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Why you need to do visual PR


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There are many reasons to include visual content in your press releases, but the biggest by far is that visual content gets shared more. A lot more.

Published in: Marketing, Business

Why you need to do visual PR

  1. PRvisual why you
  2. Visual content gets shared more
  3. Visual content gets shared a lot more
  4. Editors also know that
  5. I begged, begged, PR professionals to send video and multiple photos with their news releases. “ Clay Morgan,
 Former editor, The Daily News Journal source 〉
  6. Here are the numbers
  7. Tweets with images
 get more clicks, favorites and retweets +18% +89% +150% source 〉
  8. Facebook posts with images
 get more likes and comments +53% +104% source 〉
  9. Articles with images
 get viewed more +94% +150% source 〉
  10. Press releases with multimedia
 get viewed more source 〉 +77% +48%+ + + +20% +14% = Attachments, soundbites, charts, interactive,…
  11. The more you can give journalists what they need to be successful, the more coverage you’ll get for your clients
  12. Learn all about visual press releases
 RELEASES read our blog post
  14. Get a multimedia PR pitching tool
  15. Get a multimedia PR pitching tool