FMCG QUIZ -- INSIGNIA 2013

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FMCG QUIZ FOR INSIGNIA 2013 @ ST ALOYIUS INSTITUTE OF MANAGMENT AND INFORMATION TECHNOLOGY (AIMIT) - MANGALORE.

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FMCG QUIZ -- INSIGNIA 2013

  1. 1. ST.ALOYSIUS INSTITUTE OF MANAGEMENT & INFORMATION TECHNOLOGY (AIMIT) - MANGALORE
  2. 2. VYAVAHARUTHI THE FMCG INDUSTRY
  3. 3. ROUND I KYC(Know Your Consumables) INSIGNIA 2013 - AIMIT - ALOYSIUS, MANGALORE
  4. 4. VISUAL AID QUESTIONS TOTAL MARKS - 35 INSIGNIA 2013 - AIMIT - ALOYSIUS, MANGALORE 4
  5. 5. RULES & REGULATIONS•EACH QUESTION TO BE ANSWERED IN NOT MORE THAN 30 SECS.• 18 MIN (1080 SECONDS) IS THE TIME TO SUBMIT THE ANSWERPAPERS BACK•EACH QUESTION CARRIES 1 MARK•NO NEGATIVE MARKS FOR WRONG ANSWERS•ALL THE QUESTIONS ARE RELATED TO FMCG PRODUCTS•SOME QUESTIONS MAY HAVE MORE THAN 1 LOGICAL ANSWER BUTSELECT THE MOST LOGICAL/POPULAR/COMMON ANSWER.•THE QUESTIONS ARE FRAMED AFTER INTENSE RESEARCH AND IN CASEOF ANY DISPUTES REGARDING THE ANSWERS, THE CO-ORDINATOR’sDECISION WILL BE FINAL (AS THE ANSWERS WOULD BE SUFFICIENTLY INSIGNIA 2013 - AIMIT - ALOYSIUS,BACKED BY EVIDENCE FROM A RELIABLE SOURCE) MANGALORE 5
  6. 6. 1. PICK THE ODD ONE OUT? (JUSTIFICATION REQUIRED) IMAGE 1IMAGE 2 IMAGE 3 INSIGNIA 2013 - AIMIT - ALOYSIUS, 6 MANGALORE
  7. 7. 2. WHAT IS COMMON TO THESE LOGOS? INSIGNIA 2013 - AIMIT - ALOYSIUS, 7 MANGALORE
  8. 8. 3. Connect this to a brand INSIGNIA 2013 - AIMIT - ALOYSIUS, 8 MANGALORE
  9. 9. 4. WHAT IS ONE FMCG PRODUCT (NOT SAMEBRAND) WHICH ALL THESE STARS HAVE ENDORSEDATLEAST ONCE? INSIGNIA 2013 - AIMIT - ALOYSIUS, 9 MANGALORE
  10. 10. 5. IDENTIFY THE BRAND FROM THESE IMAGES? INSIGNIA 2013 - AIMIT - ALOYSIUS, 10 MANGALORE
  11. 11. 6. WHAT IS SPECIAL ABOUT THIS PRODUCT? (APART FROM THE COLOR) INSIGNIA 2013 - AIMIT - ALOYSIUS, 11 MANGALORE
  12. 12. 7. GIVE THE ORIGINAL NAME OF THE PILLSBOURY MASCOT –POPULARLYKNOWS AS PILLSBOURY DOUGH BOY INSIGNIA 2013 - AIMIT - ALOYSIUS, 12 MANGALORE
  13. 13. 8. WHAT IS COMMON TO BOTH THESE BATTERY BRANDS? INSIGNIA 2013 - AIMIT - ALOYSIUS, 13 MANGALORE
  14. 14. 9. IDENTIFY THE GENERIC PRODUCT WHICH LINKS THESE IMAGES INSIGNIA 2013 - AIMIT - ALOYSIUS, 14 MANGALORE
  15. 15. 10. IDENTIFY THE GENERIC PRODUCT WHICH LINKS THESE IMAGES INSIGNIA 2013 - AIMIT - ALOYSIUS, 15 MANGALORE
  16. 16. 11. IDENTIFY THE BRAND WHICH LINKS THESE IMAGES INSIGNIA 2013 - AIMIT - ALOYSIUS, 16 MANGALORE
  17. 17. 12. IDENTIFY THE FMCG BRAND WHICH LINKS THESE IMAGES (NOT UB OR KINGFISHER PRODUCT) INSIGNIA 2013 - AIMIT - ALOYSIUS, 17 MANGALORE
  18. 18. 13. NAME THE GENERIC PRODUCTWHICH THESE 3 CELEBRITIES ENDORSE INSIGNIA 2013 - AIMIT - ALOYSIUS, 18 MANGALORE
  19. 19. 14. WHAT GENERIC PRODUCT DOES THIS LOGO REPRESENT? INSIGNIA 2013 - AIMIT - ALOYSIUS, 19 MANGALORE
  20. 20. 15. ON WHAT GENERIC PRODUCT DO YOU FIND THIS COMMON DESIGN ? INSIGNIA 2013 - AIMIT - ALOYSIUS, 20 MANGALORE
  21. 21. 16. IDENTIFY THE COMPANY FROM THESE IMAGES INSIGNIA 2013 - AIMIT - ALOYSIUS, 21 MANGALORE
  22. 22. 17. WHAT PRODUCT GOES INTO THIS PACKAGE? INSIGNIA 2013 - AIMIT - ALOYSIUS, 22 MANGALORE
  23. 23. 18. WHO OWNS THIS BRAND? INSIGNIA 2013 - AIMIT - ALOYSIUS, 23 MANGALORE
  24. 24. 19. IF THIS SYMBOL APPEARS ON THE PRODUCT PACKAGE WHAT DOES IT MEAN? INSIGNIA 2013 - AIMIT - ALOYSIUS, 24 MANGALORE
  25. 25. 20. MENTION THE FULL FORM OF THE “MARK” USUALLY SEEN ON FOOD PRODUCTS INSIGNIA 2013 - AIMIT - ALOYSIUS, 25 MANGALORE
  26. 26. 21. MENTION THE FULL FORM OF THE “MARK” USUALLY SEEN ON FOOD PRODUCTS INSIGNIA 2013 - AIMIT - ALOYSIUS, 26 MANGALORE
  27. 27. 22. MENTION WHAT THIS COMMON SYMBOL ON MAJOR PRODUCT PACKAGING MEANS/STANDS FOR INSIGNIA 2013 - AIMIT - ALOYSIUS, 27 MANGALORE
  28. 28. 23. MENTION WHAT THIS COMMON SYMBOL ON MAJOR PRODUCT PACKAGING MEANS/STANDS FOR INSIGNIA 2013 - AIMIT - ALOYSIUS, 28 MANGALORE
  29. 29. 24. IF THIS SYMBOL MEANS RECYLEABLETHEN WHAT DOES THE SYMBOL ON THE RECYLEABLE RIGHT MEAN? INSIGNIA 2013 - AIMIT - ALOYSIUS, 29 MANGALORE
  30. 30. 25. WHAT COMMON PRODUCT DO THESE 2 INDIAN COMPANIES MANUFACTURE?VIDYUT METALLICSMALHOTRA PRODUCTS INSIGNIA 2013 - AIMIT - ALOYSIUS, 30 MANGALORE
  31. 31. 26. WHAT IS COMMON TO THESE PRODUCTS? INSIGNIA 2013 - AIMIT - ALOYSIUS, 31 MANGALORE
  32. 32. 27. WHAT IS VERY UNIQUE ABOUT THIS PRODUCT ? INSIGNIA 2013 - AIMIT - ALOYSIUS, 32 MANGALORE
  33. 33. 28. CONNECT THESE IMAGES TO A BRAND? INSIGNIA 2013 - AIMIT - ALOYSIUS, 33 MANGALORE
  34. 34. 29. IDENTIFY THE PRODUCT WHICH HAS REPLACED THE ONE IN THE IMAGE. INSIGNIA 2013 - AIMIT - ALOYSIUS, 34 MANGALORE
  35. 35. 30. IDENTIFY THE PRODUCT FROM THE PRINT AD. INSIGNIA 2013 - AIMIT - ALOYSIUS, 35 MANGALORE
  36. 36. 31. IDENTIFY THE PRODUCT FROM THE PRINT AD. INSIGNIA 2013 - AIMIT - ALOYSIUS, 36 MANGALORE
  37. 37. 32. IDENTIFY THE PRODUCT FROM THE PRINT AD. INSIGNIA 2013 - AIMIT - ALOYSIUS, 37 MANGALORE
  38. 38. 33. WHAT PRODUCT WAS SOLD IN THESE BOTTLES EARLIER? INSIGNIA 2013 - AIMIT - ALOYSIUS, 38 MANGALORE
  39. 39. 34. IDENTIFY THE PRODUCT (NEED NOT BETHE EXACT BRAND) FROM THIS PRINT AD? INSIGNIA 2013 - AIMIT - ALOYSIUS, 39 MANGALORE
  40. 40. 35. MENTION THE SIZES OF THESE BATTERIES INSIGNIA 2013 - AIMIT - ALOYSIUS, 40 MANGALORE
  41. 41. ACTIVITIES TOTAL MARKS - 30 INSIGNIA 2013 - AIMIT - ALOYSIUS, 41 MANGALORE
  42. 42. RULES & REGULATIONS•EACH ACTIVITY TO BE COMPLETED IN STIPULATED TIME .•NO NEGATIVE MARKS IF ACTIVITY INCOMPLETE•ALL THE QUESTIONS ARE RELATED TO FMCG PRODUCTS•EACH CORRECT ANSWERS FOR MATCH THE FOLLOWING & CROSS WORDWILL FETCH ½ MARK.•QUESTIONS WITH (“LIST”) WILL HAVE MORE THAN 1 ANSWER AND INSUCH EACH ANSWER WILL CARRY ½ MARK INSIGNIA 2013 - AIMIT - ALOYSIUS, 42 MANGALORE
  43. 43. ACTIVITY - 1MATCH THEFOLLOWINGMARKS 5TIME1 MIN INSIGNIA 2013 - AIMIT - ALOYSIUS, MANGALORE 43
  44. 44. ACTIVITY - 2 SOLVE THE BRAND CROSSWORD 7 1 8 9 2MARKS 6 3 10D 11 4 12 5 TIME1.5 MIN 6 INSIGNIA 2013 - AIMIT - ALOYSIUS, MANGALORE 44
  45. 45. ACTIVITY - 3LIST OUT 4 FAILED POPULAR (NOT LOCAL) INDIAN FMCG BRANDS WHICH ARE NOT IN THE MARKET ANYMORE TIME MARKS30 SEC 2 (1/2 for each answer) INSIGNIA 2013 - AIMIT - ALOYSIUS, MANGALORE 45
  46. 46. ACTIVITY - 4 MENTION THE MINIMUM AMOUNT REQUIRED TO BUY ALL THE FOLLOWING PRODUCTS (GIVE THE AMOUNT AGAINST EACH PRODUCT)HAIR OILSHAMPOOCONDITIONER TIMETOOTH PASTE 1 MINSOAPWASHING DETERGENTSHAVING CREAMFAIRNESS CREAM MARKSPOWDER 3 INSIGNIA 2013 - AIMIT - ALOYSIUS, 46 MANGALORE
  47. 47. ACTIVITY - 5 LIST 4 FMCG PRODUCTS BRANDS MANUFACTURED BY ANY COMPANY OTHER THAN HUL, P&G, ITC & RECKITT BENKISER TIME MARKS30 SEC 2 (1/2 for each answer) INSIGNIA 2013 - AIMIT - ALOYSIUS, MANGALORE 47
  48. 48. ACTIVITY - 6 LIST 4 HERBAL/AYURVEDIC BASED FMCG PRODUCT BRANDS TIME MARKS30 SEC 2 (1/2 mark for each product) INSIGNIA 2013 - AIMIT - ALOYSIUS, MANGALORE 48
  49. 49. ACTIVITY - 7 NAME THE COMPETITOR BRANDS•KISSAN JAM TIME 30•KELLOGS CORN FLAKES SEC•UJALA SUPREME LIQUID BLUE•JOHNSON’S BABY SOAP MARKS 2 INSIGNIA 2013 - AIMIT - ALOYSIUS, 49 MANGALORE
  50. 50. ACTIVITY - 8HOW MANY MATCHSTICKS IN THE GIVEN MATCHBOXES TIME – 3O SECS MARKS 2 INSIGNIA 2013 - AIMIT - ALOYSIUS, 50 MANGALORE
  51. 51. ACTIVITY - 9HOW MANY BISCUITS IN THE PACK (See the pack & answer) TIME – 30 SECS MARKS 1 INSIGNIA 2013 - AIMIT - ALOYSIUS, 51 MANGALORE
  52. 52. ACTIVITY - 10 IDENTIFY PRODUCT FROM THE RIDDLE?• YOU USE ME FROM YOUR HEAD TO YOUR TOES. THE MORE YOU USE ME THE THINNER I BECOME. WHAT AM I? TIME MARKS30 SEC 1 INSIGNIA 2013 - AIMIT - ALOYSIUS, MANGALORE 52
  53. 53. ACTIVITY - 11 IDENTIFY PRODUCT FROM THE RIDDLE?• TEAR ME OFF, SCRATCH MY HEAD. WHAT NOW IS RED, ONCE WAS BLACK. WHAT AM I? TIME MARKS30 SEC 1 INSIGNIA 2013 - AIMIT - ALOYSIUS, MANGALORE 53
  54. 54. ACTIVITY - 12 DOUBLE IMPACTNAME ATLEAST 1 FMCG PRODUCT(GENERIC OR BRAND NAME) WHICHHAS ATLEAST 2 DIFFERENT USES. TIME MARKS30 SEC 1 INSIGNIA 2013 - AIMIT - ALOYSIUS, MANGALORE 54
  55. 55. ACTIVITY - 13WHICH OF THE BELOW MENTIONED NAMES IS NOT AN ACUTAL PRODUCT NAME TIME•DR. WHITE 15 SEC•MR. WHITE•MR. MUSCLE MARKS 1•DR. WASH INSIGNIA 2013 - AIMIT - ALOYSIUS, 55 MANGALORE
  56. 56. ACTIVITY - 14 TIME 30 SEC MENTION THE MOST COMMON INGREDIENT USED IN MOST SOAPS,FACEWASH ETC (SKIN CARE PRODUCTS)MARKS 1 INSIGNIA 2013 - AIMIT - ALOYSIUS, MANGALORE 56
  57. 57. END OF ROUND 1 INSIGNIA 2013 - AIMIT - ALOYSIUS, 57 MANGALORE
  58. 58. EXTRA QUESTIONSANSWER TRUE OR FALSE INSIGNIA 2013 - AIMIT - ALOYSIUS, 58 MANGALORE
  59. 59. RULES & REGULATIONS• ALL QUESTIONS CARRY 1 MARK EACH•TIME TO ANSWER EACH QUESTION IS 30SECONDS• WRONG ANSWERS ATTRACT NEGATIVE MARKS•JUSTIFICATION REQUIRED INSIGNIA 2013 - AIMIT - ALOYSIUS, 59 MANGALORE
  60. 60. Q1 THERE IS A COMMON LINKBETWEEN THESE SELF PROCLAIMEDSWAMIJIS/GURUJIS INSIGNIA 2013 - AIMIT - ALOYSIUS, 60 MANGALORE
  61. 61. Q2 TRESEMME IS THE NEW/LATEST HAIR CARE BRAND RANGEBY P&G LAUNCHED IN INDIA? INSIGNIA 2013 - AIMIT - ALOYSIUS, 61 MANGALORE
  62. 62. Q3 THERE IS A COMMON LINK BETWEEN THE FOLLOWING 3 ENTITITES (APART FROM THE FACT THAT THEY ARE ALL MF HOUSES)•FRANKLIN TEMPLETON•ICICI PRU•SBI INSIGNIA 2013 - AIMIT - ALOYSIUS, 62 MANGALORE
  63. 63. Q4 SACHIN TENDULKAR ENDORSES“SACH” BRAND AS IT IS CO-PROMOTED BY HIM INSIGNIA 2013 - AIMIT - ALOYSIUS, 63 MANGALORE
  64. 64. Q5 TASTY TREAT IS THE ODD ONE OUT•TASTY TREAT NOODLES•GREAT VALUE NOODLES•MAGGI NOODLES INSIGNIA 2013 - AIMIT - ALOYSIUS, 64 MANGALORE
  65. 65. Q6SUPERIA IS A BRAND FROM NIRMA? INSIGNIA 2013 - AIMIT - ALOYSIUS, 65 MANGALORE
  66. 66. Q7 LEMONEEZ IS A SAUCE BRAND FROM THE HOUSE OF DABUR INSIGNIA 2013 - AIMIT - ALOYSIUS, 66 MANGALORE
  67. 67. Q8 BURRST & ACTIV ARE 2JUICE BRANDS OF PARLE? INSIGNIA 2013 - AIMIT - ALOYSIUS, 67 MANGALORE
  68. 68. Q9 THESE ARE ALL PICTURES OF HING “ASAFOETIDA” LABELS INSIGNIA 2013 - AIMIT - ALOYSIUS, 68 MANGALORE
  69. 69. Q 10 THERE IS NO CONNECTION BETWEEN THESE IMAGES? INSIGNIA 2013 - AIMIT - ALOYSIUS, 69 MANGALORE
  70. 70. Q11THESE ARE INHOUSE BRANDS OF EASYDAY INSIGNIA 2013 - AIMIT - ALOYSIUS, 70 MANGALORE
  71. 71. Q 12WORDS ARE JUMBLED RE-ARRANGE THEM TO GET A BRAND NAME N D P O T E P E S O T N A O R S D O O D Y A G A D W L M A L I S I F I INSIGNIA 2013 - AIMIT - ALOYSIUS, 71 MANGALORE
  72. 72. Q 13 WHICH COMPANY ARE WE TALKING ABOUT? PROFITS FOR CHARITY________________started retailing his ________ line of FMCG productsvia through kiranas and modern retail in April. Acharya Balkrishnan,promoter of ______ Ayurved Products, said this would allow the firmmore than quadruple its sales to 2,000 crore this fiscal from 455 crore in2011-12. If achieved, this would make _________ larger than Fair &Handsome and Boroplus-maker Emami and at nipping distance ofColgate-Palmolive. Acharya says it achieved a net profit of 100 crore lastfiscal.Being not-for-profit organizations, spiritual trusts plough back all theirprofits to sustain their organisations and charitable work. If _________has decided that none of the board members will earn from thecompany’s profits, others too say profitsALOYSIUS, sales will be used to 72 INSIGNIA 2013 - AIMIT - from MANGALOREsupport their activities.
  73. 73. Q14 LIST ATLEAST 3 FMCG ENDORSEMENTS BY SALMAN KHAN INSIGNIA 2013 - AIMIT - ALOYSIUS, 73 MANGALORE
  74. 74. END OF ROUND 1 INSIGNIA 2013 - AIMIT - ALOYSIUS, 74 MANGALORE
  75. 75. ANSWERS INSIGNIA 2013 - AIMIT - ALOYSIUS, 75 MANGALORE
  76. 76. ANSWER – MASCOT- BUNNY INSIGNIA 2013 - AIMIT - ALOYSIUS, 76 MANGALORE
  77. 77. PEPSI (LOGO) INSIGNIA 2013 - AIMIT - ALOYSIUS, 77 MANGALORE
  78. 78. RECYLE LOGO INSIGNIA 2013 - AIMIT - ALOYSIUS, 78 MANGALORE
  79. 79. CROSSWORD  SOLVED INSIGNIA 2013 - AIMIT - ALOYSIUS, 79 MANGALORE
  80. 80. MATCH THE FOLLOWING  SOLVED INSIGNIA 2013 - AIMIT - ALOYSIUS, 80 MANGALORE
  81. 81. DESIGN ON PRODUCT  BLADE INSIGNIA 2013 - AIMIT - ALOYSIUS, 81 MANGALORE
  82. 82. LATEST HUL BRAND INSIGNIA 2013 - AIMIT - ALOYSIUS, 82 MANGALORE
  83. 83. BATTERY SIZES INSIGNIA 2013 - AIMIT - ALOYSIUS, 83 MANGALORE
  84. 84. INSIGNIA 2013 - AIMIT - ALOYSIUS, 84 MANGALORE
  85. 85. INSIGNIA 2013 - AIMIT - ALOYSIUS, 85 MANGALORE

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