23% – financial institution and real estate contributes 17% – Indian economy is likely to grow to $3.09 trillion at the current price by 2019.
  6. 6. • Article 2:Lucintel’s PESTLE Analysis of Spain: Economy is Estimated to Reach $1.42 Trillion by 2018. – Euro zone crisis – high fiscal deficit are expected to maintain their adverse effect on Spain’s economic growth, leading to a slow growth rate over the next five years.
  7. 7. • Article 3:Global Biochar Market - Industry Analysis, Market Size, Share, Growth, Trends and Forecast 2014 – 2020 – Transparency Market Research – identify the potentials and growth of biochar market globally – report include: technology, feedstock, application and geography
  8. 8. References  http://www.researchandmarkets.com/resear ch/kl5nqk/pestle_analysis  http://www.prnewswire.com/news- releases/global-biochar-market---industry- analysis-market-size-share-growth-trends- and-forecast-2014---2020-272603421.html  http://www.mindtools.com/pages/article/ne wTMC_09.htm  http://www.pr.com/press-release/573238

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