Claymation & Social Media - Why this is a Promising Combination?

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How to use claymation & social media marketing techniques to create an effective buzz ?

Also, how claymation helps to get more attention if used as TV Commercials.

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  • Complete Studio Setup
  • Claymation & Social Media - Why this is a Promising Combination?

    1. 1. , Online Marketing is all about grabbing eyeballs. Claymation is a way to do that.
    2. 2. Clayology • Clayology is a Clay Animation Studio with strong Online Marketing Expertise in New Media like Web 2.0, Social Media Optimization and Performance Based Marketing Online. • TV Commercials • Viral Video & Game developments • Avatars • Facebook Applications
    3. 3. Clay or Stop Motion Animation• A unique and interesting form of animation • A humorous form and therefore viral by nature. • Clay Animation holds more attention and can be termed niche. • Despite being one of the earliest forms of animation, clay was less visible cause' it required specialized talent, was time consuming and labor intensive
    4. 4. …cont’d • Clay Animation is also unique as the figures are not fully computer generated. They are hand made and cannot be replicated easily. Rather replicating one model is next to impossible.
    5. 5. Clayology Specializes in...
    6. 6. Claymation / Stop Motion Animation. • We create clay animation either per client specifications or with the help of our in- house concept developers. • We also do the editing and voice overs for the characters in most languages and accents.
    7. 7. Viral Campaigns • We seed the concept with the right message, with humor, suspense and other successful marketing strategies to make it viral. • The viral will be seeded to the specified market (zone, country, language or worldwide) and ensures grabbing more eyeballs and interaction from the users.
    8. 8. • We further create strategies that prompt the users to spread the viral among their contacts and get those contacts in our database (name, email id) for which we have the permission to promote newsletters and offers to later.
    9. 9. TV Commercials • We have done TV commercials for various Indian and International Companies. • Developing a commercial in Claymation will attract viewers attention for its unique features.
    10. 10. Why your Campaigns need Claymation • It is a unique and interesting form of animation • It’s a humorous form and therefore viral by nature • Clay Animation holds more attention as its uniqueness and novelty factor can term it niche
    11. 11. • Clay Animation is also unique as they are not fully computer generated. The figures are hand made and cannot be replicated easily. Rather replicating one model is next to impossible. • International clay icons such as hit animated flicks like Chicken Run and Wallace and Grommet, claymation has so far been Hollywood’s forte.
    12. 12. • In India, Clay animated examples are • Poga, a series on MTV that spoofed alternative healing therapies. • Channel V mascot - Professor Sodhi aka Simpoo. • The Amaron ad featuring the clay figures of a hare and a tortoise • The ICICI icon, ‘Chintamani’. • Clay Animation and Online Marketing Strategies like Viral Marketing, Webisodes, Mobisodes & Facebook Applications are going drive the future of Online Marketing.
    13. 13. Our Infrastructure We have an In-house production studio, recording, mixing, editing and other needed facilities. Our Studio is located at Mumbai, India.
    14. 14. Production Studio
    15. 15. Recording Studio
    16. 16. Voice Over, Dubbing. • We have a pool of talented dubbing and voiceover artists with American, British, Indian Accents. • Can Dub in various Indian Languages, English, Chinese, French etc..
    17. 17. Our Latest Projects
    18. 18. Mentos Gum Lab (Viral Game)
    19. 19. http://www.ohbush.com
    20. 20. NDA (Non-Disclosure Agreement) We are unable to share our further projects due to the NDA agreement with our clients.
    21. 21. Online Marketing & Branding.
    22. 22. • We have a pool of Online marketing experts who are specialized in Social Media , Viral, Video & Buzz marketing. • We are deeply involved and self updated with the latest Trends around and assures the maximum ROI at Minimum Investment.
    23. 23. Partner with Us • We Invite you to learn more about our Claymation, Viral Seeding Outsourcing Solutions and how you can partner with Us. • If needed, We work on NDA with your company. • Contact us for a ‘No Obligation Quote’.
    24. 24. Contact Us • Clayology.com • Email : prabhat@clayology.com • prabhatkiran@gmail.com • Skype: prabhat_kiran • Ph : +91 98672 19192 • 604/29,Fam, Mumbai, India. • Offices in India | China
    25. 25. Thank You

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