Demystifying Social Media       Social Newbies   Presented by Scott Janz
OverviewWhos Using Social Media?Why are they using it?The Power of WomenIs is good for my businessHow much does it really ...
The Present SituationWhos Using Social Media?
The Present Situation
Who is Using It?Women are also more active in their use of these sites,with more than half of female internet users using ...
Why Social Media?Two-thirds of online adults (66%) use social mediaplatforms such as Facebook, Twitter, MySpace orLinkedIn...
Power of WomenWomen are also more active in their use ofthese sites, with more than half of female in-ternet users using s...
What does it mean for my           Business?If you’re not social, you’re going nowhereEngage with the tools your customers...
Social Media and Small BusinessWhat is the most effective social media platform?Word of MouthMore than half of Twitter use...
What does it all mean?Social Networking is expected to double in all demographics by next year.It still means providing Cu...
Q & Aswww.socialnewbies.comWorkshops availableSocial Media ManagementWeb Site Integration with Social Media
Upcoming SlideShare
Loading in …5
×

Social media big presentation

157 views

Published on

Published in: Technology, Business
0 Comments
0 Likes
Statistics
Notes
  • Be the first to comment

  • Be the first to like this

No Downloads
Views
Total views
157
On SlideShare
0
From Embeds
0
Number of Embeds
2
Actions
Shares
0
Downloads
2
Comments
0
Likes
0
Embeds 0
No embeds

No notes for slide

Social media big presentation

  1. 1. Demystifying Social Media Social Newbies Presented by Scott Janz
  2. 2. OverviewWhos Using Social Media?Why are they using it?The Power of WomenIs is good for my businessHow much does it really cost?
  3. 3. The Present SituationWhos Using Social Media?
  4. 4. The Present Situation
  5. 5. Who is Using It?Women are also more active in their use of these sites,with more than half of female internet users using socialnetworking sites on a typical day (54%), compared with42% of male internet users.69% of women were users of social networking sites,compared with 60% of menSocial networking site usage is most popular with thoseages 18-49As of February 2012, some 15% of online adults useTwitter, and 8% do so on a typical day
  6. 6. Why Social Media?Two-thirds of online adults (66%) use social mediaplatforms such as Facebook, Twitter, MySpace orLinkedIn. These internet users say that connectionswith family members and friends (both new and old)are a primary consideration in their adoption of so-cial media tools.Information NOWInformation NOWInformation NOW
  7. 7. Power of WomenWomen are also more active in their use ofthese sites, with more than half of female in-ternet users using social networking sites ona typical day (54%), compared with 42% ofmale internet users.Statistics show that more women use the in-ternet for research purposes - such as look-ing up shopping deals, coupons, bargins, andbooking travel destinations.
  8. 8. What does it mean for my Business?If you’re not social, you’re going nowhereEngage with the tools your customers are us-ing and start thinking about mobile if youhaven’t already.Potential customers want one important itemfrom you....Interaction!How do you communicate with Customers?
  9. 9. Social Media and Small BusinessWhat is the most effective social media platform?Word of MouthMore than half of Twitter users surveyed said they follow brands on the platform, and this group is three times more likely to follow a brand on Twitter than they are to follow a brand on Facebook or any other social network.
  10. 10. What does it all mean?Social Networking is expected to double in all demographics by next year.It still means providing Customer ServiceYou still have to formulate a marketing planIts NOT free. Time is moneyIt doesnt happen over nightIt takes dedication and effort.
  11. 11. Q & Aswww.socialnewbies.comWorkshops availableSocial Media ManagementWeb Site Integration with Social Media

×