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how to put open source business to use in old businesses - and change the game

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  1. 1. v How to put Open Source Business to Use in Old Businesses
  2. 2. <ul><li>PREMIUM-COLA </li></ul><ul><li>Founded in 2001 </li></ul><ul><li>Sold 500.000 bottles in 2009 </li></ul><ul><li>Growth rate +50% per year </li></ul><ul><li>Deliver to 80 cities in D A CH </li></ul><ul><li>… no machines, trucks, contracts, office </li></ul><ul><li>Collective of ~180 stakeholders, consumers </li></ul><ul><li>Consensus democracy for all our decisions </li></ul><ul><li> We rather offer a service than a product </li></ul>v
  3. 3. v GASTRONOMES ca. 230 CUSTOMERS ca. 120 SPOKESMEN ca. 44 DEALERS ca. 85 WHOLESALERS ca. 21 Actives Producers Managers Decisions: Smart Quick Stable
  4. 4. v 10,5 years ago: something was wrong
  5. 5. v … so we asked the supplier what happened, politely
  6. 6. v 2 years of customer dialogue  crisis manager
  7. 7. v We, the consumers, are paying your salary!
  8. 8. v 1000 bottles for us, and another 1000, and another …
  9. 9. v our first gastronome customer
  10. 10. v core vision: co-decide all issues with all stakeholders
  11. 11. v Example 1 Optimization Product mistakes
  12. 12. <ul><li>Example 2 </li></ul>v 20 10 30 0 30 2 0 30 2 20
  13. 13. <ul><li>Example 3 </li></ul>v
  14. 14. v
  15. 15. <ul><li>Example 4 </li></ul>v
  16. 16. v PREMIUM PRODUCER WHOLESALER CONTRACTOR BOTTLE SORTER
  17. 17. v
  18. 18. <ul><li>48 Modules in the Premium Operating System </li></ul>v
  19. 19. v Voluntary Transfer: Open Franchise (Bionade, Swak)
  20. 20. v Involuntary Transfer: Market Pressure
  21. 21. v Put Open Source Business to Use and change the game in Old Businesses
  22. 22. <ul><li>[email_address] </li></ul><ul><li>+49 172 86 58 588 </li></ul><ul><li>Coaching: oletillmann.de </li></ul><ul><li>Drawings: andrefritz.de </li></ul><ul><li>Design: buschfeuer.com </li></ul>v

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