Make it Pretty
using branding principles to
communicate your personal value
and beauty to the world
We know why businesses do
making a lasting impression :: creating a
“customer experience” :: enhance product
value :: reinforce company messages
(You already know all this
consider the unboxing process :: pretty
packaging :: extra-thoughtful presents ::
trying yourbest isenough.
But I don’t own a business. Who
you matter to the world :: people
notice small gestures :: self-
indulgence is self-respect
everybody is proud ofyou!
Make it with care.
there are sneaky, hidden
opportunities every day to give
yourself some credit
fold hot laundry :: use cloth napkins ::
wrap a gift :: use bookplates :: buy
something handmade :: learn how to tie
a perfect bow :: participate willingly ::
thank a busboy :: send a telegram
(telegramstop.com) :: make life easier for
someone :: tie a bow around a vase ::
have a nice pen :: redecorate one
tabletop :: treasure your possessions ::
wear the “nice” dress :: tell someone
they inspire you :: share what you bake
:: dress for yourself :: get out and go!
Pick one thing!
don’t sweat the rest.
(don’t sweat anything.)
My one thing:
“look your best every day.”
(your best try is good enough for the world!)
people will start to expect it!
So, just pick one thing!
tell the world, “i took the time
because you matter.”
be proud to contribute joy and beauty.
Make it emotional.
i want my brand experience to evoke
emotion in my customers
i want my everyday interactions to
evoke emotion in others
Give things away, take what is
humans are unpredictible,
spontaneous, and they contribute
fun and interesting things.
styleis a giftto yourself!
Make it unique.
a look at some of my favorite secret
sources for the supplies I use every
day to make it pretty
youcanlearnhow todo anything.
packaging, ribbon, and boxes
pens, gifts, table linens
party planning supplies & favors
unique office products from other countries
korean stationery and office supplies
respect yourtalent byusing it!
Do you want a challenge?
take a risk this week :: wear your favorite
outfit :: throw out something that doesn’t
make you feel good :: invite someone you
admire to lunch :: make a handmade gift
no onewhojudges youmatters.
thanks for caring.
youare importantto everyone.